The Coca-Cola Company

Fanta Beetlejuice, Beetlejuice takes over our Headquarters for Halloween Warner Bros. Entertainment

Today The Coca-Cola Company reported on our Q3 financial results. Our powerful portfolio amplified by our system’s unique capabilities gives us confidence in our ability to deliver on our updated 2024 guidance. Thank you to everyone associated with our business for your dedication and hard work that helps drive our success. Full earnings press release, including more information about Q3 financial results, non-GAAP financial measures reconciliation and safe harbor, can be found here: https://cokeurl.com/a4bfbe

Marketing innovation can be used for both long-term investments and to generate short-term buzz. In Q3 2024, we announced our plans to debut Bacardi Mixed with Coca-Cola in 2025. We also launched Coca-Cola Zero Sugar OREO Limited Edition Creations. So far in 2024, we've benefited from strong velocities on our innovation and continue to improve our innovation success rates compared to prior year. Learn more and view safe harbor: cokeurl.com/346641

Our ongoing system transformation has made us a more agile, effective and efficient organization, and we’re seeing benefits across our markets, led by our refreshed marketing model that integrates digital, live and retail experiences to connect with consumers in unique and personalized ways: ✅Marketing and innovation agenda emphasizes system culture (acting boldly, learning, not being afraid to fail, scaling success) ✅At the Olympic and Paralympic Games, we featured our Total Beverage portfolio by launching fan zones, festivals and tailored point-of-sale displays across 65+ markets globally, with athletes and nearly 250 influencers helping drive positive engagement across social media. ✅Grassroots experiential campaign with Topo Chico, number one premium sparkling water brand in the US, connecting brand to food, music, fashion and art culture (now scaled to Mexico) Learn more and view safe harbor: cokeurl.com/5e8bdc

Chairman and CEO James Quincey on Q3 results and remaining focused on long-term growth. Full earnings press release, including more information about Q3 financial results, non-GAAP financial measures reconciliation and safe harbor, can be found here: cokeurl.com/6420dd

KO reports Q3 2024 results and updates full-year guidance. Full earnings press release, including more information about Q3 financial results, non-GAAP financial measures reconciliation and safe harbor, can be found here: cokeurl.com/8feb43

Two iconic tastes, one perfect cocktail, loved together since 1900: Bacardi Mixed with Coca-Cola is the ultimate blend of smooth and refreshing flavor. This legendary duo is launching in select markets in 2025. ¡Salud! Read more: cokeurl.com/2cf228 #BacardiAndCoke

Guatemala está lista para disfrutar de su vida social con Schweppes bajo el lema “Your Way Beats No Way”, porque ser social está en nuestra naturaleza, estamos felices de anunciar la llegada de más de 240 años de experiencia en mixología al país para disfrutar en sus tres presentaciones: Tónica, Ginger Ale y Soda. Ya sea para aventurarse con amigos, disfrutar una noche tranquila en pareja, para un happy hour, o simplemente para relajarte en soledad, Schewppes es la bebida que se adapta a cualquier momento y que ahora estará disponible en bares, restaurantes y tiendas e conveniencia del país.

We're getting ready for spooky season with an exciting global collaboration between Fanta and the highly anticipated Warner Bros. Pictures movie, "Beetlejuice Beetlejuice."   Learn more: cokeurl.com/796A32

I recently spoke at the Reuters Momentum AI conference about The Coca-Cola Company's digital transformation journey and how we’re moving from generative AI experimentation to scalable commercial applications. As a pioneer in AI application with a first-of-its-kind OpenAI partnership, Coca-Cola is learning quickly through experimentation while strengthening our foundation for scale and impact. Building on our momentum with GenAI in our marketing, we are expanding the use of AI throughout our business to create additional value for retail and food service outlets, drive commercial effectiveness, improve product development and more. Digital technologies like AI can have a profound impact on the consumer-packaged goods industry and our business. We’re committed to staying at the forefront of this exciting journey. Thank you to the Reuters team for having me and Aisha (Sattar) Tahirkheli for moderating a great discussion! #AI #genAI #ReutersMomentumAI