IOSR Journal of Business and Management (IOSR-JBM)
e-ISSN: 2278-487X, p-ISSN: 2319-7668. Volume 18, Issue 6 .Ver. II (Jun. 2016), PP 61-70
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Taxpayers’ Attitudes And Tax Compliance Behaviour In Kenya:
A Survey Of Top 100 Smes
1,2
John Kuria1, Dr Omboi2
United States International University, Kenya
Abstract: Governments in both developed and developing countries collect taxes mainly to fund public
services. In Kenya, taxpayers exhibit varying levels of tax compliance. The purpose of this study was to extend
the tax knowledge in Kenya and in particular to help establish how taxpayer’s attitudes affect tax compliance,
especially among the top SMEs in Kenya. The study was conducted on the top 100 medium-sized firms (SMEs)
in Kenya, according to the 2013 survey of the top 100 SMEs that was conducted by KPMG and the Nation
Media. The study sought to address the following research questions: What is the level of tax compliance among
the top 100 mid-sized firms in Kenya? How taxpayers’ attitude and the factors influencing that attitude impacts
tax compliance behaviors of the top 100 mid-sized firms in Kenya? Does the taxpayers’ perception of
government accountability significantly influence taxpayers’ attitudes? Does the perception of the burden of tax
influence taxpayers’ attitudes? Does the level of taxpayers understanding of the tax laws influence taxpaying
attitudes? The study sought to find the factors that affect taxpayer’s attitude and tax compliance among the top
100 mid-sized firms according to KPMG survey in 2013. The study adopted a cross-sectional study as data was
only collected at one occasion in time and it represents the responses of the respondents at that point in time.
The study randomly selected 35 firms that were used in this study. The data was collected through interviews by
the researcher and was guided by a detailed questionnaire. The findings revealed that tax payer perception of
tax burden was significant predictors of taxpayers’ attitude. Tax payer attitude was found to be significantly
related to tax compliance. The influence of taxpayer perception towards government accountability and
taxpayer understanding of tax law on taxpayer attitude was found to be insignificant. Governments in both
developed and developing countries collect taxes mainly to fund public services. Tax policy decisions have
different impacts on different individuals, businesses and the economy at large. Governments need to develop
tax policies and tax systems that are guided by certain tenets. To address this tax non compliance issues the
government should formulate a clear strategy. The taxpayer perception towards the tax system and government
accountability should be properly addressed.
Keywords: taxpayers, attitude, accountability, perception, tax compliance
I.
Introduction
Background of the Study
Governments in both developed and developing countries collect taxes mainly to fund public services.
Marina et al. (2002) argue that, “taxation is the only known practical manner for collecting resources in order to
finance public expenditure for goods and services consumed by any citizenry”. However, this is not strictly true,
as developing countries and in particular Kenya get revenue from other sources besides taxation, including nontax revenue such as user-fees and licenses charged for services rendered by ministries, department and agencies,
as well as income from sale of government assets and privatization. In addition many developing countries are
dependent on foreign aid as an external source of revenue (Barnett and Grown, 2004).
Kenya’s dependency on foreign aid and borrowing has declined over the last five years, averaging
about 11% of the total budget relative to the East Africa Community member states, whose budgets are financed
to the tune of 30-40% by development partners. According to Barnett and Grown (2004), tax policy is at the
heart of the political debate on the level of public services that should be provided and who should pay for them
because taxes are the principal source of recurring revenue under government control. Besides, taxes are used to
assist in the redistribution of wealth and incomes and to regulate economic activities.
Albert Einstein (as cited in Slemrod and Bakija, 1996), said that the hardest thing in the world to
understand is income tax. But it is important that income tax is understood as it forms a critical element of how
a government affects the lives of its citizens. Of all the powers of government other than its authority to declare
war, none bears so incisively upon the welfare of citizens, both privately and in their economic enterprise, as
does its power to tax (Lamont 1992). Coetzee, 1993 states that one of the effects of taxation is that subjects are
forced to give up hard earned earnings or possessions, or, in the early days, also payments in kind, without
receiving visible benefits in return.
