Fospha

Fospha

Advertising Services

Hammersmith, London 5,054 followers

About us

Fospha is the industry-leading solution powering profitable eCommerce growth. Bad marketing measurement is a $589bn problem, with 60% of revenue wrongly attributed by poor-fit platforms like GA and channels' Ads Managers. With Fospha, spending your precious budget on the wrong ads is a thing of the past. Fospha measures everything - clicks and impressions across the full marketing funnel - with one highly trained model. Marketers using Fospha know exactly which ads are really working. Brands using Fospha deliver profitable growth, fast. Make bad data yesterday's problem and go live with Fospha's no-code implementation in just 15 minutes. ------------------------- Want to talk to other CMOs and Heads of Growth about what's working (or not) at their eCommerce brand? Join the Fospha D2C club for monthly direct intros to the best in the business. Sign up here: https://www.fospha.com/d2c-club-register

Website
https://www.fospha.com
Industry
Advertising Services
Company size
51-200 employees
Headquarters
Hammersmith, London
Type
Privately Held
Specialties
Attribution Management and Integrated Marketing

Locations

Employees at Fospha

Updates

  • View organization page for Fospha, graphic

    5,054 followers

    💡 Struggling to find what actually works in your TikTok for Business marketing strategy? You're not alone. Most marketers feel the pain of testing without clear direction. 😓 But here’s a gem from Olly Hudson, CMO of The Essence Vault - The JAQ Group: “Fospha allowed us to act on what we knew instinctively was working really well. Finding great measurement that shows you where your opportunity lies has been a game changer.” 🎯 Stop guessing and start knowing. Download Fospha’s Ultimate TikTok Playbook to turn insights into action. https://hubs.ly/Q02NmbFx0

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    5,054 followers

    Is social commerce about to get a MAJOR UPGRADE? 📈 The recent partnership between TikTok and Amazon has the potential to redefine how brands engage with consumers. Imagine shopping for your favorite Amazon products without ever leaving the TikTok app! 🤯 This game-changing integration not only enhances the shopping experience but also raises critical questions about how brands measure the impact of social media on their sales. As Sam Carter, our CEO, puts it: “There will be a whole bunch of retail brands who miss out on the opportunity to be part of this TikTok and Amazon innovation because bad measurement is stopping them from being able to measure its effectiveness.” Check out our latest article to discover how this partnership could reshape your marketing strategy! 👇 https://hubs.ly/Q02NymL40

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    5,054 followers

    TikTok Ads Strategy in Action! 💪🏼 The Essence Vault (The JAQ Group) a leading fragrance brand, nailed it on TikTok for Business. Partnering with For You Advertising and leveraging Fospha, they boosted their weekly TikTok spend by 250% and saw daily conversions skyrocket by >2.3X. What’s the secret sauce? A creative-first strategy backed by killer data insights. 💡 🔑 Takeaway: Marrying creative innovation with solid data isn’t just smart—it's essential. 🎯 Want to see how you can do the same? Download Fospha's Ultimate TikTok Playbook and get the full scoop! https://hubs.ly/Q02NmwBz0

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    5,054 followers

    How Oh Polly transformed their marketing strategy! Ever felt like you were navigating a minefield trying to scale your brand? Oh Polly faced that challenge head-on, and the results are nothing short of explosive! 💥 By leveraging Fospha's cutting-edge attribution models, they scaled their Snap Inc. spend by a staggering 233%—leading to a jaw-dropping 278% increase in revenue and a 25% reduction in customer acquisition costs (CAC)! Curious how they did it? Discover the strategies that turned their marketing performance around and made Snapchat one of their most efficient channels in the US. 👉 Read the full story here! https://hubs.ly/Q02Nh8SQ0

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    5,054 followers

    Siroko crush their Spring Sale with some mind-blowing results! 🤯 TikTok Revelation: 9.5X more conversions than last-click showed. 📊 Scaling Magic: Doubled TikTok spend = 177% revenue increase QoQ. 📈 Efficiency Boost: 44% more total conversions, 10% ROAS lift, 15% CPA drop. Full-funnel attribution FTW! 🏆 Curious how Siroko unlocked these game-changing insights? Dive into the full case study and discover the power of full-funnel attribution! 👇 https://hubs.ly/Q02LKKcc0

