GWI

GWI

Business Intelligence Platforms

London, London 57,015 followers

Here to show you how consumers think.

About us

We’re the target audience company that does things a bit differently. Our job is to cut through the noise and give you facts you can trust. Our flagship study represents more than 2 billion people around the world, and it tells you how consumers are changing; their actions, ideals, perceptions, feelings... (you get the gist). The world’s largest (and smallest) brands, marketing agencies and media organizations rely on us every day to help them stand out. Working with the likes of Twitter, Google, Spotify, WPP, IPG and Omnicom Group, we help them find really original and in-depth insights through our one-of-a-kind platform. And if that doesn’t float your boat, we’ve got a whole bunch of custom services to let you do more tailored research across 53 countries – asking whoever you want, whatever you want. We’re growing at a healthy pace, and we’re always on the lookout for out-of-the-box thinkers to help us do more great things.

Industry
Business Intelligence Platforms
Company size
501-1,000 employees
Headquarters
London, London
Type
Privately Held
Founded
2009
Specialties
market research

Products

Locations

Employees at GWI

Updates

  • View organization page for GWI, graphic

    57,015 followers

    🔥 Get the ultimate social media trends report 👇 Ready to nail your social campaigns this year? Our 2024 social media trends report is full of strategy-defining data to help you find, connect, and engage with your audience online. Find out: 🤝 How the right influencers can boost ROI 🎯 Which platforms are best for your content 🧩 Where social fits into your audience’s buyer journey 👉 Get your copy for free: https://bit.ly/3UTplNF

  • View organization page for GWI, graphic

    57,015 followers

    🌧️ Midweek blues? We hear you... Here are some job openings that might just be the pick-me-up you need: 🇬🇧 Senior Product Designer 🇬🇷 Front End Engineering Manager 🇺🇸 Head of Field Marketing 🇬🇧 Sales Development Representative 🇬🇷 Research Executive 🇬🇧 Business Development Manager 🇬🇷 VP of Data Engineering 🇬🇧 Senior Trends Analyst 🇬🇧 Senior Sales Development Representative Curious about what GWI has to offer? Explore our open positions at gwi.com/careers #hiring

  • View organization page for GWI, graphic

    57,015 followers

    It’s official (well, kind of 😉), the internet has unanimously declared pygmy hippo Moo Deng as the world’s cutest creature! 🦛✨ In completely "accurate" (and totally made-up) data, 100% of us agree that this tiny hippo is pure adorable overload. Take a break from the chaos and enjoy the internet doing what it does best: turning animals into global superstars. 🌍💫 This week in On the Dot, dive into the buzz about DINKs, NERF guns, and the cultural force that is TikTok.

    🍂 Wake me up when September ends

    🍂 Wake me up when September ends

    GWI on LinkedIn

  • View organization page for GWI, graphic

    57,015 followers

    🚀 We’re heading to Leaders Week in London! 🇬🇧 Join us on October 16th at Twickenham Stadium for our session: "Beyond the Podium: Decoding Fan Engagement During Paris 2024" 🏅 We're bringing exclusive insights from our latest survey, including: 📢 Top sponsors that stood out ⚽ Women's sports that stole the spotlight 💬 How fans stayed connected to the Olympic buzz See you there! 👋 #LeadersInSport #LeadersWeek24

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  • View organization page for GWI, graphic

    57,015 followers

    🔥 Get the guide to nailing your content marketing strategy 👇 Ready to take your content marketing plan to the next level? 🚀 This guide is packed with actionable insights, data-driven tips, and practical takeaways that give you the scoop on:  🌟 Why short-form and long-form videos are in the spotlight 🎯 What content works best on each social platform 🚀 How some of the biggest brands nail their content strategy with GWI Unlock your free guide 👉 https://lnkd.in/eMDf7bgd

  • View organization page for GWI, graphic

    57,015 followers

    GWI will be at TMRE 2024 in Orlando, Florida! 🌴📊 Look out for the GWI team from October 8-10 as we bring our consumer research expertise to TMRE. We're excited to connect and share insights on the latest trends. 🎤 GWI x Eventbrite: Seeing past the numbers, from abstract data to relatable insights  📅 Wednesday, October 9th | 🕐 12:20 - 12:50 PM Find us at Booth #313, where we'll showcase how GWI's consumer research platform helps companies win. Spot a GWI team member? Let's talk! #TMRE2024

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  • View organization page for GWI, graphic

    57,015 followers

    Hey marketers, we see you. You're out here decoding the average consumer like it's your full-time job (oh wait, it is) — but when will someone decode you? Torn between navigating London's Tube like a champ and saving up for that luxury car you're convinced you can afford if you stop buying pumpkin spice lattes? Some might call it an identity crisis, but really, you're just busy perfecting the art of multitasking — dishing out opinions on your latest TV binge (85% more likely than most) and swiping left on Hinge (2.4x more likely). So, here it is, the guide you didn't know you needed — a marketer's manual for understanding… yourself. You're welcome 😜 #Marketers

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Funding

GWI 2 total rounds

Last Round

Series B

US$ 179.9M

Investors

Permira
See more info on crunchbase