Empirical evidence on the ground shows there has been hostility between the taxpayers and tax
collectors on issues relating to tax compliance for instance the tax evasion cases reported daily in our local
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Taxpayers’ Attitudes And Tax Compliance Behaviour In Kenya: A Survey Of Top 100 Smes
newspaper (Daily Nation, July 7, 2006, pg 3) and outward resistance from taxpayers for example the recent
protest by taxpayers over implementation of Electronic Tax Registers and tracking devices on trucks ferrying
goods to neighboring countries.
Hostility towards tax compliance dates back to the History of Taxation. “Taxes are considered a
problem by everyone. Not surprising, taxation problems date back to the earliest recorded history” (Director,
Tax world Organization, April 7, 1999). According to the Director, Tax world Organization, (1999), during the
Roman empire, in 60A.D, Boadecia queen of East Anglia led a revolt that can be attributed to corrupt tax; in
Great Britain, the 100 years’ war (1337-1453) between England and France was renewed in 1369 by among
other key factors, the rebellion of the nobles of Aquitaine over the oppressive tax policies of Edward, The Black
Prince and in Post-Revolution America, Tax Act of 1864 was challenged several times.
Hostile taxpayer’s behavior implies that given a chance taxpayers would not comply with tax laws and
would not voluntarily pay taxes. By endeavoring to understand the taxpayers’ behavior in terms of factors which
influence their attitude towards tax compliance and how to influence the very factors would be a possible
solution to this issue (Trivedi & Shehata, 2005).
Various researchers have tried to define tax compliance. According to Brown and Mazur (2003), tax
compliance is multi-faceted measure and theoretically, it can be defined by considering three distinct types of
compliance such as payment compliance, filing compliance, and reporting compliance.
In Kenya, taxpayers exhibit varying levels of tax compliance. Some studies have been conducted in
Kenya to try and establish the level of compliance and even try to understand the attitudes of tax papers in
Kenya. For instance the unpublished study by Simiyu (2003) whose objective was to identify factors influencing
taxpayers’ voluntary compliance among local authorities and the study by Marti (2010) whose objective was
identify how the taxpayers’ attitudes influence compliance behavior among SMEs business income earners in
Kerugoya Town, Kirinyaga District.
The purpose of this study is to extent the tax knowledge in Kenya and in particular to help establish
how taxpayer’s attitudes affect tax compliance, especially among the top SMEs in Kenya. The study was
conducted on the top 100 medium-sized firms (SMEs) in Kenya, according to the 2013 survey of the top 100
SMEs that was conducted by KPMG and the Nation Media.
Research Problem
Kenya is ranked among low-income countries or low compliance countries with hard task of ensuring
efficient and effective tax administration. In order to ensure tax compliance, hence raising more revenue the
administration of tax in Kenya is by Kenya Revenue Authority (KRA) established through an Act of Parliament
on July 1st 1995 (Cap 469). A lot of the work of a tax administration is based on trying to influence the
behavior of taxpayers and this is not a new concept. Tax administrations have a wide range of compliance and
customer service programs and all aim to change behavior among the taxpayer population.
What is new is an increasing focus on developing a better understanding of taxpayer behavior.
Research is being carried out by tax administrations in other countries and at EU and OECD levels to improve
knowledge of the motives of taxpayers and their behavior towards taxation. The extent of the impact of
attitudes and attitude change on tax compliance behavior in Kenya is not well understood. This study therefore
aims at addressing this knowledge gap. The study will therefore attempt to find out how taxpayers’ attitudes
influence tax compliance behavior in Kenya.
Contributions of the Study
The contributions of the study are as follows:
The area of tax compliance in Kenya has not received a lot of attention in Kenya and in particular studies
around the taxpayer’s attitude and behavior. As such one of the aims of this study is to enhance knowledge
in taxpayer’s behavior and its influence on tax compliance.
An improved understanding of taxpayer behavior and attitudes to taxation, Kenya not being an exception,
can help tax administrations to develop stronger and more effective compliance risk treatments.