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    5,054 followers

    🚀 Time to Elevate Your TikTok Strategy from ADWEEK! Are you still measuring success solely by likes and views? It’s time to dig deeper into TikTok for Business performance marketing! 💥 Did you know? 61% of users make purchases after engaging with TikTok ads. 58% of users stay on the platform longer to continue browsing. 41% take action within a week of discovering a product. Key Takeaways for Effective Measurement: 1️⃣ Prioritize business outcomes over mere engagement. 2️⃣ Establish strong data connections. 3️⃣ Utilize advanced attribution models. 4️⃣ Measure incrementality to understand true impact. 5️⃣ Assess cross-channel influences. 📈 Exciting Insights from Fospha, Featured in Adweek: TikTok drives 788% more conversions than traditional last-click methods! Remember: You can’t achieve what you can’t measure! 🔗 Check out the full article on Adweek for more insights and strategies: https://hubs.ly/Q02N0TF20 A huge thank you to Adweek for showcasing Fospha's insights and highlighting TikTok's remarkable performance metrics! 👏

    Get Ready With Me(asurement)

    Get Ready With Me(asurement)

    adweek.com

  • View organization page for Fospha, graphic

    5,054 followers

    🚀 How do you ensure your TikTok creatives keep hitting the mark? Here's the secret: If you’re not refreshing your creatives often enough, you might be losing out on serious engagement. Here are 3 ways TikTok for Business suggests to avoid creative burnout: 1️⃣ Keep the creative juices flowing! Constantly refresh your ads to fight fatigue. 2️⃣ Boost your existing ad groups with new creatives instead of starting from scratch. 3️⃣ Build a creative asset library to streamline future designs. Ready to dive deeper into the strategies that work? 📊 Download our full report now and get ahead of the curve. 👉 https://hubs.ly/Q02MWcv90

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    5,054 followers

    🚀 Big Wins from Represent! Hear from Harrison, Digital Marketing Manager at Represent, on how they leveraged TikTok & Meta to achieve these massive results: 🚀 51% YoY revenue growth with a 2% dip in CAC. 📱 Upped their TikTok game by 227% in spend, pulling a jaw-dropping 380% higher ROAS. Black Friday? They owned it, with a 71% revenue boost! 🗽Grew US market spend by 13%, resulting in a 13% ROAS improvement and a focus on full-funnel strategies to enhance brand awareness Scaling isn’t easy, but Represent is leading the way. Want to learn more? Download our full report for all the details! 👇🏼 https://hubs.ly/Q02K2YCg0

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    5,054 followers

    🙇♂️ What can we learn from Nutrimuscle's TikTok success? This sports nutrition brand took a bold step by scaling their TikTok for Business spend by 390% in just 6 months. The result? They boosted new customer acquisition, increasing their overall proportion of new customers by 10%. 💪 The lesson? Sometimes, you need to flex your spending muscles to see real growth. Investing heavily in the right platform can lead to significant customer gains. Want to pump up your TikTok strategy? Download the full report now! 👇 https://hubs.ly/Q02M98-Y0

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  • View organization page for Fospha, graphic

    5,054 followers

    🚀 Mind-Blowing Case Study Alert: Siroko's TikTok Triumph! 📊 Check out these insane results from our latest success story: • 177% more revenue from TikTok 📈 • 32% better ROAS 💰 • 30% lower CAC 📉 How'd we do it? By showing them that Google Analytics was missing 90% of their TikTok conversions! 😱 We helped Siroko reallocate their budget to high-performing TikTok campaigns, and BAM! 💥 Their spend doubled, but the results speak for themselves. Learn more 👇 https://lnkd.in/dbhxbj_p

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Funding

Fospha 1 total round

Last Round

Series unknown

US$ 7.4M

See more info on crunchbase