In this week's news: 🚀 Meta is testing its new "AI Studio" tool on Instagram, letting creators develop AI chatbot versions of themselves. 🔍 Google Search is ending its continuous scroll feature, going back to the classic pagination bar. 📸 TikTok has launched Whee, an Instagram-like image-sharing app for photos shared exclusively with friends. 📦 Bluesky introduces "Starter Pack" allowing users to create and share curated lists of accounts and custom feeds. 📣 Meta is expanding access to its Broadcast Channels feature. Now, all Facebook Pages with over 10k followers can create their own channel on Facebook and Messenger. Check out the latest #TeamMindshare Weekly Prompt for the details ⬇ https://lnkd.in/exq6ccQ3
Mindshare
Advertising Services
London, England 371,935 followers
We are a global media agency network of 10,000 people united by our desire to drive good growth. #TeamMindshare
About us
Mindshare is a media services company that accelerates Good Growth for its clients in the age of transformation. Good Growth is business growth that is enduring and sustainable whilst also helping to shape society and the world for the better. We accelerate Good Growth for our clients by using Precisely Human Intelligence that combines data science and behavioural science to understand consumers and their motivations better and we act on that intelligence through the intentional use of media, connecting brands with consumers around their shared values. We were the first purpose built company created by WPP and today our 10,000 people operate in 116 offices in 86 countries, helping to drive Good Growth for our clients, our people, the industry and the world.
- Website
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http://www.mindshareworld.com
External link for Mindshare
- Industry
- Advertising Services
- Company size
- 5,001-10,000 employees
- Headquarters
- London, England
- Type
- Public Company
- Specialties
- Social marketing, Media planning and buying, Digital media, Content creation and curation, Strategy, Paid search, Affiliates, Econometrics, SEO, Media research, Comms planning, and Data Science
Locations
Employees at Mindshare
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Parag Sheth
Investment banker with deep operating experience helping entrepreneurs realize superior value via strategic options such as an exit or…
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Benjamin Condit
Mindshare CEO, China | Opens Boxes of Chocolate Daily
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Darrell Jursa
Integrated Marketing | Digital Media | Simplification
Updates
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🎉 New win alert! 🎉 Congratulations Mindshare Turkey! #TeamMindshare
Mindshare Türkiye olarak, Brandverse Awards 2024'ten 3 ödülle dönmenin mutluluğunu yaşıyoruz! Migros'tan Söyle kampanyamız için hayata geçirdiğimiz Projection Mapping projemizle E-ticaret kategorisinde gümüş ödülün sahibi olduk. Filli Boya En Güzel Dönüşüm projemiz İnşaat kategorisinde bronz ödüle layık görüldü. Eczacıbaşı Okey 31 Aralık Geri Sayım iletişimimiz ise Sesli Platform Kullanımı kategorisinde bronz ödül kazananı oldu. Emeği geçen ekiplerimizi ve iş ortaklarımızı tebrik ederiz 🏆 #BrandverseAwards #TeamMindshare Eczacıbaşı Tüketim Ürünleri Betek Boya ve Kimya Sanayi A.Ş. (Nippon Paint - Filli Boya - Fawori - Tempo - Dalmaçyalı) Migros One
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What a week! 🦁 Proud of #TeamMindshare, creative specialists, dedicated teams and partners who make everything possible, and who contributed to 90 Lions in total for GroupM and helping WPP earn the title of Most Creative Company 👏🎉 ➡️ Swipe right to see our full list of winning work and highlights. Cannes Lions International Festival of Creativity
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Cannes Lions International Festival of Creativity is the place to get inspired. Through the lens of winning work, we've put together key marketing themes to fuel creativity, inspiration, innovation, and Good Growth. And you'll find out what people were talking about on La Croisette, on yachts, in the Palais and over their rosé this year. Summary snapshot below 👇 😂 Fun For Fun's Sake 👥 Community Multiplier 💥 Brand Bravery 🔗 Link to download the full wrap here: https://lnkd.in/eQNMKAUY GroupM WPP
