Vegan Trademark

🚨 The results are in!! 🚨 Vegans and Vegetarians would pay more for products that have vegan certification like the Vegan Trademark. When asked if they would pay more for the product with a visible vegan certification compared to the one without, a huge 75.6% of those that identified as #vegan, #plantbased and #vegetarian said they would be likely or highly likely to pay more. This rises to 77% when its gen z shoppers and 80% for millennials. It just goes to show how important vegan certification can be to make sure your product stands out to consumers. The Vegan Trademark is the most trusted and recognised vegan certification in the UK. It was established in 1990 by The Vegan Society, and has been helping make vegan products more accessible ever since. Registration with the trademark gives brands the confidence to shout about their vegan credentials. Look out for the #VeganTrademark on over 65,000 certified vegan products across the world, including cosmetics, clothing, food, drink, household items, and many more! Find out more about our certification and start your application today: https://lnkd.in/egvzc_y Source: According to Attest surveys completed online for The Vegan Society of 1000 UK and 1000 US primarily non-meat eating adults in November 2023 / 1000 Australian adults in November 2023.

Who wouldn't want to attend a vegan pizza 🍕 party? We definitely couldn't say no when One Planet Pizza invited us to celebrate the launch of their #VeganTrademark certified Tex Mex pizza into Morrisons! The Vegan Trademark team had a blast talking to people in the vegan industry and getting to taste the pizza that is now available at Morrisons nationwide. Joe Hill 🍕, co-founder of One Planet Pizza, says “We can’t wait to spice up Morrison’s freezers with our outrageously tasty Tex Mex. Our mission has always been to make vegan pizzas SO good that even meat eaters want a slice! We’re pretty proud that our strong sales, reviews, and brand growth suggest we are doing exactly that!” Would you also like to show off your vegan certification in time for Veganuary 2025? Depending on the complexity of the application, registration can take between 30 to 60 working days to complete. You’re still in time to apply and ensure you complete registration before the end of the year! 👇 Let us know in a comment below or get in touch with the sales team today at [email protected]! #VeganPizza #VeganCertification #VeganNews

Veganuary recently polled people who took part in their 31-day support programme and the results are hard to ignore: - 81% of participants have significantly reduced their animal product consumption. - 27% are sticking with a fully vegan diet. - 37% are eating at least 75% less meat and other animal products than before. - And 95% of those who aren’t fully vegan say they’re likely to give it another go! What does this mean for your business? The #Veganuary campaign is still an important part of the retail calendar - and people are making long-term changes in their lifestyles because of it. Brand loyalty can start during January and last a lifetime! Want to show off your vegan certification during Veganuary 2025? Depending on the complexity of the application, registration can take between 30 to 60 working days to complete. Now is your last chance to apply to ensure you complete registration before the end of the year! Get in touch with the sales team today by emailing [email protected] or drop us a comment below! 👇 #VeganTrademark #Veganuary2025 #PlantBasedBusiness #VeganCertified

Congratulations to SNACKSY who have recently launched six new #VeganTrademark certified chocolate Raw Bars! Made in the UK with simple and recognisable ingredients, they keep their bars in raw form, only ever using unroasted cacao beans, maintaining the original nutrients of chocolate. Team Snacksy makes delicious, healthy snacks that everyone can enjoy. The new flavours are: Signature Dark, Salted Caramel (with Maca), Almond (with Lucuma), Berry & Almond (with Ginkgo Biloba), Buckwheat, and Matcha. All six are available to buy NOW in the UK at Ocado. 🍫 #Vegan #Chocolate

Did you know that at the Vegan Trademark we work with laboratories to get their testing vegan certified? Making it even easier for brands to develop vegan products! The team were so excited when we received these photos from one of those labs - Melbec Microbiology Ltd - who created a fabulous image of our iconic Vegan Trademark! It was created using CLED Bevis agar, with Pseudomonas aeruginosa (lettering), Staphylococcus aureus (flower petals) and Escherichia coli (circle around the ‘V’) 🦠 Traditional microbiology testing utilises standard culture media including broths, agars and other diluents. Most culture medium contains animal derived products, including tryptones, peptones and casein. These are used as natural sources of nutrients for microorganisms to grow and are commonly derived from enzymatic digestion of milk or meat. This is a problem when it comes to the testing of natural and vegan cosmetic products, as it can mean the full process to get a ‘vegan’ product to market still must involve the use of animal-derived ingredients. Melbec Microbiology is proud to offer brands a #VeganCosmetics testing solution of this kind by performing both Preservative Efficacy Testing (PET; ISO 11930) and Batch Release/Quality Control (QC) testing using vegan alternative culture media. They have validated all their media alternatives to ensure they perform comparably to traditional media, alongside meeting the UKAS requirements of ISO 17025. This means Melbec can offer UKAS accredited testing for brands using #VeganTrademark certified culture media, as well as registering their products with The Vegan Society’s Vegan Trademark. 🦠 “Having our products registered with The Vegan Society was a no-brainer – The Vegan Society is an internationally recognised and trusted certification whose support helps consumers recognise vegan products, so it is fantastic for us to be able to work alongside them in this way! We wanted to celebrate this by recreating the Vegan Trademark logo in microbes!” #VeganBeauty #Vegan

