Exciting news: Sagacity’s SmartLink ID solution is now available in InfoSum’s Data Collaboration Platform! 🎉 Brands and media owners can increase match rates to boost the reach of existing media channel advertising campaigns and bridge the gap between online and offline data, all while maintaining full control of your data and prioritizing data privacy. Get in touch with the team to learn more: https://hubs.la/Q02S1Q-l0 #InfoSum #DataCollaboration #DataCleanRooms #FirstPartyData
InfoSum
Software Development
London, England 11,043 followers
Reclaim your data destiny. Build better customer experiences.
About us
InfoSum is the world’s leading data collaboration platform and the only secure data clean room, empowering companies to deliver better customer experiences while prioritizing customer privacy. InfoSum enables safe connections between multiple parties to unlock the full potential of their customer data without risk of exposure or misuse. InfoSum not only prioritizes consumer privacy, but enhances it with patented, non-movement of data technology to create the most protected, most connected, and most accessible data collaboration network. InfoSum was founded in 2016 with a vision to connect the world’s data without ever sharing it. The company has multiple patents, protecting its invention of the ‘non-movement of data.’ InfoSum has offices throughout the US, UK, Europe, and Australia. The company is poised for continued growth following a Series B investment in August 2021, and a rapidly expanding client base.
- Website
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https://www.infosum.com/
External link for InfoSum
- Industry
- Software Development
- Company size
- 51-200 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 2016
- Specialties
- Advertising, Marketing, MarTech, First-Party Data, Customer Data, Data Privacy, Identity Resolution, Insights, Decentralization, Data Analysis, Data Normalization, Differential Privacy, GDPR, Data Collaboration, and Data Clean Room
Locations
Employees at InfoSum
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Nick Henthorn
SVP Sales, Europe at InfoSum
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Rob Clayburn
Lead Front End Software Engineer @ InfoSum | Expertise in Redux.js, TypeScript
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Steve Silvers
EVP Global Creative, Media & Ecosystem @ Kantar (a Bain Capital company) | Podcast Co-Host | AI & Privacy Evangelist | Transformational Leader |…
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Justin Evans
Updates
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The InfoSum team is excited to head to CIMM Summit 2024 next week in New York! InfoSum CEO Lauren Wetzel will be in action alongside Comcast Advertising’s Larry Allen, Verisk Marketing Solutions' Zora Senat, and CIMM’s Jon Watts to discuss the critical role of data quality and collaboration in powering content and campaign measurement across the converged TV landscape. InfoSummers Marc Cestaro, Devon DeBlasio, and Jack Leonard will also be attending. If you’re there and would like to talk about data collaboration, we’d love to connect! Want to connect with the team? Arrange a time here: https://hubs.la/Q02RwpW70 Coalition for Innovative Media Measurement (CIMM) #CIMMSummit #CIMMSummit24 #InfoSum #DataCollaboration #ConnectedTV
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🎙️ The latest episode of Identity Architects is here! In this episode, Ben Cicchetti sat down with Camilla Child, Director, Commercial Data Strategy at The Telegraph. Tune in to hear Camilla and Ben discuss: 👀 An inside look at The Telegraph's data strategy 🚀 The Telegraph's journey with data clean rooms 💡 Why it's time to reframe match rates for the first-party data era 📰 The free internet and quality journalism 🌟 Why there is lots to be optimistic about, and more! Listen here: https://hubs.la/Q02RQ7dn0 #InfoSum #IdentityArchitects #DataCollaboration #FirstPartyData
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Heading to Advertising Week New York next week? Let’s meet up! InfoSummers Marc Cestaro and Devon DeBlasio will be attending and would love to connect - get in touch if you’d like to hear how secure data collaboration can level up your first-party data strategy or how our clients are achieving success across retail media, financial services, CTV, gaming, sports, and more! Arrange a time to meet here: https://hubs.la/Q024_t4Z0 #InfoSum #AWNewYork24 #AWNewYork #DataCollaboration #DataCleanRooms