The results of the study can greatly help the KRA develop policies that will help enhance tax compliance
amongst SMEs and possibly improve its literacy campaigns to improve taxpayers’ ability to understand tax
laws and improve peer attitude i.e. a belief that neighbors are reporting and paying tax honestly.
By empirically establishing which factors affect tax compliance in the selected countries, the research will
propose feasible policy recommendations for policy makers and the KRA.
Research Objectives
The Key research questions that this study will aim to answer are:
What is the level of tax compliance among the top 100 mid-sized firms in Kenya?
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Taxpayers’ Attitudes And Tax Compliance Behaviour In Kenya: A Survey Of Top 100 Smes
How taxpayers’ attitude and the factors influencing that attitude impacts tax compliance behaviors of the
top 100 mid-sized firms in Kenya?
Does the taxpayers’ perception of government accountability significantly influence taxpayers’ attitudes?
Does the perception of the burden of tax influence taxpayers’ attitudes?
Does the level of taxpayers understanding of the tax laws influence taxpaying attitudes?
II.
Literature Review
Theoretical Framework
The theory of planned behavior was developed by Ajzen in 1988. The theory proposes a model which
can measure how human actions are guided. It predicts the occurrence of a particular behavior, provided that
behavior is intentional.
The model is out lined in figure below and represents the three variables which the theory suggests will
predict the intention to perform a behavior. The intentions are the precursors of behaviour
Figure 1 Illustrating the Theory of Planned Behaviour
Ajzen and Fishbein formulated the TRA after trying to estimate the discrepancy between attitude and
behavior. This TRA was related to voluntary behavior. Later on behavior appeared not to be 100% voluntary
and under control, this resulted in the addition of perceived behavioral control. With this addition the theory was
called the theory of planned behavior (TpB). The theory of planned behavior is a theory which predicts
deliberate behavior, because behavior can be deliberative and planned.
The economic deterrence theory also provides the basis for this study. It states that taxpayer’s behavior
is influenced by factors such as the tax rate determining the benefits of evasion, and the probability of detection
and penalties for fraud which determine the costs (Allingham and Sandmo 1972; Becker 1968). This implies
that if detection is likely and penalties are severe, few people will evade taxes. In contrast, under low audit
probabilities and low penalties, the expected return to evasion is high. The model then predicts substantial
noncompliance.
The fiscal exchange theory suggests that the presence of government expenditures may motivate
compliance and that governments can increase compliance by providing goods that citizens prefer in a more
efficient and accessible manner (Cowell and Gordon 1988; Levi 1988; Tilly 1992; Moore 2004; 1998). Alm et
al. (1992) note that compliance increases with (perceptions of) the availability of public goods and services.
This may imply that the main concern of a taxpayer is what they get a direct in return for their tax payments in
the form of public services (quid pro quo).
Conceptual Framework
This research is performed within the framework of the theory of planned behavior. The TPB posits
that the immediate antecedent determinant of behavior is the intention behind that behavior. Intentions are the
motivational factors that influence behaviors that are under the control of the individual (Ajzen, 1991).
Figure 2: Conceptual Framework
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Taxpayers’ Attitudes And Tax Compliance Behaviour In Kenya: A Survey Of Top 100 Smes
Empirical Review
Kenya is ranked among low-income or low compliance countries and has a hard task of ensuring
efficient and effective tax administration in order to ensure tax compliance and to raise more revenue. A
recently carried out research on “Taxpayers’ Attitudes and Tax Compliance Behavior in Kenya”, (Marti, 2010)
revealed that in general there a various reasons given to low compliance rate which include: taxpayers
perceptions of the tax system and revenue authority; taxpayers’ understanding of a tax system and tax laws;
image of the government based on whether it is achieving the tax objectives under prescribed; motivation such
as rewards and punishment e.g. penalties; cost of compliance; enforcement efforts such as audit; probability of
detection; ethics or morality of the taxpayer and tax collector; equity of the tax systems; and also demographic
factors such as sex, age, education and size of income.
