Sky Media UK

Join us at our 2024 Kids' Showcase hosted by Ruth Cartwright, on Tuesday 15th October, 9am – 11:30am in London. This event will spotlight the significance of co-viewing and its role in strengthening family bonds, driving meaningful conversations, tailoring preference, and fostering the safety of children, with a focus on their mental health.   🎫 Looking at all aspects of the kids' advertising landscape, we're offering a limited number of spaces to our LinkedIn followers, so please comment on this post or send us a DM if you’re interested in attending. Places will be offered on a first come first served basis.   Plus, we're also excited to announce that renowned psychologist, author & broadcaster, Dr. Linda Papadopoulos, will be joined by Karin Seymour for a Q&A session, where they'll explore broader trends and their impact on children.   What Else to Expect:   New Research Insights: Discover fresh research from Giraffe Insights that sheds light on the latest co-viewing insights, media consumption habits, and mental health concerns in this space.   Industry Updates: Get the latest on kids' content from the most trusted brands in Kids' entertainment including programming and upcoming insights from:   Louise Bucknole, General Manager Kids & Family, Paramount Fateha Begum, Commercial Director, Narrative Entertainment Sean Gorman, VP, Kids Pay TV Networks EMEA, Warner Bros. Discovery   This event is a unique opportunity to gain valuable insights into the evolving landscape of children's media and how it influences family dynamics and children’s well-being.   We hope to see you there!   #KidsViewing #KidsTV #KidsMentalHealth

🚍 Learn how bus operator trentbarton drove brand awareness through targeted TV advertising! Scarlet McCourt, Marketing Communications Manager at trentbarton, shares how AdSmart from Sky transformed their brand awareness campaign. By targeting homes along their bus routes in the East Midlands, they promoted new services, reached local families, and boosted recognition. Scarlet highlights the ease of creating TV ads and the positive impact it’s had on their marketing strategy.  🔍 Discover how AdSmart from Sky can help increase your business's brand awareness.  Visit www.adsmartfromsky.co.uk to learn more.  #BrandAwareness #TargetedTVAdvertising #MarketingSuccess #AdSmartFromSky

📺 The trailer is here! The Day of The Jackal is coming to Sky this November! #EddieRedmayne stars as the Jackal, a highly elusive and ruthless assassin who carries out hits for a steep price. But after his latest mission, he finds himself hunted by a determined British intelligence officer (Lashana Lynch). What follows is a gripping cat-and-mouse chase across Europe—packed with suspense and leaving destruction in its wake. Catch a glimpse of the action. Watch the trailer here: 👇 #TheDayOfTheJackal #SkyOriginals #ComingSoon #TVDrama  

🔌 bp pulse and Sky Go: Transforming the EV Charging Experience! 🚗⚡ We’re excited to announce an innovative partnership between bp pulse, one of the UK’s largest EV charging networks, and Sky Go, the leading streaming service for Sky customers. Together, we’re turning EV charging downtime into premium entertainment!   The new campaign—brought to life by Sky Media and Mindshare—highlights how easy it is to access bp pulse charging points while enjoying Sky’s extensive on-demand content. The 30-second TV ad, inspired by a modern twist on the classic drive-in, showcases how this partnership combines the freedom of electric driving with on-the-go entertainment.   Using Sky Media's advanced AdSmart from Sky and digital targeting capabilities, we’re delivering custom geo-targeted messages to drivers near bp pulse locations, making charging and streaming even more seamless. It’s a new era for both convenience and entertainment! 🎬⚡Read more here: 👇 https://lnkd.in/eyMKgNpm #EVCharging #bpPulse #SkyGo #Sustainability #Innovation #EntertainmentOnTheGo #AdSmart #EV

The week kicked off with a bang as Channel 5's "The Hardacres" premiered to an impressive 1.5m viewers.🎯 👀 Did you catch the first episode of this captivating family saga, set against the backdrop of 1890s Yorkshire, chronicling the rags-to-riches journey of a working-class family? If you've missed it you can now watch the first episode on #My5 and the following episodes every Monday at 21:00pm. 📺 #Channel5 #NewContent #TVAdvertising #TheHardacres

Puzzled over partnerships, branded content, licensing, or product placement? Sky Media Skills is here to guide you. In just 15 minutes, our latest Partnerships module reveals how advertisers can connect with audiences to drive impactful brand and business results 📈. It's just one of 10 insightful modules, each designed to help unlock the full potential of Sky Media’s products and services. If you're a media agency looking to get access, reach out to us at [email protected]. #SkyMediaSkills #MediaTraining #TVAdvertising #Advertising

📺 New Content to Watch on Sky in Week 42 📺 Looking for some fresh entertainment? Check out these exciting new shows and movies hitting your screens in Week 42: Caddo Lake - Sky Cinema Portrait Artist of The Year - Sky Arts SEAL - Sky Max The Franchise - Sky Comedy The Cleaning Lady - Sky Atlantic Don't miss out on these amazing new releases! Which one are you most excited to watch? Let us know in the comments below. Happy watching🎬🍿 Find more content here: https://lnkd.in/erJBQFx9 #Content #TVadvertising #Media #Newshows

FOOTBALL & MENTAL HEALTH; 2 of my Biggest Passions Combining Once Again ⚽️❤️ Proud to host Ep 4 of The Boots UK & SkySports Online Doctor Series where we have been taking a deep dive into mental health, wellbeing and the pressures of top level sport. I have to say the feedback to this series has been brilliant to see and we hope it will help normalise important conversations. All 4 episodes with James Maddison, Ollie Watkins, Eberechi Eze & Jordan Pickford are available to watch in full on the Sky Sports PL YT Channel now. For the latest ep with Jordan Pickford, watch here ➡️ https://lnkd.in/efnt6XE8 Shout out to the brilliant teams from Boots & Sky Sports on this collaboration 👍 #Boots #Sky #SkySports #BootsOnlineDoctor #MentalHealth #MentalHealthMatters #Wellbeing #Life #Presenter #Host

The Power of 'Smart' advertising, helping grow businesses of all shapers and sizes.

🚗 🎉 Today marks the first anniversary of our exclusive, world-first partnership with Regit. This collaboration has supercharged advertisers' targeting capabilities by tapping into Regit's extensive data on users’ vehicles—covering everything from make, model, and fuel type to key after-sales insights like service, MOT, and insurance expiry. The partnership has been a hit with a wide range of brands and businesses, and we’re excited to share success stories and insights over the coming weeks. Here’s to driving this partnership forward for many more years! With millions of Regit users already in their digital garage, this partnership also enhances Sky’s addressable data in real-time, providing advertisers with verified and up-to-date targeting options. Brands can now unlock exciting possibilities by combining Regit’s vehicle data with Sky’s geographic and lifestyle insights. For example, car brands targeting potential electric vehicle customers can now specifically reach drivers of non-compliant cars in London’s ULEZ zone or other Clean Air Zones across the UK. Chris Ashton-Green Green, CEO and founder, from Regit said: “Regit exists to make things easy for the motorist and by building a technology platform that enables them to take every management action related to their car or van, we’ve been able to generate hundreds of data points on each vehicle meaning that – for the first time – automotive partners can be extremely targeted when it comes to placing TV ads through Sky Media." Tom Gibson Charlotte George Karin Seymour Anton Davies Ruth Cartwright James Hawker #Sky #Regit #Advertising #AddressableData #Partnership #Targeting #Innovation #AdTech