We all know the usual suspects: Valentine’s Day, Mother’s Day, New Year’s… But what if I told you there are other days that quietly influence consumer behavior—days that most marketers overlook? Our latest article dives into unexpected factors, like how key financial dates in Turkey can trigger a buying frenzy. 📈💸 Curious? Discover how Orphex uncovers these hidden gems and helps you stay ahead of the game. Let’s redefine marketing as the art of understanding. 🎯 👉 Read the full article here: https://lnkd.in/dXVKDc7r
About us
Orphex is an advanced digital marketing and user behavior analytics platform that simplifies disorganized data into actionable insights and recommendations. Seamlessly integrates with multiple advertising and analytics platforms, navigate investments to drive growth and advertising efficiency, detect inefficient ads, streamline operations by using AI and ML algorithms.
- Website
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https://orphex.co/en
External link for Orphex
- Company size
- 11-50 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 2023
- Specialties
- Digital Marketing, Performance Marketing, Facebook Ads, Google Ads, Campaign Optimization, Multi-Channel Optimization, Marketing Analytics, Data Visualization, Reporting Automation, and Marketing Reporting
Products
Locations
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Primary
Rostrevor Road
Avondale Mansions
London, England SW6 5AH, GB
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Talinn, EE
Employees at Orphex
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Kivanc Unal
Co-Founder & CEO @ Orphex | Marketing Engineer
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Atıl Samancıoğlu
CTO Orphex | CEO Academy Club | Developer & Instructor
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Kaan Berke UĞURLAR, MSc.
Artificial Intelligence Engineer | Machine/Deep Learning
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Bilgin Yılmaz
Head of Growth & Product Marketing at Orphex | Marketing Strategist
Updates
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Today, we are hearing from one of our masterminds. 🦸🏻♂️ Meet Enes Gündüz, our Product Management Intern. Enes shares how he feels on this journey. "Orphex is like a solo dance, choreographed in the most unique and functional way, showing off to its competitors. Working with a team that constantly comes up with new dance moves is an absolute privilege. It is boring to be bored, and I'm never bored at Orphex!"
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Trying to track data across multiple platforms can feel like this sometimes. 🥲 But it doesn’t have to be that way. Orphex brings all your data together from multiple platforms, giving you a unified view of your marketing performance — no more tears, just clear, actionable insights in one place.
please someone help. We are hosting our free virtual Marketingland festival. There are over 6,943 marketers registered. Register here for free —> https://lnkd.in/gRW6S9Zf
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Let’s talk about Creative Optimization. 👨🎨 Being one of the fundamental pieces of digital marketing, creative optimization is the refining and enhancing of ad creatives to better resonate with target audiences. Yet, creative optimization is a rather undermined matter. 👆 Even the most experienced and analytical digital marketer may question everything about an unsuccessful campaign until finally realizing that it is the ad visual, that is doing poorly. When a creative performs poorly, the quality of the creative is questioned immediately. It is important to remember, however, that a campaign visual might fail regardless of working with the best photographer and/or the best graphic designer. Why, you ask? The short answer is this: you’re not giving your audience what they want to see. The long answer? Thankfully, we’ve visited just that in this week’s blog post. 🙌 Click the link below and get tips on how to adjust your business to creative optimization that aligns with the needs of your audience. 🔗 https://lnkd.in/dNdZZwHz
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Quality Score is more than just a cool term to throw around! 👀 It can be considered as an umbrella term that focuses on the key components: Expected Click-Through Rate (CTR), Ad Relevance, and Landing Page Experience. You can enhance your ad performance, lower your costs per click, and achieve better results. If you’d like to dive deep into the nature of Google Quality Score and learn about the myths and facts surrounding it, this week’s blog post is perfect for you! 🙌 Click the link below to start exploring how you can ultimately enhance your return on investment through Google Quality Score! 🔗 https://lnkd.in/gKaAbfGw
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Kopilot Rehberlik is making strides in digital marketing by choosing Orphex for smarter, data-driven decisions. 🎯 We're excited to navigate this journey to success together!
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How to achieve a product investment strategy that works for your business? 👀 For e-commerce businesses, embracing digital transformation means leveraging advanced technologies and adopting new business models and strategies that are more agile, customer-centric, and data-driven. Today, we are going to dive deep into the requirements of a strategic approach to product investment, where resources are allocated efficiently to maximize return on investment (ROI) and drive sustainable growth in our latest blog post. 📝 Click the link below and check out the benefits of implementing a product investment strategy to enhance your operations! 🔗 https://lnkd.in/dbYCGJUU #ProductInvestmentStrategies #DigitalMarketing
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To our valued customers in Turkey 🇹🇷 With Instagram access currently restricted in Turkey, we understand the challenges this brings to your digital marketing efficiency. As Orphex, we are here to help you adapt dynamically and proactively to challenges in the advertising world.⚡️ with Orphex's Latest Recommendation: • You can discover which ad placements are most effective as an alternative to Instagram for your campaign objectives (App Installs, Reach, Sales). 🎯 • Efficiently reallocate your budget to placements to maximize efficiency.🥷🏻 • Adapt your content and creatives to suit alternative placements.📊 While the situation evolves, we'll continue to update our algorithms to support your needs! ⚙️🛠️