As Cowell (1990) notes, “… the issue of evasion is, unlike other illegal activities, inseparably bound up
with the instruments of fiscal control that the government attempts to use in carrying out its economic policy.”
While reducing evasion improves the government’s revenue, it is a broader issue for the development of a civil
order (Knack and Keefer, 1997).
Tax compliance has therefore generated huge international concerns for tax authorities and policy
makers as tax evasion seriously threatens the capacity of governments to raise public revenue (Gerald et al.,
2009). Developing and emerging economies are particularly vulnerable to tax evasion and avoidance activities
of individual taxpayers and corporations as the tax losses arising in course of tax evasion and avoidance
activities do largely contribute to the poor performance of the state revenue mobilization in these countries
(GIZ, 2010).
Eshag (1983) argues that, the amount of tax revenue generated by a government for its expenditure
programs depends among other things, upon the willingness of the taxpayer to comply with the tax laws of the
country. This willingness could also be attributed to the attitude that taxpayers demonstrate at any given point in
time on the one hand and the purpose of the tax on the other hand (Noami and Joel, 2009).
Some of the empirical researches on tax compliance and evasion undertaken from various angles in the
context of the business and economic environments of the developed countries of the world include those of:
Andreoni, et al., (1998); Torgler (2003); Wenzel (2002); Diego and Luca (2011); Serdan et al. (2011) and
Coskun et al. (2009). It has been argued that the findings of these works could not be favourably applied within
the context of developing countries due mainly to the noticeable differences in the socio-political, cultural and
even demographic constitution of the developed and developing economies (Alabede et al., 2011).
Alabede et al. (2011) postulated that, a tax payer whose motive is to demonstrate his beliefs in a system
will evaluate the fairness of the systems with objectivity whereas the taxpayer whose attitude is motivated by
what benefit to derive from the system may label the tax system fair only if he is benefiting from it. Also
Richardson (2006) indicated that perceived fairness of tax system is significantly related to tax non-compliance.
Roth et al. (1989) and Jackson and Milliron (1986) found that tax payers concerns about fairness have links with
attitudes and behavioral intentions about tax compliance. Therefore, to understand a particular individual tax
payer’s behavior, it is important to identify the determining variable of behavioural intentions (Hanno and
Violette, 1996).
Apart from individual tax payers’ perception about the fairness of the tax system, its complexity or
otherwise influences the compliance of tax payers. The Internal Revenue Act 2000 of Ghana (Act 592) as
amended stated in section 1 (i) that “a person who has a chargeable income shall pay subject to this Act, for
each year of assessment income tax as calculated in accordance with this Act”(Ghana, 2000). As a civic duty,
the expectation is that citizens may comply with the Act, but that is not the case with some citizens (Alabede et
al., 2011).
Terkper (2007) advanced the reason that tax payers demonstrate various degrees of compliance owing
to factors such as lack of understanding of the tax laws; improper book keeping and apathy towards government.
Jackson and Milliron (1986) contended that the complexity of tax system has been considered as a possible
reason for tax non-compliance. To Young et al. (2013), the rules should be simple and clear allowing taxpayers
to read and understand the requirement and the rules they need to follow easily and quickly. Otherwise, tax
payers’ intentions of compliance may reduce. Beck et al. (1991) also concurred with this view by arguing that
reducing tax complexity may lead to an increased perception of fairness on tax system and subsequent reduction
of tax non- compliance.
Taxpayers’ expectations are that the revenue generated from taxes should be spent and accounted for
meaningfully by the state, (Young et al., 2013). Where this is lacking it can cause a slack in tax payers’
commitment to pay their taxes. This is corroborated by Thorndike (2009) as he posited that citizens must
comply with their obligations as part of their bargains, while governments are expected to secure the safety and
security of individuals including the right to property. Braithwaite (2001) contended that the taxpayers’
evaluation of local tax bureau’s performance is proposed to affect tax compliance. Thus, the extent to which the
tax office is delivering on its charter is suggested to be a factor affecting compliance. Young et al. (2013)
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Taxpayers’ Attitudes And Tax Compliance Behaviour In Kenya: A Survey Of Top 100 Smes
concurred to this as they put it that as tax authority is fulfilling its promise their willingness to follow tax
requirement may be higher.