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Put simply, humour works. This year, the Cannes Lions organisers introduced a humour category to the Cultural & Context sections that sit across the Lions, which made up 5% of all entries within those Lions. A Film Lions Grand Prix was awarded to Sydney Opera House 50th anniversary, a fitting, satirical homage to the unique architecture of Sydney’s most recognisable landmark, plus many other humourous winners. Tom diSapia dives into how comedy is bringing brands closer to their communities 😂🔗 https://lnkd.in/eZfaKNQg #canneslions #comedy #marketing #media
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Mindshare reposted this
WPP and IBM team up to revolutionise B2B marketing with generative AI, in collaboration with LinkedIn. WPP Open for B2B will help marketers solve complex B2B marketing challenges, accurately identify and engage buying groups and improve return on investment. Find out more 👉 https://bit.ly/3VS8yfK
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⭐️ Winners announcement from Cannes Media Lions ⭐️ Bronze Lions for Dove, Cost of Beauty - UK and Pot Noodle, Sorry for Slurping - UK. Absolutely fantastic work! Thank you and congratulations to our clients, creative partners and teams involved in the campaigns. 👏🎉 🔗 See the Bronze and Silver winners from Media Lions: https://lnkd.in/eyqpmBpn adam&eveDDB Ogilvy WPP Cannes Lions International Festival of Creativity Mindshare UK
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🗣️ exchange4media's Simran Sabherwal sits down with our Global CEO, Adam Gerhart, at Cannes Lions International Festival of Creativity, to discuss tech, innovation, creativity and more. 🔗 https://lnkd.in/gqepkZQy He talks about: 🤖 Guidelines for the usage of AI 🛒 Growth in commerce and retail media 🤝 Long-standing client relationships
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Big news from our creative friends LOLA MullenLowe 🏆 We're so proud to work with an amazing team and Unilever to make this happen. Congratulations to everyone involved, and cheers to Lola MullenLowe Spain for becoming the first Spanish agency to win an Outdoor Grand Prix - what an achievement! Cannes Lions International Festival of Creativity
LOLA is making history! 🤩 We are over the moon to be awarded a Grand Prix on the first day of Cannes Lions International Festival of Creativity 2024, the highest possible accolade, along with two Gold and one Bronze award, for our Magnum campaign 'Find Your Summer'. It's the first time a Spanish agency has ever won a Grand Prix in this category. At LOLA we live by the words Crazy Ambition Makes Serious Things Happen, and we're so proud of our talented team that embody what this is all about. Congratulations to our clients too, that have made all this ideas became something real! Grand Prix in Outdoor, Consumer Goods 🌟 Gold in Outdoor, Interactive/Dynamic Digital Screens🥇 Gold in Print & Publishing, Consumer Goods 🥇 Bronze at Outdoor, Consumer Goods Peter ter Kulve . Julien Barraux · Ben Curtis · Tugce Aksoy · Sara Neves Paixão · Willem Van Isselmuden · Shannon Lennon-Smith · Serkan Oğuz · Alara Eğrioğlu · Miguel Simoes . Tomás Ostiglia · Jorge Zacher · Kevin Cabuli · Dante Zamboni · Augusto Callegari · Pedro Mezzini · Yan Graller de Oliveira · Alan Chung · Tom Elliston · Catalina Aguirre · Cristina Panea · Sofía Pérez-Arellano · Camilla Facin · Bruno Gomiero · Felipe Calviño · Marina Saro Sanz · Ale Burset. MJZ · LABHOUSE· Glassworks · Big Sync Music · Mindshare UK · Kinetic #LOLAMullenlowe
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Mindshare reposted this
A huge congratulations to all our day one 🥇🥈 #CannesLions winners! Cannes Lions International Festival of Creativity BCW Global, Burson, Bruketa&Žinić&Grey, DAVID Madrid, EssenceMediacom, Grey, Hill & Knowlton, Hogarth, INGO, Mindshare, Ogilvy, Ogilvy PR, Scholz & Friends, VML & Wavemaker #WPPCannes