SOZO

Why work with a B Corp digital agency? 🤔 By partnering with a B Corp agency, you will benefit from: ✅ Environmental standards 💻 Ethical business practices 🤝 Long-term partnerships 🌍 Being kind to the planet SOZO can help you achieve all this and more - get in touch today for further information. #BCorp #ReinventingBusiness #Sustainability

The terms ‘brand’ and ‘brand strategy’ are often thrown around interchangeably with limited understanding 🤷 Whilst creating strong branding with a visually appealing logo and a distinct tone of voice is certainly an important element of a brand’s success, many business owners struggle with establishing a clear and effective brand strategy. We delve into all things brand strategy in our latest blog: https://lnkd.in/evDqN-vd #brandstrategy #branding #brandingagency

Did you know that there are only around 2000 B Corps in the UK? SOZO is amongst good company! 🤝 All B Corps are committed to a purpose beyond profit and providing corporate transparency. SOZO is very proud to be B Corp certified 💪 #BCorp #ReinventingBusiness #Sustainability

SOZO recently became B Corp certified 🎉! But what does this actually mean?  B Corp is an internationally recognised accreditation for companies that achieve the highest scores across five impact areas: 🧑💼 Workers 🌳 Community 🌍 Environment 🧑⚖️ Governance 🤝 Customers To be granted B Corp accreditation, a company must receive a combined rating of at least 80%. We don't like to brag, but we're really proud to say we scored 88%! #BCorp #ReinventingBusiness #Sustainability

Latest SOZO projects: Longspur Capital 🌍 Longspur Capital is a leader in clean energy, offering deep sector experience across corporate finance, capital raising, investment research and renewable asset management ♻️ Discover their inspirational new site at longspur.com #cleanenergy #corporatefinance #assetmanagement

What should you be doing now to prepare for AI Overviews? 🤔 Joseph Hirst, our Marketing Director, shared his top takeaways on how to prepare for search-generated success in the wake of AI Overviews 🤖 Press play to find out more... #AI #Webinar #GoogleAI #SEO #DigitalMarketing

Is YouTube losing its edge? 🤔 Do you remember when YouTube launched the revolutionary short-form video format known as YouTube Shorts? Oh wait, that was TikTok. What about the entertaining YouTube Stories? No, that’s Snapchat. Recently, the SOZO team were excited to discover that YouTube had rolled out playable games to the public. However, our bubble quickly burst upon realising that Netflix had ventured into this territory back in 2021, with TikTok following suit in 2022.  This means, therefore, that YouTube is trailing behind by a hefty three years 😱 So, is YouTube still relevant today, and what does the future of YouTube look like? We explore all things YouTube marketing in our latest blog. #youtubemarketing #youtube #digitalmarketing

How will AI Overviews impact businesses? 🤔 Joseph Hirst, our Marketing Director, discussed how this new generative era of search is likely to impact website traffic in our latest webinar on AI Overviews 🤖 Press play to find out what he had to say... #AI #Webinar #GoogleAI #SEO #DigitalMarketing

How to supercharge your ecommerce business growth 💪 The world of online sales has grown exponentially over the past decade, presenting valuable opportunities for users to shop at anytime, anywhere. With so many advancements in digital technology, it can be difficult to stand out in a crowded marketplace. Discover how you can supercharge your ecommerce business growth in our latest blog: https://lnkd.in/eAf7G4Vq #ecommerce #onlineshopping #ROI

What is AI Overviews and why is it such a game changer for marketers? 🤔 Christian G., our Head of Search Marketing, spoke all about what this new generative era of search looks like, including live examples from our South African technical search team, in last week's webinar on AI Overviews 🤖 Press play to find out more... #AI #Webinar #GoogleAI #SEO #DigitalMarketing