Influencer Agencies: What Are You Actually Buying? 👀 At our recent event we explored all things Influencer Marketing and decided this insight was too good not to share... So this is just for you; here is our guide to Influencer Marketing and Procuring an Influencer Agency Partner! 💯 What to expect: 🐐 How has influencer marketing evolved? 🐐 How can brands get more out of influencer marketing? 🐐 What should you consider when procuring an influencer agency? 🐐 Inspiration from three successful influencer campaigns Download the full guide here: https://loom.ly/v9tR9t4 🔗 #InfluencerMarketing #InfluencerMarketingAgency #SocialMediaMarketing #Procurement #SocialMediaAgency
The Goat Agency
Advertising Services
London, England 130,627 followers
The World’s Leading Social First Advertising Agency 🌎 Powered By Influencers | Part of GroupM Nexus
About us
Goat is a global, award-winning social media and influencer marketing agency. Since 2015, we've worked with, retained and scaled some of the world's most exciting brands, delivering social and influencer campaigns in over 70 countries and 28 languages. In 2019, we were named Europe's Fastest Growing Agency by Adweek. We were also recently shortlisted for Social Media Agency of the Year at the 2022 Campaign Global Agency Awards. In 2023 WPP acquired the Goat business and merged with INCA, part of GroupM Nexus. We are now the only truly scaled influencer solution with over 350+ employees, across 34 local markets. Our expertise has grown beyond just influencer marketing into full-service social media marketing, including social media strategy, paid media activation, content production and social media management across all main platforms including Facebook, Instagram, TikTok, YouTube and Twitch. For business inquiries, please visit our website, and for job applications, kindly apply through LinkedIn or our website. We appreciate your understanding and kindly request no direct messages. Thank you!
- Website
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https://www.goatagency.com/
External link for The Goat Agency
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 2015
- Specialties
- Social Media, Influencer Marketing, Advertising, Marketing, Paid Social Media, Social Strategy, Social Media Management, Digital Marketing, Social Media Marketing, Social Media Influencers, Influencer Advertising, Content Production, and Media Creation
Locations
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Primary
26 Red Lion Square
London, England WC1R 4HQ, GB
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127 W26th St
New York, NY 10001, US
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120 Robinson Road
#15-01
Singapore, Singapore 068913, SG
Employees at The Goat Agency
Updates
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August slipped away into a moment in time ✨ 🎥 Filming with the Paid Team 🎪 BTS at Boardmasters with Sprite 🫧 We turned a laundromat into a rave with Persil 🧺 Enjoying the last of summer lunch time picnics 🎞️ Every event becomes a 10 when there's a photobooth 🤡 Office pranks are a sign of love 💜 Filming with Purple Goat Agency for their work with Channel 4 ⚾️ Goat Sports Day 2024 #August #PhotoDump #OfficeLife #LondonLife #AgencyLife #WorkBesties
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This Week on Social: 💬Slide into my IG Stories 👻 Stop Trying to make Retro Happen 🍅 'Irrational Love' with Heinz 💰 Make Your TikTok Ads Work Harder #MarketingNewsletter #SocialMediaMarketing #SocialMediaUpdate
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Sport doesn't care about disability. ✔️ Nike's latest "Am I A Bad Person" campaign 🗑️ Brands are embracing the toxic 🏸 Dom Hyams, Global Client Director of Purple Goat Agency, talks all about how they worked with Channel 4 on their Paralympics campaign! #Paralympics #Channel4 #Nike #AmIABadPerson #MarketingStrategy
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Let us introduce our very own Left Winger for the Performance Marketing World top 15 dream team, Ellie Hooper!! 🤩 With leading marketers from Uber, Boots UK and TikTok, it is great to see one of our own among the mix. Here's what PMW’s Reem Makari had to say: “Since joining the influencer agency four years ago, Ellie has made an impact with changing the perception of influencer as a performance marketing channel and establishing Goat’s paid media arm. As a winger, Ellie exhibits key qualities including finding creative solutions and maintaining an optimistic attitude to keep pushing the team forward.” Huge congratulations Ellie, you truly are the Wunderkind! 🐐 #PerformanceMarketingWorld #InfluencerMarketing #100PowerList
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Stop ignoring the Paralympics... People and brands are tuning out of the Olympics and switching their attention to the seasonal period. But what still tends to be forgotten about, despite increased media coverage and promotion, are the Paralympics, taking place from the end of August to early/mid September. In our blog we dive into why brands should pay more attention to the Paralympics: 👉🏻 What are the Paralympics and why are they so important? 👉🏻 Why brands should be present at the Paralympics 👉🏻 How are brands approaching the Paralympics through social and creators? 👉🏻 Challenges and considerations for brands at the Paralympics Read the blog here: https://loom.ly/JGUMfiE #Paralympics #BrandMarketing #MarketingStrategy #InfluencerMarketing
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Move over Brat Summer, it's time for a Demure Fall 🍂 🍏 Why did Brat Summer take off so rapidly? 🍏 What can brands take from it when it comes to their creator strategy? 🍏 Now that Brat Summer is past its peak, what might come next? Our Head of Marketing Joanna Hughston and our Strategy Director David Philpott share their insights with Performance Marketing World. 🗞️ Read the full article here: https://loom.ly/kOqwXyg #Brat #BratSummer #Demure #TikTokTrend #InfluencerMarketing
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This Week on Social: 🎧 Hey MySpace Are You There? 🍬 We'll Keep it Short 'n Sweet 🎤 Your Creator Questions are Answered 🎄TikTok's Holidays For You Guide #MarketingNewsletter #SocialMediaNews #ShortNSweet #TikTokUpdate
This Week on Social - Sabrina Carpenter's Latest Album Promo, Welcome to the MySpace Era, YouTube Answers your Creator Questions
The Goat Agency on LinkedIn