VisitScotland

Congratulations to everyone who made the 2024 Top 100 Women in Tourism list including our new CEO Vicki Miller and our UK Business Development Manager Theresa Steven 👏 See the full list on the Women in Tourism website: https://lnkd.in/dmj7iZA4

Hello Vienna, welcome back Dubai 👋 Austrian Airlines will arrive at Edinburgh Airport for the first time next summer with new, seasonal, direct flights to Vienna and Emirates airline resumes its direct service between Edinburgh and Dubai. Good connectivity is essential for the sustainable growth of Scotland’s thriving tourism and events industry. Making it easier for visitors to reach us helps make Scotland as a must-visit, must-return destination. For more information head to the comments. 👉

Have you seen the results from our Scotland Visitor Survey 2023? The survey aims to understand why visitors come to Scotland, and what their experience is like whilst here. We've summarised each survey topic (including accommodation, food and drink, responsible tourism and more) to help us identify what's most important to our visitors. Find out more.

From spooky figures caught on camera to spine tingling stories of ghosts and spirits what better time to look inside Scotland’s most haunted castles and houses... 👻 https://lnkd.in/ezVuXcQ6 Image 1 - (top image) Blackness Castle. Credit Visit West Lothian / Vass Media Image 2 - (bottom left) Inveraray Castle. Credit VisitScotland / Paul Tomkins Image 3 - (bottom middle) Hermitage Castle. Credit VisitScotland / Paul Tomkins Image 4 - (bottom right) Alloa Tower. Credit VisitScotland / Kenny Lam

Taking action on sustainability is a year-round task, and we've recently been reflecting on how our teams implement this in daily roles and tasks. We caught up with some of our own teams (Digital, Industry & Events and Multimedia) who have been working on implementing sustainable practices to help reduce our carbon footprint. Find out more.

Together with Scottish Government, VisitScotland has agreed a new 11-year partnership with The R&A to stage 14 championships in Scotland. It comes as an independent study shows The 152nd Open generated over £303.3 million in total economic benefit for Scotland while £216 million of destination marketing benefit was delivered for country as a result of it being broadcast worldwide through linear television and digital platforms. Read the full story https://lnkd.in/eF4StMEY #events #scotland

In 2025, Glasgow's set to welcome the MICHELIN Guide Great Britain & Ireland 2025 launch ceremony for the very first time. A celebration of the highest quality of food, drink and service, the MICHELIN Guide Ceremony coming to Glasgow reflects the city's, and the country’s, reputation for premium food and drink.   Image credits: Clair Irwin and Paul Tompkins. 

Hear from our CEO, Vicki Miller, in her first enewsletter. With the latest on tourism #insights, industry events (including some dont-miss dates for your diary) and news from across our regions - check out the Tourism Insider. 👀 Enewsletter - https://brnw.ch/21wO4eL

The Outer Hebrides has been named as one of National Geographic's 'Best of the World' destinations for 2025. It's the only UK destination included in the prestigious list, due to its breathtaking landscapes and unique heritage. Have you visited the Outer Hebrides before, or is it on your bucket-list?

New figures by the Office for National Statistics show that Scotland continues to be a top choice for international visitors with a record 2 million visits and £1.5 billion spend during the first six months of 2024. Read more on our website: https://lnkd.in/eH8TpFWY