Our patent-pending Smart Holdout Groups technology has been nominated for the ‘Best Measurement Solution’ at the Digiday Tech Awards...TWICE!🎉 Recognized for campaigns on either side of the Atlantic, our game-changing omnichannel measurement technology allows marketers to measure full campaign impact across one unified audience, regardless of channel. Blis launched this offering in the US with a campaign with DC Office of Lottery and Gaming and Fuseideas, working in partnership with Taoti Creative, to measure brand consideration and store visit uplift across all campaign activity. Across the pond, UKTV and Havas Entertainment utilized Smart Holdout Groups to accurately measure and optimize user numbers of the UKTV Play platform. Both campaigns exceeded benchmarks and highlighted the true impact of the campaigns with the core business outcomes that move the needle for their brands. Winners will be announced on September 10th...stay tuned!🤞 #DigidayAwards
Blis
Advertising Services
London, England 12,829 followers
A truly unique planning & buying platform. Deliver omnichannel campaigns with a single, unified audience
About us
Blis is the audience-first platform that doesn't rely on personal data. We’re an integrated planning and buying platform that delivers scaled, relevant and high-performing audiences, helping the world’s largest brands and media agencies achieve their goals. Over the past 18 years, Blis has built its reputation on delivering award-winning location-powered advertising solutions. In today’s consumer-centric landscape, Blis is transforming the role of location data by combining it with a broad range of rich and powerful datasets to give our clients the deepest audience understanding available. Our unique approach to integrated planning and buying provides personalised targeting and performance without reliance on personal data. We serve relevant ads to the highest-value addressable audiences across any channel and deliver our clients’ campaign outcomes every time, from brand awareness and engagement through to store/site visits and sales. Established in the UK in 2004, Blis now operates in more than 40 offices across five continents. Working with the world’s largest and most customer-driven companies across all verticals including Unilever, Samsung, McDonald's, HSBC, Mercedes Benz and Peugeot, as well as every major media agency. To learn more, visit blis.com.
- Website
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http://www.blis.com
External link for Blis
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- London, England
- Type
- Privately Held
- Founded
- 2004
- Specialties
- mobile media, proximity, location targeting, demographic targeting, innovation, real time bidding, real-world intelligence, Analytics, Attribution, Activation, and Transparency
Locations
Employees at Blis
Updates
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A few weeks ago, we hosted our annual summer party, and it was nothing short of #blis! After a year of hard work, it felt great to hit pause and celebrate everything we’ve achieved together! Here’s to us, the Blis team, and our awesome partners, for making magic happen every day🥂
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Say hello to Calum Rodger! Calum recently joined the UK team as a Frontend Engineer based in Edinburgh. Welcome!
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Let's give a warm welcome to Steve Tschosik! Steve recently joined Blis as the VP of Sales - Midwest & West based in Chicago.
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Let's welcome Prajesh Tanna to Blis! Prajesh recently joined the UK team as an Associate Campaign Manager based in Mumbai.
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Kade Nicholson recently joined Blis as a Sales Executive based in London. Welcome, Kade!
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Our own Lucas Noordhoorn was featured today on SBS6 Doe Maar Duurzaam, unveiling how Blis is reshaping omnichannel advertising. He discussed the importance of omnichannel advertising and how Blis planning, buying and measurement platform empowers brands to craft seamless campaigns, reaching 100% of your audience and measuring real-world impact using Blis’ Smart Holdout Groups technology. Missed the interview? Don’t worry! Catch the re-broadcast this Sunday, August 18th, at 16:00 on SBS6.
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Let's welcome Frankie Dook to Blis! Frankie recently joined the UK team as a Sales Executive based in Manchester.
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📺 Catch Lucas Noordhoorn on one of the Netherlands' most inquisitive TV shows, SBS6 Doe Maar Duurzaam, as he discusses the importance of omnichannel advertising. Discover how Blis is transforming advertising by providing brands with the tools they need to create integrated, personalised and effective marketing campaigns without relying on cookies or IDs, and accurately measure the impact of their advertising through Blis’ omnichannel advertising platform. Tune in for prime time on August 17th at 16:00 on SBS6. Don’t miss it!