Generation Y
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Recent papers in Generation Y
Purpose – The purpose of this paper is to present a conceptual framework of development, commitment, and retention of Generation Y employees. Design/methodology/approach – Based on a review of existing literature and using social exchange... more
During the international conference Classical:Next in Vienna Classical Music was pronounced dead. She passed away at 7:04 AM on Saturday 17 May 2014. At 11:00 AM Brendan Jan Walsh delivered a eulogy, followed by a proclamation of the next... more
La tesi nasce da alcune domande che mi sono posta osservando alcune dinamiche e problematiche di comunicazione che mi sono trovata ad affrontare all’interno di una realtà associativa di cui faccio parte: nonostante il momento storico in... more
Employer-sponsored family-friendly events are designed to boost engagement and encourage retention by building family members’ identification with the organization. These events are usually targeted at employees with dependent children,... more
Social media has enmeshed into fabric of Generation Y (Gen Y), becoming part of their daily lives. Gen Y is the fastest growing workforce segment and its engagement is a top priority for organizations. The purpose of this paper is to... more
This study aims to explore the main reasons of consumption of luxury branded goods. The research also gives an insight upon the main motivational values towards purchasing luxury branded products. The method chosen for analyzing the raw... more
Introduction: Millennial nurses are beginning to accept leadership roles and will soon take over governance in the nursing profession and healthcare industry. This study aimed to describe the perspectives on leadership and their practice... more
The paper is a summary of different kinds of sources linked to the role of automotive industry in shaping mobility in future cities. This research fills existing research gap, identified in previous research, and also presented in the... more
Née entre 1981 et 1995, la Génération Y constitue aujourd’hui les “jeunes adultes” de nos assemblées. Mais quelles sont les spécificités de cette génération ? Qu’est-ce qui la distingue de la Génération X qui l’a précédée ? Sans jamais... more
A number of people have claimed that the ongoing financial crisis has revealed the problems with neoliberal thought and neoliberal policies in the 'Atlantic Heartland'. However, if we look at the history of the 'Heartland' economies then... more
Las diferencias existentes entre generaciones van más allá que las derivadas de la propia edad y los estereotipos; los cambios tecnológicos o las jerarquías, como la de alumno-profesor, crean una brecha que se produce con el cambio... more
Branded iphone apps have had varying degrees of success in appealing to the Millennial demographic. Our research conclusions are based on literature review, textual analysis of award winning apps, developer interviews, and discussion with... more
Zusammenfassung Dieser Artikel zeigt, dass deutsche Nachkriegskohorten sich kaum in ihren Einstellungen unterscheiden, weder in Bezug auf Lebensziele noch in Bezug auf Sorgen oder gesellschaftliches und politisches Engagement. Diese... more
Today's generation of young adults in Central and Eastern Europe do not remember the events of 1989, let alone what came before. Their life experience has been wholly different from that of their parents, their educators, their... more
As far as an increasing number of scientists are warning us about the destructive potential of climate change, humanity is facing a tremendous technological revolution. Also, the potential of new technologies to decrease the carbon... more
This study aims at identifying factors that influence Generation Y to choose Airbnb. The topic of this study is of great importance to understand the new trend of accommodation that is currently taking place in the hospitality industry... more
A third place is any place where people regularly meet for relaxation outside of home or work. Research on third places has been within the context of developed countries and ignores the differences that may occur in developing countries.... more
The purpose of this study is to estimate what we know about Generation Y students’ behavior in Social Media (SM), especially in our country. The correct identification of their traits is crucial for the academic community, primarily from... more
A német szakirodalomban „Alterslinguistik”-nek nevezett részdiszciplínához sorolható tanulmány (vö. Neuland 2012) a digitális kommunikáció ismeretét, használatát és az ahhoz kötődő, intergenerációs kommunikációs kapcsolatok és esetleges... more
Metamodernist generation and the attacks of 2015/01/07
Work is changing profoundly in new digital age. The whole world of work is in evolution. The old employment system of secure, lifelong jobs with predictable advancement and stable pay is dead. For some time now we’ve observed a greater... more
Os norte-americanos têm obsessão pelo estudo de gerações. Em geral, as gerações são identificadas por determinados acontecimentos políticos ou culturais. Com a revolução digital, seria de se esperar que surgisse uma nova geração de... more
Since Jakarta has serious environmental issues and Generation Y is becoming dominant in terms of traveled population, it is necessary to investigate consumer behavior towards sustainable practices in the hotel sector, specifically... more
Over the last couple of years the realities of massive generational change have dawned on many business leaders. While the issues of an ageing population and a new attitude to work have literally been emerging for a generation, it has... more
Fast-fashion industry is characterized by short product life-cycles, high volatility, affordable prices, and consumers’ high impulse purchase decisions, which result in massive levels of waste and greenhouse gas emissions. In this... more
Generation Y presents both opportunities and challenges to marketers. The aim of this paper is to investigate the influence of social media on Greek Millennials' trips in three different phases (pre-trip, on-site, post-trip), providing a... more
Generation Y professionals are one of the most discussed about and researched subjects of recent times. Making their presence felt through young leadership and carving out innovative corporate practices, this generation of cohorts is... more
Farklı kuşakların dâhil olmasıyla birlikte iş hayatının kuralları değişmiştir. Ancak işletmelerin gelecekte varlıklarını sürdürebilmesi ve avantaj kazanabilmesi için en önemli rekabet kaynağı yine insandır. Bu doğrultuda işletmelerin... more
The paper is a summary of different kinds of sources linked to the role of automotive industry in shaping mobility in future cities. This research fills existing research gap, identified in previous research, and also presented in the... more
In retailing, it is recognized that prominent differences exist between generational cohorts. As such, analysis of varying patterns of personality traits and their effects between generations is essential for understanding consumer... more