III.
Methodology
The study sought to find the factors that affect taxpayer’s attitude and tax compliance among the top
100 mid-sized firms according to KPMG survey in 2013. The study adopted a cross-sectional study as data was
only collected at one occasion in time and it represents the responses of the respondents at that point in time.
Due to the constraints of time, budget and geographical distance it was not be possible to collect data from the
entire population of SMEs in Kenya. Therefore a census was not conducted and a convenient sample was
selected from the top 100 mid-sized firms that participated in the KPMG SME survey in 2013. The study
randomly selected 35 firms that were used in this study. The data was collected through interviews by the
researcher and was guided by a detailed questionnaire. This sample enabled generalization of the research
findings on how the taxpayers’ positive attitudes influence business income tax compliance among SMEs and in
general in Kenya.
The study used primary data of the top 100 mid-sized taxpayers’ in 2013. This data was collected using
structured questionnaire, which was delivered directly to the top management and collected within one week. It
consisted of closed ended matrix and contingency questions. Likert scale was used with the matrix questions.
Inferential test at 5% level of significance were performed in order to test the hypothesis that taxpayers’ positive
attitudes do not influence tax compliance in Kenya. Strength of the relationship between dependent and
independent variables was tested using regression analysis. The data was analyzed using procedures within
Statistical Package for Social Sciences (SPSS 20) and SPSS Amos.
IV.
Findings And Discussion
Demographic Characteristics of the Respondents
The study sought to find out the years the SMEs had been in operation. The findings are given in the
figure below. The results show that 28 of the respondents who participated in the study indicated that their
SMEs have been in operation for more than 10 years. Five of the respondents indicated that their SMEs have
been in operation for between 5-10 years.
Figure 3: Years of Operation
Annual Turnovers
The annual turnover of the SMEs from 2011 to 2014 was also assessed. The results revealed that over
80% of all the SMEs in this study recorded an annual turnover of more than kshs 10 million from 2011 to 2014.
Figure 4: Annual Turnovers
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Taxpayers’ Attitudes And Tax Compliance Behaviour In Kenya: A Survey Of Top 100 Smes
Number of Employees
The SMEs in the study had varied number of emoployees. the findings indicate that 74% of the SMEs
had more than 50 employees, while 23% had between 10 and 50 employees and finally 3% of the SMEs had 1-9
employees respectively.
Figure 5: Annual Turnovers
Level of Compliance
The study sought to find out the level of tax compliance among the top mid sized firms in Kenya. The
findings are given in the table below.
Table 1: Level of Compliance
Statements
Timely filling of the tax returns
Keeping records accurately and using them to compile taxes payable.
Payment of taxes arrears on time
Very Poor
0.00%
0.00%
0.00%
Poor
0.00%
0.00%
5.70%
Neutral
11.40%
8.60%
11.40%
Good
68.60%
62.90%
54.30%
Excellent
20.00%
28.60%
28.60%
The findings showed that 68.6% of the respondents’ rated timely filling of tax returns among the top
100 mid sized firms as good while 20% of the respondents’ rated timely filling of tax returns among the top mid
sized firms as excellent. On whether the mid sized firms kept their records accurately and used to them to
compile their taxes, 62.9% rated it as good.
Awareness of Online Tax filing
The study sought to find out the level of awareness of online tax filing among the top 100 mid sized
firms in Kenya. Majority (61%) of the respondents indicated to be aware of the online tax filing while 39%
indicated that they were not aware of online tax filing.
Figure 6: Awareness of Online Tax filing
Online Filing of Tax Returns
An assessment was conducted to investigate how often mid sized firms in Kenya filed their taxes
online. The results indicate that 57% of the firms in this study indicated that they always file the tax online while
31% indicated they sometimes use online filing of tax returns. Those who don’t use online filing at all were 12%
of the firms.