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“You need a composable, interchangeable ecosystem.” In our latest episode of Identity Architects, Robert Goodwin, Chief Data Officer Global at MSQ and Chief Executive Officer at MSQ Data, explains how the agency stays on the front foot and ensures it has the best technology ecosystem for its clients. Tune in to hear more from Rob as he talks about how to build a robust data strategy, why being a customer champion is essential, GenAI, and more! Listen here: https://hubs.la/Q02Q58R90 #InfoSum #DataCollaboration #MediaAgencies #FirstPartyData
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Starting the week off with some exciting news! InfoSum is honored to be named in J.P. Morgan Private Bank and Beauhurst's Top 200 Women-Powered Businesses 2024 🎉 The report spotlights women-powered businesses in the UK, emphasizing the remarkable success of women and their influential roles in shaping the UK’s businesses and economy. Learn more and download the report here: https://hubs.la/Q02Rts0Q0 #InfoSum #DataCollaboration #WomenInTech #Women #Leadership
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We had a blast at VideoWeek’s European Video Awards last night, where we walked away with not one but two awards! 🎉 We’re immensely proud to have won: 🏆 Best Use of Data 🏆 Best Commerce Media Campaign This is thanks to the incredible work of our partners, Channel 4 Sales and Nectar360, whose strategic partnership demonstrates the tremendous power of first-party data collaboration, driving results of up to 122% sales uplift for CPGs! ( 🔗 Link to the case study in the comments) Congratulations to all the other winners and VideoWeek for putting on a great show! #InfoSum #EVA #EVA24 #DataCollaboration #DataCleanRooms #RetailMedia
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The Future of Media London is fast approaching, and the InfoSum team is excited to attend! We’re looking forward to hearing about the latest trends, insights, and best practices in commercial media buying, selling, and planning from leaders across the industry. Underpinning all these changes to the way brands buy media and deliver advertising is the need to do so in a privacy-centric way that safeguards first-party data and ensures marketing performance. If you’d like to learn how data clean rooms maximize both performance and privacy or how the technology can elevate your data strategy, we’d love to connect! InfoSummers attending are Nick Henthorn, Kate Blaxill, Emily Brotherwood, Kunbi S., Marion Dacquin, Norah A. Hannel, and Ben Cicchetti. Arrange to meet with the team here: https://hubs.la/Q02RchF10 Adwanted Events #InfoSum #DataCollaboration #FirstPartyData
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“At this year’s event, I got a real sense of a spirit of collaboration in many of the conversations I was party to. There was an eagerness to explore the exciting opportunities of direct partnerships between brands, agencies, and media owners, and those that come to fruition will move into new territory, stretching the limits of what’s possible.” A week on from DMEXCO - Digital Marketing Expo & Conference, InfoSum’s VP Client Services, Ben Chivers, and other industry experts spoke to WARC about the key trends to emerge from the event. As expected, AI and Google’s U-turn on cookies were a big focus. Despite this, marketers remain focused on moving the industry forward to a more privacy-centric and sustainable data-driven ecosystem. Hear more from Ben, Ogury’s Jan Heumüller, Greenbids’ Adrien Delambre, Mantis ’ Jean-Paul Wevers, Integral Ad Science’s Csaba Szabo, GingerMay ’s Victoria Usher, and MGID’s Madi Bachar: https://hubs.la/Q02R32mw0 #InfoSum #DMEXCO #DMEXCO24 #DataCollaboration #FirstPartyData
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InfoSum is excited to hear about the latest and greatest from the media industry at The Future of Media in Manchester on Thursday! If you're attending, make sure to say hello to InfoSummers Nick Henthorn and Kate Blaxill if you'd like to learn more about how you can securely leverage your first-party to drive business growth and enhance marketing performance. Connect with the team here: https://hubs.la/Q02QMDnY0 Adwanted Events #InfoSum #FutureOfMedia #FutureOfMediaManchester #FOMM