We're still buzzing to be shortlisted in THREE categories for this year’s bCreator™ Awards! 🙌 The categories we're nominated for are: 🏢 Influencer Marketing Agency of the Year 🍃 Health & Wellbeing Creator Marketing Campaign of the Year: Painful Conversations - How Curaleaf Clinic and THE FIFTH Redefined Success in a Restricted Category 👃 Beauty Creator Marketing Campaign of the Year: The Spirit of Exploration with Montblanc Fragrance 🗳 Your vote can make a difference! If you believe in our work, please take a moment to cast your vote here: https://lnkd.in/eBdAf3N8 Voting closes THIS WEEK on August 31st at 11:55 pm! This recognition is a testament to the dedication of our incredible team and the amazing clients we have the privilege to work with. Your support means the world to us! #bCreatorawards #awardsshortlist #BCAs #vote
THE FIFTH
Advertising Services
London, England 5,330 followers
Award winning global social creative agency in London, New York & Los Angeles.
About us
Fluent in Culture, Social by Nature. THE FIFTH is an award-winning global social and influencer agency with offices in London, New York and Los Angeles. We are experts in social, influencer marketing, brand storytelling, content production and cultural trends. We have one clear mission: To do things differently. Our team of strategists, talent experts and creatives help our clients to tell inspiring, entertaining and influential stories that deliver measurable impact. We leverage our influencer marketing expertise to give our clients 360 social thinking and ensure that ALL of their touch points across social media are influential. We are also home to Studio 5, our full-service creative production studio that promotes equality and champions inclusion. Specialists in making all things visual from live-action to illustration.
- Website
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http://www.thefifthagency.com
External link for THE FIFTH
- Industry
- Advertising Services
- Company size
- 51-200 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 2018
- Specialties
- Advertising, Marketing, Media, Talent, Creative, Social Media, Influencer Marketing, Strategy, Creator marketing, Production, and Culture
Locations
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Primary
The News Building
London, England SE1 9GF, GB
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Fox Studios
Los Angeles, California, US
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1211 6th Ave
New York, NY 10036, US
Employees at THE FIFTH
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Oliver Lewis
CEO & Founder of THE FIFTH | Co-Chair of IMTB | Social Creative, Influencer Marketing | Talking Influence's #Influencer50 |London & Los Angeles
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Tom Foust
Former General Manager at Barleygarden Kitchen & Craft Bar - Fayetteville
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Sam Coleman
Managing Director, EMEA, at THE FIFTH Group
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Jess Markwood
COO at THE FIFTH | IMTB board member | Business Insider's top female social media experts
Updates
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'On The Lot' is the recurring interview series from our LA office where we invite some of our favourite creators to the Fox Studio Lot to discuss their unique journeys and experiences as content creators. This week we had the pleasure of speaking with the multi-talented Olga Safari about her incredible career journey as a model, actress, and content creator! ✨ You can also head to our YouTube channel to see more from our LA office including the series 'Social Out' which sees notable brand marketers and members of our team discuss their professional journeys as well as trending topics: https://lnkd.in/eN8CqZkd #olgasafari #model #actress #contentcreator #interview #socialmedia #onthelot
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A medieval synthesizer? What an obscure instrument to invent, some might think. But in this article, our Head of Business Strategy, Robert Stevenson, explores what initially seems to cater to two entirely distinct niche audiences, upon closer examination, there is much common ground shared between these two subcultures. 🤔✨ With an increasing amount of cultural crossover showing up in brands today (think spirits and graffiti; trainspotters and top fashion houses), this is most certainly a very interesting one and well worth a read: 📖🔍 https://lnkd.in/eQUv9ECG
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We're excited to celebrate our Creative Director, Candice Green, as she marks FIVE amazing years at THE FIFTH!🎊 To honour this milestone, we asked her five questions about her journey with us. From the most memorable moment on her first day, to the best campaign she’s worked on since starting at THE FIFTH. Congratulations Candy, and thank you for your outstanding contributions over the years! 🥂 Please see the blog post here: https://lnkd.in/eJTSbRxb 👈
CANDY GREEN HAS BEEN AT THE FIFTH FOR 5 YEARS - THE FIFTH
thefifthagency.com
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THE FIFTH + Montblanc = a beautiful pair 😏 Clearly, bCreator™ awards agree which is why they’ve nominated us for ‘Beauty Creator Marketing Campaign of the Year’ for our campaign ‘The Spirit of Exploration with Montblanc Fragrance’ Account director Jessica Orlandi who worked on the campaign said ‘Our strategy consisted of a 3-phase cross-media campaign that followed 3 key moments: support Montblanc’s new product launch, maintain awareness of the full Explorer range, and leverage the peak of the gifting season to drive sales. The quality of content our Creators produced was in my opinion, exceptional. Seeing them so passionate about it and willing to go above and beyond for this campaign reminded me why I love my job so much. So thanks to all the creators involved in this campaign, you are amazing and a pleasure to work with!’ Every vote matters, and yours could be the one that gets us over the finish line! Your support would mean the world to us. Cast your vote here: https://lnkd.in/eBdAf3N8 Thank you!