Figure 7: Online Filing of Tax Returns
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Taxpayers’ Attitudes And Tax Compliance Behaviour In Kenya: A Survey Of Top 100 Smes
However, out of those who were aware of the online tax filing,79% indicated that they rarely filed their
tax return online with 21% indicated to frequently use online filing of tax return.
Figure 8: Online Filing of Tax Returns
Tax Payers’ Attitude Towards Tax System
The study assessed the attitude of the tax payer toward the tax system. the results shows that 45.7% and
17.1% of the respondents agreed and strongly agreed that Kenya’s tax system is not favourable to small
businesses. These findings could imply why there is low compliance among the small and medium sized firms
in Kenya.
Similarly, the respondents agreed that the Kenya’s tax system is not fair compared to the tax systems of
other countries and that Kenya’s tax revenue is not put to good use by the government. These findings imply
that there is a poor attitude towards the Kenya system from the small and medium size companies. More than
half (51%) of the respondents disagreed that they would evade taxes provided other people also avoiding tax.
Table 2: Tax Payers’ Attitude Towards Tax System
Kenya’s tax system is not favourable to small businesses.
Kenya’s tax system is not fair compared to the tax
systems of other countries.
Kenya’s tax revenue is not put to good use by the
government.
It is not wrong to evade tax if other people are also
avoiding tax
Strongly
Disagree
14.3%
8.6%
Disagree
Neutral
Agree
Mean
45.7%
40.0%
Strongly
Agree
17.1%
22.9%
2.9%
2.9%
20.0%
25.7%
5.7%
2.9%
28.6%
31.4%
31.4%
4
31.4%
20.0%
20.0%
17.1%
11.4%
3
3
4
Taxpayer Perception of Government Accountability
The study sought to find out the taxpayers’ perception of government accountability. the finding show
that majority of the respondents agree and strongly agreed with the statement in the table below. the study
revealed that 45.7% and 40.0% of the participants agreed and strongly agreed that there was so much wastage
of tax revenue in the government, 37.1% and 28.6% of the participants agreed and strongly agreed that they
would pay tax if it was put to good use by government. Over 50% of the respondents also agreed and strongly
agreed that they pay tax if there was transparency on how it was used. The respondents also highlighted that
corruption played a significant role in tax evasion
Table 3: Taxpayer Perception of Government Accountability
There is so much wastage of tax revenue in the
government
I would pay tax if it is put to good use by
government
I would pay tax if there was transparency on how it
was used
Tax officers are corrupt which affect the attitude of
taxpayers towards paying tax
Corruption in government contributes to increase in
tax evaders
Strongly
Disagree
2.9%
Disagree
Neutral
Agree
Mean
45.7%
Strongly
Agree
40.0%
0.0%
11.4%
5.7%
5.7%
22.9%
37.1%
28.6%
4
5.7%
5.7%
31.4%
25.7%
31.4%
4
0.0%
11.4%
14.3%
28.6%
45.7%
4
0.0%
5.7%
11.4%
20.0%
62.9%
4
4
Perception of Burden of Tax
The study conducted an assessment to find out whether the small amd medium sizes firms in kenya
perceived paying tax as aburden to their firms. the findings revealed that over 50% pf the respondents in this
study agreed that complying with the small amd medium sizes firms tax regime posed a significant costs to
their business. Further, the respondents agreed that the cost of complying with taxes interrupts with the cash
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Taxpayers’ Attitudes And Tax Compliance Behaviour In Kenya: A Survey Of Top 100 Smes
flow of their business, and that the cost of compliance make them to think of evading or avoiding tax payments.
Similarly, 51.4% of the participant agreed that the cost of hiring an accountant to compute tax posed a
significant cost to their businesses.
These findings could imply that lack of compliance to tax by small amd medium sizes firms in kenya
could be as a result of perception of the burden tax filing posed to their businesses.
Table 4: Perception of Burden of Tax
Complying with the SME tax regime pose a
significant cost to my business.