Curious about what vegan certification really means for businesses? We’re excited to share our latest whitepaper: Vegan Trademark: what is Vegan Certification? In this comprehensive guide we dive deep into the importance of vegan certification, as well as the criteria behind the Vegan Trademark and how it’s shaping the future. Download now to discover: - What vegan certification is and why it matters - What the Vegan Trademark standards are - How to complete the certification process - The many benefits that come with Vegan Trademark certification Download your copy for free today 👉 https://lnkd.in/eVU4Ukiz #VeganCertification #VeganTrademark #Sustainability #PlantBased #EthicalConsumerism #Whitepaper #BusinessInnovation

It’s the latest edition of Industry Insights from The Vegan Society’s Vegan Trademark! The #VeganTrademark has been setting the standards for the past 34 years. This month we hit an exciting milestone with 70,000 products now registered with the Vegan Trademark. But that’s not all that has happened in the vegan industry this month. Subscribe to our newsletter to keep up to date with the latest news! #VeganNews

Interested in vegan certification for your product but not sure where to start? With 75%* of consumers believing third-party vegan certification is important, getting certified has become an essential part of taking your products to market. To help you get started, we've created a comprehensive whitepaper that outlines everything you need to know about vegan certification, from the application process and audit, to how to make the most of marketing your product once certified. The globally recognised Vegan Trademark is the most robust vegan certification, created by The Vegan Society. 👇 Download the whitepaper for free today. https://lnkd.in/eVU4Ukiz #VeganTrademark #VeganCertification #PlantBased #VeganProducts #BusinessGrowth #Sustainability *According to Attest surveys completed online for The Vegan Society of 1,000 British, 1,000 American and 1,000 Australian primarily non meat-eating adults in November 2023.

🎉 70,000 products certified with the Vegan Trademark. 🎉 Since 1990 The Vegan Society has been at the forefront of making veganism accessible to all. Our Vegan Trademark was created to empower shoppers to make vegan choices and we are thrilled to announce that we’ve now certified over 70,000 products across 68 countries! From cosmetics and toiletries to food, drink, fashion and homeware, our certification is a beacon for consumers seeking trusted vegan products. We’ve worked with companies of all sizes, from multinational giants to innovative start-ups, including big names like Aldi, Alpro, ASDA, Burger King, Dr. Bronner, LUSH, Quorn, Wagamama and many more. Our journey is filled with ground-breaking vegan certification firsts, such as Paraveganio’s paracetamol, The Bamboo Flooring Company’s eco-friendly flooring, Shone’s bio-nylon knitwear and Beyond Leather’s next-gen leather alternative Leap. A special shout-out to Bio-D, our longest-standing Vegan Trademark holder, who has been with us all 34 years! Here’s to all the innovators and changemakers making the world a kinder place, one vegan product at a time. Thank you for being part of this incredible journey with us. If you are interested in getting your products vegan certified but not sure where to start we’ve got you! Read our latest whitepaper, covering everything you need to know from the application process and audit, to how to utilise your certification. Read it here for free! 👉 https://lnkd.in/e7pTKuag #VeganTrademark #TheVeganSociety #VeganNews

🌱 We are The Vegan Society's Vegan Trademark, created by the world's first vegan organisation to make veganism more accessible to everyone. 🌱 As the leading vegan certification we have the most robust standards that include: No animal products or by-products, no animal testing and cross-contamination management systems in place. When brands certify their products with the #VeganTrademark they gain more than just a label for their products. Trademark holders benefit from increased consumer trust, exclusive promotional opportunities, a network of organisations making waves in the vegan industry and supporting the charity work of The Vegan Society. During the registration process, our team of #vegan experts checks each product application against our criteria, working with manufacturers and suppliers across various fields to ensure that each product meets the highest vegan standards. Depending on the complexity of the application registration can take between 30 to 60 working days to complete. So if you have a specific date in mind you wish to announce your #certification it is best to start your application as early as possible. For those wanting to celebrate their Vegan Trademark certification in #Veganuary 2025, now is the time to apply to ensure you complete registration before the end of the year! Get in touch with the sales team today by emailing [email protected] or drop us a comment below! 👇