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Exciting news! Our US Managing Director, Charles Ifegwu, is a judge at this year's Shorty Awards for Impact. 🎉 We’re thrilled to see him contribute to recognising impactful work across the industry. Best of luck to all the nominees in every category! #ShortyAwards #Leadership #ImpactAwards #DigitalMarketing #SocialMedia #IndustryLeaders #JudgingPanel #Innovation #Inspiration
Purpose-driven work matters due to its ability to inspire and drive impact through inspirational storytelling. For that reason, I’m honored to be called upon to judge at this year’s Shorty Awards for Impact! The next deadline is August 29th. Learn more about the categories and submit your work here 👉🏾 (https://lnkd.in/grTRBGiK). #shortyimpact #awards #brand #agency #digitalcreators #creativity #digitalstorytelling
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At THE FIFTH we love to celebrate the good that comes from social media. Unfortunately, you'll no longer find us on Twitter, but you can find us on here, and here: Instagram: https://lnkd.in/ei9jfz3W Instagram US: https://lnkd.in/eTUpC_5X TikTok: https://lnkd.in/es8DxTjY TikTok US: https://lnkd.in/dwDApae5 YouTube: https://lnkd.in/eN8CqZkd
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🌟 Celebrating South Asian Heritage Month (July 18 - Aug 17)! 🌟 Join us in honouring the rich cultures, histories, and communities of South Asia that have beautifully influenced Britain❤️. From cuisine and fashion to music and language, South Asian heritage enriches the diversity of our nation. To highlight this month, we're showcasing two incredible artists from Studio 5: 🎨 Sneha Shanker @sneha.shanker: Dreamy artworks created in soft palettes that highlight femininity and diversity. Inspired by her South Asian culture, Sneha's work explores health, wellbeing, and self-development. Clients include LUSH, HarperCollins, The Observer, Huffington Post, Hachette US, Refinery 29 and more. 🎨 Gem D’Souza @gemdsouza: Bold, colourful illustrations inspired by camp, kitsch, and the Brighton drag scene. Gem's work celebrates body positivity, multiculturalism, and the LGBTQIA+ community. Clients include HarperCollins, Creative Review, Sue Ryder, Slush Puppie and more.. Let's embrace and celebrate South Asian heritage together! 🌈✨ #SAHM #SouthAsianHeritageMonth #Diversity #ArtCelebration #BritishSouthAsians #Studio5Artists
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Throwback to last month at MAD//FEST London where our COO Jess Markwood and the talented Jesse Chuku, one of the amazing creators we’ve collaborated with for our campaign with YouTube Shorts, smashed it with their insightful talk! 🔥 And great news for anyone who couldn’t make it to the event, the talk is now available on YouTube and you can watch it here on our website: https://lnkd.in/edC4ex-u 👈 Jess and Chewkz discussed ‘Short Wins for Long Gains: Chewkz has dominated YouTube’s new format and you can too.’ It was a fantastic opportunity for attendees to discover the ultimate recipe for success on YouTube Shorts. 📱 The presentation leveraged THE FIFTH’s AI tools to analyse the relationship between Chewkz and his fans, coupled with his deep understanding of the format. Jess and Chewkz delved into the creative ingredients behind his phenomenal success. 🎥 #YouTube #YouTubeShorts #MADFEST
SHORT WINS FOR LONG TERM GAINS - THE FIFTH
https://thefifthagency.com
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Which Travel Influencers Are Marketers Following in 2024? ✈ Curious about which Instagram and TikTok creators are catching the eye of industry marketers? Check out this article from The Drum, naming their must-follow travel influencers. Despite concerns about over-tourism, significant marketing budgets are flowing toward influencers specialising in tourism and local experiences. Our very own Rebecca Thomas, Client Services Director at THE FIFTH, shared her insight: “When it comes to travel, I’m pretty typical in how I use social media. Instead of following just one influencer, I turn to TikTok’s search function. During a recent trip to Greece, I got all my recommendations from TikTok...” Read the full article, including a little more insight from Rebecca, as well as other industry experts to discover more about the influencers shaping the future of travel marketing: https://lnkd.in/erjj6nDw #TravelInfluencers #Marketing2024 #TravelMarketing #TheDrum #TikTokCreators #InstagramInfluencers #Tourism #TravelIndustry #InfluencerMarketing #LocalExperiences #TravelTrends #SocialMediaMarketing #DigitalMarketing
Which travel influencers are marketers following in 2024?
thedrum.com