💫 A bright start to the week to hear we have been nominated in the DMA (Data & Marketing Association) UK Awards! 💫 Our nomination is within the Charity category for our work with Motor Neurone Disease (MND) Association on "The Love Inside" campaign, with GOOD Agency. Congratulations to all the other nominees and teams involved 🤩 https://bit.ly/3UbXLLV #mediaagency #DMAawards
About us
MI Media is an independent media agency, accelerating growth for challenger brands through media strategy, planning and buying. Addressing your business challenges, we make media work harder. Allowing brands to scale their business faster. We apply Marketing Insight, Media Innovation and Management Intelligence to deliver immediate impact and sustainable growth. We work collaboratively with our clients, making strategic media decisions to drive value and accelerate growth.
- Website
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http://www.mimedia.co.uk
External link for MI Media
- Industry
- Advertising Services
- Company size
- 11-50 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 2009
- Specialties
- Media planning, Media buying, Digital strategy, Communications planning, Business modelling & forecasting, Audience insight, LTV segmentation, Market analysis, Media implemenation, Performance auditing, Bespoke dashboards, Paid Search, Media strategy, Communications strategy, Media measurement, TV Planning & Buying, Radio Planning & buying, Insert Planning & Buying, Press Planning & Buying, Digital Planning & Buying, Outdoor Planning & Buying, Paid Social Planning & Buying, and SEO
Locations
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Primary
4th Floor, 95 Southwark Street
London, England SE1 0HX, GB
Employees at MI Media
Updates
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“The other piece of advice I would give is, always be curious and interested…Even if it isn’t necessarily right, it’s always better to look like you give a sh*t.” Fine advice this month from Gary Revill, Client Services Director 😎 as we find out a little more about what makes Gary tick as well as how and why he got into media planning and buying: https://lnkd.in/eiERUhya #careersinmedia #agencylife
A day in the life, Gary Revill
https://mimedia.co.uk
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Bog OOHff! 🚽We’re thrilled to announce our latest campaign for ActionAid UK, in collaboration with Talon Outdoor! Running in Q4 2024, it features impactful OOH activity in the washrooms at Bristol Airport.✈ 💡The creative messaging focuses on raising awareness on the topic of period poverty, making the washroom posters contextually relevant and allowing us to test the effectiveness of this unique environment and explore new and innovative advertising spaces. #ActionAid #PeriodPoverty #OOHAdvertising #MediaPlanning #Innovation #BristolAirport
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The travel insurance game is heating up and we’re keeping a close eye on it! 🌍✈️ With no obvious frontrunner, there's a huge opportunity for brands to take the lead. Our client services director, Gary Revill, dives into how data-driven targeting, a fresh and consistent brand voice and a super simple, personalised user experience can unlock major growth and boost market share.🚀Have a read! https://bit.ly/480BC9e #travelinsurance #marketingstrategy #brandgrowth
How travel insurers cut through confusion to provide right coverage
https://mimedia.co.uk
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Brilliant to see the Britain Remade OOH campaign hitting Liverpool last week! With OH SIX leading the creative and planning efforts and our team handling media buying, this campaign was strategically placed around the Labour party conference to drive awareness and conversations on important topics. Shoutout to Talon, Jo Blake and James Hewitt for their collaboration on this project! #mediabuying #OOH #collaboration #climatechange
This week, OH SIX Agency had the privilege of helping our clients, Britain Remade and Stonehaven, make a bold statement during the Labour Party Conference in Liverpool. With 48 billboards across the city, we put Britain Remade at the centre of attention, driving conversations about the need for change. This campaign was six months in the making, with our team delivering creative, design, and OOH planning to ensure maximum impact. It's been incredible to see the reaction and engagement! If you spotted one of the billboards, tag us in your posts – we'd love to see it! #BritainRemade #Stonehaven #Liverpool #LabourConference #OHSIXAgency #DrivingChange #OOH #DOOH #OutOfHome #Energy
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Last week, together with creative agency GOOD Agency, we launched a new campaign, Let’s Rethink, with national charity Rethink Mental Illness. Over half a million people in the UK are severely affected by mental illness, Let’s Rethink aims to challenge the stigma and discrimination so many experience. To reach a broad audience and encourage more people to rethink their attitudes towards mental illness, we secured a media partnership with ITV for the TV advert. Click the link to view the advert in full and find out more about the campaign https://lnkd.in/eDFurBXa
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This month for our ‘𝘢 𝘥𝘢𝘺 𝘪𝘯 𝘵𝘩𝘦 𝘭𝘪𝘧𝘦’ series we chatted to our wonderfully quirky and creative Business Director, Kelly Kershaw. From starting out on a rather different track discovering insect species in the west country, to becoming the media guru she is today - have a read to find out more about Kelly's path through the world of media: https://lnkd.in/e9wdQAvq #medialife #clientservices
A day in the life, Kelly Kershaw
https://mimedia.co.uk
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A huge drum roll moment for MI yesterday! 🥁 We are thrilled that we've been nominated for not one, but TWO The Drum Awards this year 🎉 The nominations are a testament to the teams standout work with our clients, specifically Motor Neurone Disease (MND) Association's impactful "Love Inside" campaign with plenty of media first activity in partnership with GOOD Agency and B2C retailer JML for our transitional PPC campaign growing sales at a crucial time. Shoutouts to Kelly Kershaw who led the MNDA campaign and Neil Baker and Jamie Gibbins who led on JML, amazing work! With winners being announced in November, we will be keeping everything crossed!! 🤞 https://lnkd.in/ehA9cv_W #awards #nominated #campaigns
Coke, Doritos, Spotify & more go for gold as The Drum Awards Festival nominees announced
thedrum.com
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📢 Now the dust has settled on the news that third-party cookies won't be going anywhere, it is clear that there has been a natural shift away from cookie-based tracking.🍪 To consider who this will affect within the industry, our Head of Digital & Data, George Hobday has gathered his thoughts and looked at how brands, AdTech Vendors & Digital Publishers and consumers can adapt. 🤔 📖Have a read to learn more about who, if any, really need cookies? https://lnkd.in/ekwY5sYg #targeting #mediaagency #cookies
No more cookies please, they're bad for you
https://mimedia.co.uk
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Our client services director Gary Revill features in today's The Drum article by John McCarthy on restrictions set to come into place around advertising HFSS (high in fat, salt and sugar) food and drinks. Having seen the effects of similar ad restrictions on clients in the gambling sector he thinks the bill will "slightly reduce TV’s role in the media plan. It will saturate airtime and raise prices where there are no restrictions in place. He wonders if we’ll just see more HFSS ads jammed into a shorter window of time." https://lnkd.in/erN83GGx #mediaagency #adrestrictions #TVadvertising
Food for thought: ad agencies don’t actually think an HFSS ad ban will work
thedrum.com