The cost of complying with taxes interrupts
with the cash flow of my business.
Cost of compliance make me to think of
evading or avoiding tax payments.
Cost of hiring an accountant to compute tax
pose a significant cost to my business.
Cost of maintaining books of accounts pose a
significant cost to my business
Strongly Disagree
8.6%
Disagree
8.6%
Neutral
20.0%
Agree
57.1%
Strongly Agree
5.7%
Mean
3
5.7%
14.3%
17.1%
57.1%
5.7%
3
11.4%
22.9%
14.3%
40.0%
11.4%
3
11.4%
17.1%
2.9%
51.4%
17.1%
3
17.1%
14.3%
5.7%
48.6%
14.3%
3
Level of Taxpayers Understanding of Tax Laws
The study sought to assess the level of taxpayers understanding of the tax laws. The findings show that
over 50 % of the respondents agreed and strongly agreed to the statements in the table below. The study showed
that 60.0% and 8.6% agreed and strongly agreed that the tax laws were complex to understand for majority of
the public while 57.1% of the respondents agreed that most of tax evaders did not understand tax laws.
Similarly, 57.1% and 28.6% of the participants agreed and strongly agreed that educating SMEs owners on tax
laws would increase tax compliance with 68.6% and17.1% of the participants agreed and strongly agreed that
lack of understanding of tax law bred poor attitude among tax payers. Furthermore, 51.4% and 11.4% of the
respondents agreed and strongly agreed that most evaders don’t understand the penalties for evading tax with
40.0% and 57.1% of the respondents agreed and strongly that the tax officers should conduct public campaigns
to educate people on tax laws.
Table 5: Level of Taxpayers Understanding of Tax Laws
Tax laws are complex to understand for majority of the
public.
Most of tax evaders don’t understand tax laws
Educating SMEs owners on tax laws would increase tax
compliance
Lack of understanding of tax law breeds poor attitude among
tax payers
Most evaders don’t understand the penalties for evading tax
Tax officers should conduct public campaigns to educate
people on tax laws
Strongly
Disagree
2.9%
disagree
neutral
agree
Mean
60.0%
strongly
agree
8.6%
8.6%
20.0%
8.6%
0.0%
20.0%
0.0%
14.3%
14.3%
57.1%
57.1%
0.0%
28.6%
3
4
2.9%
0.0%
11.4%
68.6%
17.1%
4
8.6%
0.0%
17.1%
0.0%
11.4%
2.9%
51.4%
40.0%
11.4%
57.1%
3
5
4
Correlations
The finding of this study indicated that taxpayer understanding of tax law and tax payer perceptions of
tax burden are significantly related. The relationship between tax payer perceptions of government
accountability had no association with taxpayer understanding of tax law. The results further revealed that the
level of understanding of tax law was significantly associated to taxpayers’ attitude towards compliance. The
findings also show that taxpayers’ attitude towards compliance is significantly associated to Taxpayer
Perception of tax burden.
These findings imply that taxpayers’ level of understanding of tax law influences perception of
taxpayers towards tax burden and attitude toward compliance. The findings further imply that increasing the
level of understanding of tax law is likely to increase compliance by improving attitude and perception toward
tax compliance. These findings are consistent with Alabede et al. (2011) who postulated that, a tax payer whose
motive is to demonstrate his beliefs in a system will evaluate the fairness of the systems with objectivity.
Richardson (2006) on the other hand indicated that perceived fairness of tax system is significantly
related to tax non-compliance. Roth et al. (1989) and Jackson and Milliron (1986) found that tax payers
concerns about fairness have links with attitudes and behavioral intentions about tax compliance. Therefore, to
understand a particular individual tax payer’s behavior, it is important to identify the determining variable of
behavioural intentions
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Taxpayers’ Attitudes And Tax Compliance Behaviour In Kenya: A Survey Of Top 100 Smes
Table 5: Correlation Matrix
Taxpayers perception towards Govt accountability
Taxpayers perception towards Govt accountability
Taxpayer Perception of tax burden
<-->
<-->
<-->
Taxpayer perception of tax burden
Taxpayer understanding of tax law
Taxpayer understanding of tax law
Estimate
.324
.011
-.183
P
.011
.863
.031
Regression Analysis
The study used SPSS Amos to conduct regression tests to ascertain the relationship between
independent variables which are taxpayers attitude towards tax system, taxpayers attitude towards compliance,
taxpayers perception towards government accountability, tax Payer Understanding of tax law and tax Payer
Perception of tax burden and dependent variable in this case taxpayer compliance.
