Founders Makers

🍁 3 signs that Autumn is really here 🍁 🍂 Every coffee shop is now selling Spiced Pumpkin Lattes 🍂 Retailers are talking about the top luxury advent calendars you can get your hands on this 2025 🍂 Little Moons has launched its latest Limited Edition Flavour - Brown Sugar Cinnamon Bun. It’s the latter that we’re most excited about. Our latest work for Little Moons developing the new packing and wider brand world to house their Limited Edition, Brown Sugar Cinnamon Bun mochi. In order to develop this we spent alot of time reviewing the wider category and decided to take visual cues from traditional bakeries to communicate an artisanal, hand crafted feel that heroes both the flavour and the quality that is so important with any Little Moons product. We adopted a soft, doughy typography style coupled with a rich bronze foil and a graphic swirl that’s so synonymous with a Cinnamon Bun to really hero flavour and ensure a really premium feel to sit alongside the rest of the Little Moons’ core range. The world was then extended to sit across organic social media, in store assets and trade to ensure that every Cinnamon Bun touch point felt consistent and unique to Little Moons. #slingshotstateofmind Zoë Bonham Matilda Niven ✌️ Faraz Aghaei Mark Crowley Charlie Holman Kate Anderson Jessica Campbell #packaging

September was busy..! 🍽 Launched a new CMO supper club 🎤 Spoke at Ideas Fest 🌍 Grew our business in the Middle East with some cool new client signings 📽 Filmed with CNBC for their CMO Now series 🐏 Met with some exciting founders at Daylesford farm 🙌 Delivered some great work for our clients across FMCG, B2B and Beauty 🖼 Attended the Founders Forum VC summit at Christie's 👋 Met with the latest cohort of businesses in the Tech Nation Upscale and Future Fifty programmes 💬 Spoke at the Ecommerce Expo with my friend and old Deliveroo client Alyssa Jaffer ☕ Lots of exciting meetings with new start-ups 🎟 Hosted our latest 'Makers Meets' Panel event ⛵ ... and managed to escape the craziness and switch-off by the sea in Salcombe Excited for Q4... If you're looking to collaborate or partner, let's chat! Founders Makers Founders Forum Group #slingshotstateofmind Founders Law

"Grit, graft and grace" We loved hearing from the inspiring founder of Little Moons (and brilliant client of Founders Makers) at our last 'Makers Meets' panel. To get insights like these from brands who have successfully scaled, come down to our event this Thursday. Sign up link in the comments! #makersmeets #scaleupsecrets #scalingwithpurpose #panelevent Founders Forum Group

Really enjoyable and insightful day at Daylesford Farm for the Tech Nation #futurefiftyforum last week. Some highlights: 📽  Recording with CNBC for their NBCUniversal CMONow content series. More to come on this! 📦 👰  Hearing Hamish Shephard - Co-Founder of HelloFresh and Bridebook - The No.1 Wedding Planning App share his secrets to scaling: 1. 'Your business should have both pirates and the navy.' Your pirates should focus of future growth and finding new opportunities, while your navy focuses on excellence in day-to-day delivery. 2. 'Place your bets and move fast.' He attributes the fast growth of his companies to pace. For example, in Hello Fresh's first year, they did 650 partnerships. While many of them didn't land, they then had lots of data to work out which did. 3. When you're in a dark period, focus on '100 days of hard work.' It feels more manageable to sprint at something for a defined period. 💳 Listening to Anne Boden share the remarkable story behind Starling Bank. 👉  Hearing Ai experts Nigel Toon, Martin D. Adams and Peter Sarlin discuss optimistic opportunities for businesses. Specifically, Martin Adams shared insights for creative industries 'where you can combine more traditional analytics to understand what people really want, and use generative ai to quickly respond, you have a remarkable opportunity.' 🙌 And huge congrats to the latest cohort of impressive businesses: Arbor Education, BibliU, Bumper UK, Doctify, Elliptic, evaluagent®, First Light Fusion, Flash Pack, Funding Xchange, FYLD, Gen H, Haiper, Legl, Lindus Health, Nyobolt, Oxford Quantum Circuits (OQC), Open Cosmos, Relation, Quantum Motion, Scan.com, Secondmind, Signal AI, Veremark, Vertice, and Volt.io. #technation Founders Makers Founders Forum Group

How do you successfully scale a purpose-driven brand? Next Thursday, Billy Fox will join founders and CMOs from purpose-driven businesses, including Active portfolio company Finisterre, at Founders Makers' next Makers Meets event to delve into this topic. 📅 Thursday 26th September 2024 🕒 6.30-8.30pm 📍 Second Home Spitalfields Sign up to join the event here: https://lnkd.in/eY4fAZ5q Katie Briefel Bronwen Foster-Butler Becky Lane Nick Lisher

Less than 2 weeks until our next 'Makers Meets' event at Spitalfields Second Home, where we'll be hearing from the founders, leaders and investors behind purpose driven brands like Depop, Flo & Finisterre on the secrets to scaling successfully. Sign up link in the comments! Founders Makers Founders Forum Group

🍕 FREE PIZZA 🍕 ... And some stuff about scale-ups Earlier this year, we started building out a 'Makers Meets' event series and it took off 🚀 It was a natural move for Founders Makers to create an in-person event for the start-up and scale-up community, as it speaks to our core values: - Supporting the entrepreneurial community - Sharing ideas and the 'slingshot thinking' that helps brands punch above their weight - Being human We've intentionally made these events lively, fun and informative. And designed them around what we think *really* matters to our audience. Come down to our next one on 26th September. We promise good vibes, smart & genuine people sharing their insights from their real experiences, and of course, free pizza. Link in the comments. #makersmeets #scaleups #panel

🎤 Our New Business and Marketing Director - Katie Briefel - will be speaking to Founders, Marketers and Investors at some of the most exciting purpose-driven brands right now, about how to successfully scale. 🍕 Come join for an engaging panel, pizza and drinks with like-minded people. Details here 👇

We're excited to welcome three exceptional mentors to Leap, bringing their expertise to support your startup's growth: 👉 Nicholas Horowitz - Co-Founder of Founders Makers and creative strategist specialising in agile brand building and innovation. 👉 Jaap Bastiaansen - COO of Nexus Climate and expert in scaling climate technologies and driving global business strategies. 👉 Taha Sajid - CISSP, MSc - Founder of Xecurity Pulse and cybersecurity specialist with a focus on emerging tech, blockchain and cryptocurrency. You can now book time directly with these industry leaders through our platform. Stay tuned as we continue to add more experts to our community! http://www.leapbydifc.com

“I think you’re the same as me, we see things they’ll never see.” Back then, Oasis' track ‘Live Forever’ captured a generation's desire to stay young. Today, the excitement around the Oasis reunion, shared by young and old, shows brands the importance of moving beyond designing around limiting life stage narratives. It’s time to embrace age inclusivity, unite generations, and focus on interests over age. As highlighted in our January report, ‘The Founders Makers 2024 Mixtape,’ our Strategy Director Charlie Holman pointed out that society is shifting towards an ageless mindset. Leading brands like Jacquemus and Airbnb are already designing for all ages, prioritising attitudes and shared passions over age brackets. Sign up to our *new* newsletter (coming this week) to receive more insights, cultural commentary, and marketing tips for modern brands. (Link in the comments) #CreativeAgency #SlingshotStateofMind #Oasis #marketingtips #insights #culturalcommentary