FCB London

The UEFA finals are upon us, so in support of England's bid to win we've released two ads with Andrex.   The first is a full-page letter for the sports section of The Times addressed to the England football manager, Gareth Southgate, philosophising on how a great England team is a lot like a great poo. Written on a roll of Andrex toilet tissue, of course.   The second builds on the “Squeaky Bum Time” phrase – a football term coined by Sir Alex Ferguson for when things get tense – we're running OOH ads in Manchester and London.   Both executions live under Andrex’s latest brand platform, “Get Comfortable”, encouraging the nation to challenge its toileting taboos.   C'mon, England! 🏴󠁧󠁢󠁥󠁮󠁧󠁿🧻   #GetComfortable #Advertising #UEFA

🏏 Starting today, during England's Test match against the West Indies, Intuit QuickBooks will debut its fun new idents featuring witty exchanges between animated cricket stumps. Aimed at accounting pros and small business owners, these idents bring QuickBooks' playful vibe to life through 12 unique versions offering funny commentary, wordplay, and, of course, business humour! Spot them during England’s Test and T20 matches on Sky Sports all summer.   #CreativeAdvertising #Quickbooks #Advertising 

Embarrassment means 48% of Brits have held in their poo, farts or pee to the point of pain. As England prepares to play Switzerland, we’ve taken a full page ad in the sports section of The Times, encouraging Jude and the entire nation to hold nothing back ⚽ #CreativeAdvertising #UEFA #Andrex #GetComfortable

✅Astronauts ✅Typing ponies ✅Mark Zuckerberg lookalikes As recent tourism campaigns from Scandinavia tap into creativity to help promote their countries and cities, Owen Lee chats with Creative Salon Worldwide about the UK's potential offerings for future destination marketing strategies - hint: unfortunately, it isn't our abundance of sunny beaches!   🔗 Read it here https://bit.ly/4cviPnL   #CreativeAdvertising #Tourism #Advertising 

Years in the making, we're so pleased to share the launch of a new tool, AdVocab in partnership with D&AD Shift. Concepted and created by FCB LDNers, Art Director Amy Bland and Copywriter Sacha Burke, with illustrations and design by our wonderful designer, Dante Attuoni.   New to the ad world when the pandemic hit, Amy and Sacha were just getting to grips with their new jobs when everyone started working from home. With bigger questions to ask and more important things to learn, they felt silly asking their more experienced colleagues about Adland jargon - who can relate?   🎯 And so AdVocab was born.   The site includes commonly used industry words and phrases, alongside definitions and brought to life with illustrations. AdVocab also has an open design toolkit so users can submit any new word they’ve been confused by in the past, and design their own illustrations to then share on social and ultimately, help grow the list of definitions.   🔗 Head to AdVocab: www.advocab.com   #Advertising #CreativeAdvertising #AdvertisingIndustry

We've just launched a global campaign for Škoda Auto, spotlighting the brand’s long-standing partnership with the Tour de France 🚲   For over 20 years, Škoda has been closely linked to professional cycling, with early roots in bike manufacturing. This year, Škoda aims to use the excitement of the Tour to engage audiences in their love of cycling and encourage them to get involved. The Czech carmaker is also supporting the Tour de France Femmes avec Zwift for the third year in a row.   Starting before the Tour and running for three months worldwide, the campaign will be seen on TV, in print, online, on social media, and in outdoor ads. A 30-second film showcases how Škoda supports all cyclists, from professionals to amateurs.   Spot the campaign in:   🔗 Ads of Brands https://bit.ly/3RHtKCj 🔗 LBBonline - Little Black Book https://bit.ly/3RNQLDU 🔗 Marketing Beat https://bit.ly/3zq9teA 🔗 Mediashotz https://bit.ly/3VHG8DB   #Advertising #CreativeAdvertising #TourdeFrance

Our work for Unite Students has been shortlisted in the Production category for the Creative Pool awards! 🔥   Cast your vote here 👉 https://bit.ly/3RLbOqy

🔊 Our latest campaign for the launch of Škoda Auto's newest Kodiaq SUV has dropped! 🐝 The campaign takes flight *wink* with a 60-second ad featuring a bumble bee getting stuck inside a Kodiaq during a family road trip. Minor chaos ensues while its sweetheart makes chase alongside the car, trying to stay close. ❤️ The romance is dialled up by the soundtrack, while the voiceover concludes with the line, “Discover a new kind of space,” a nod to the internal space of the car while reinforcing Skoda's commitment to exploration and adventure. The team: CCO: Owen Lee CSO: Ben Jaffé Production Partner: Nikki Chapman Agency Producer: Jan Vancura Senior Art Director: Vinny Couto Senior Copywriter: Lucas Arantes Strategist: Théo Pons Account Director: Tom Taylor Senior Account Manager: Mason Cooksley Director/ Production Co: Nicolai Fuglsig / MJZ UK  DoP: Bernd Wondellek / Oliver Millar Producer: Tim Wild  Exec Producer: Linsday Turnham Editor: Fernanda Cardoso & Leo King. Cartel  Post Production: 1920 VFX Sound Design: Sam Ashwell & Mike Bovill / 750mph. #Advertising #Skoda #CreativeAdvertising

Day two at the Cannes Lions International Festival of Creativity is done, and we're pleased to say our 'Paid to Poo' feature for Andrex Inc was shortlisted in the Print & Publishing category! 🙌🧻 #FCBCannes #CannesLions2024

Our new brand platform, ‘Get Comfortable’, for Andrex Inc was shortlisted at #CannesLions2024 in the outdoor category.   Congratulations to the team Ben Jaffé, Laura Pirkis (Coleman), Kyle Harman-Turner, Jack Walker, Katy Wright, Owen Lee, Katie Creighton, Victoria Endicott and Nikki Chapman.   FCB Global #FCBCannes