Table 6: Regression Weights
Taxpayers attitude
Taxpayers attitude
Taxpayers attitude
Taxpayer Compliance
<--<--<--<---
Taxpayer Understanding of tax law
Taxpayer Perception of tax burden
Taxpayers perception towards Govt accountability
Taxpayers attitude towards compliance
Estimate
.148
.652
.293
-.317
P
.508
0.00
.069
0.00
Figure 5: Model Illustrating Determinants of Tax Compliance
The findings revealed that tax payer perception of tax burden was significant predictors of taxpayers’
attitude. The influence of taxpayer perception towards government accountability and taxpayer understanding of
tax law on taxpayer attitude was found to be insignificant. Tax payer attitude was found to be significantly
related to tax compliance.
These findings suggest that in order to improve tax compliance, the tax man should address taxpayer
attitude towards compliance. Similarly, taxpayer should be enlightened on the tax laws to boost their level of
understanding. The government should also be more accountable to the people on how taxes are put in use. The
results in the model below show that tax payers’ perception towards government accountability accounts for
52% of the variation in taxpayers’ attitude while taxpayers’ understanding of tax law and taxpayers’ perception
of tax burden accounts for 25% and 86% of the variation in taxpayers’ attitude towards compliance.
Eshag (1983) argues that, the amount of tax revenue generated by a government for its expenditure
programs depends among other things, upon the willingness of the taxpayer to comply with the tax laws of the
country. This willingness could also be attributed to the attitude that taxpayers demonstrate at any given point in
time on the one hand and the purpose of the tax on the other hand.
Marti (2010) also revealed that taxpayers perceptions of the tax system and revenue authority;
taxpayers’ understanding of a tax system and tax laws influenced the level of tax compliance in Kenya.
Similarly, Richardson (2006) indicated that perceived fairness of tax system is significantly related to tax noncompliance. Roth et al. (1989) and Jackson and Milliron (1986) found that tax payers concerns about fairness
have links with attitudes and behavioral intentions about tax compliance.
V.
Conclusion
Governments in both developed and developing countries collect taxes mainly to fund public services.
Tax policy decisions have different impacts on different individuals, businesses and the economy at large.
Governments need to develop tax policies and tax systems that are guided by certain tenets. Since taxation
DOI: 10.9790/487X-1806026170
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Taxpayers’ Attitudes And Tax Compliance Behaviour In Kenya: A Survey Of Top 100 Smes
affects incomes and prices of goods and services, individuals and businesses react differently in response to
changes in income, and in relative prices, emanating from taxation.
To address this tax non compliance issues the government should formulate a clear strategy. The
taxpayer perception towards the tax system and government accountability should be properly addressed.
Taxpayers’ poor perception about the tax system and perception that the government does not utilize taxes
properly will surely leads to non compliance. in Kenya the high rate of corruption among government officers
creates a bad perception among taxpayers which is likely to influence their tax compliance. To further enhance
tax compliance, the public should be enlightened on tax laws since the level of understanding of tax laws
enhances tax compliance.
VI.
1.
2.
3.
4.
Recommendations
The Kenya revenue authority should address corruption to increase confidence of the taxpayer in the tax
system.
The Kenya revenue authority should find ways to address the attitude of the taxpayer towards tax system
Government of Kenya should properly utilize taxes and be accountable to the people this will increase
taxpayer confidence hence increase the level of tax compliance
Awareness campaigns should be undertaken by the tax man to enlighten the public o the tax law which will
assist in addressing the poor attitude people have towards compliance and the system at large.
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