Reach people where their passions are….. The Marketplace is brought to you by The Independent Publishers Alliance. The Marketplace allows ad buyers to curate their target audience across Independently owned media sites all from one place. Reaching every adult in the UK, while they consume their favourite, independently owned brands. No MFA, just hyper engaged communities, brand safe and premium environments where the user is passionate and responsive. And best of all…….. you will be doing good and supporting Independent journalism!
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The Independent Publishers Alliance are excited to be media partners to this years ExchangeWire ATS London. See you all there. #ATSLondon24
The Independent Publishers Alliance are proud media partners for this years ExchangeWire ATS London. Thank you to the team for giving independent publishers an opportunity to attend such a great event. We look forward to seeing you all there. #ATSLondon24
The Independent Publishers Alliance share their thoughts, opinions and advice on the recent google update.
There is a lot of chatter, quite naturally, based on Googles announcement in the last 12 hours. But what does this mean for publishers? Click on the link below to hear The Alliance's opinion. #Adtech #Google #3rdPartyCookies #Sandbox #Publishers
What a cracker from The Independent Publishers Alliance. The Independent Publisher community is strong!!!!
Another amazing event for the Independent Publishers Alliance. Our "Innovate for Growth" event really fostered an atmosphere of collaboration lead by our amazing panel of speakers. Thank you to Ellie Edwards-Scott as ever for moderating with skill and style. A last big thank you to our sponsor for the day Livewrapped See you all in September..
This is an important one for publishers. Sign up to the next Independent Publishers Alliance event now and dont miss out.
Calling all publishers - Important Event...Not to be missed for UK Publishers. Alliance board member and CANDR Media Group CEO Chris Dicker will be delivering a talk on the current state of affairs for publishers surround AI and the risks to publishers. Chris has been representing The Alliance and UK Independent Publishers in various global steering groups and initiatives to tackle: - Traffic loss and reduction in search traffic - Theft and repurposing of publisher content to train LLMs - Risks to the future of UK publishing businesses This is the first opportunity we have had to get him back into the room and deliver some tactics and initiatives publishers can implement to help themselves. This is probably one of our most important talks of the year and not one to miss. Sign up here to attend if you are a publsiher - https://lnkd.in/gb5AGCw3 Thank you again to our sponsors and supporters of publishing companies Livewrapped
The Independent Marketplace reposted this
Event Announcement: 27th June 2024 Join the Independent Publisher Alliance for our next in person event - Innovate for Growth, where we will explore how to best combat the rise of AI and reduction of referral traffic along with lots more. Thank you to our sponsor Livewrapped and Fredrik Johansson and his team who have made this important event possible. Join us as ever at the Union Club in Soho if you are a publisher. Sign up here - https://lnkd.in/gb5AGCw3
Great announcement, event better response and the best news for The Independent Publishers Alliance. Everyone at The Marketplace is looking forward to what George will bring to the organisation.
I have often referenced the Independent Publishers Alliance in my posts and how they are a wonderful voice and resource for publishers who feel they are not represented in the market, and I am delighted to say that following discussions with Alex Newberry and Jonathan Westbrook that I will be taking a more active role (more vocal) in The Alliance. Not a member? its as cheap as a lunch in a London pub and you get great value for your negligible subscription fee: Quarterly in person get togethers with food and drink, representation, ability to share experiences and learnings and other resources. Collaboration is so important in our industry, and as publishers, we operate better together! Many topics to cover in the coming weeks so I am sure you can't wait to read my musings #publishers
It’s so important for publishers to prioritise privacy and consent, especially with the recent push from the ICO. Join The Independent Publishers Alliance Privacy breakfast and dive head first into this!!!
New Event Alert! The “Alliance Advice” series kicks off next Thursday 18th April with a breakfast event focussing on Privacy. Recent regulation changes have caused havoc for publishers, and navigating consent, CMPs and regulation changes is a nightmare currently. Join The Allaince team and our sponsor’s Clickio as we dive deep into how publishers can ensure their set up is correct and how they can still thrive in 2024!! Spaces are very limited, so get in quick and sign up here - https://lnkd.in/edXzcFu7 #Privacy #Event #Independent #Publishers
The Independent Marketplace reposted this
A BIG thank you to our sponsor for The Future of Ad Trading event Adnami Also a massive thank you to our speakers and those members in attendance. As you can see from the video of the event, the conversation and debate was extensive, as was the networking. Our next event is "Independent Publishers - Innovate for Growth. Secure your place here - https://lnkd.in/gb5AGCw3 #Independent #Publishers #Alliance #LiveEvent #Innovate #Growth
The Independent Marketplace reposted this
Two massive "thank you's" are in order, to people who have made this Thursdays "Future of Ad Trading" event possible. Firstly to the legend that is Ellie Edwards-Scott, who on top of her support and guidance with The Independent Marketplace, has agreed to continue her role as moderator of our live events. Secondly to our sponsors Adnami, who have been a pleasure to work with in building out this event. Which we are happy to say has received the highest sign ups out of any Independent Publishers Alliance event yet!! We look forward to seeing you all there! #Live #Event #Independent #Publishers #Alliance #Sandbox #Google #cookielessfuture
The Independent Marketplace reposted this
Final speaker announcement - The Future of Ad Trading - Thursday March 14th. We are pleased to announce Nicholas Flood, Global Ad Product and Revenue Director for Future PLC will complete our speaker line up Nick will take our membership through areas that Future are prioritising, but with a particular focus on how the same problems can be fixed by publishers with much smaller budgets than he has at his disposal. We are really looking forward to hearing Nick's point of view. Thank you to our valued Sponsors Adnami for making the event happen. Get your tickets here - https://lnkd.in/eS77uxS9 #FuturePLC #collaboration #IndependentPublishersAlliance #live #event #signup #publishers