We sat down with Zoe Antonov for the LBBonline - Little Black Book 'Behind The Work' series on adam&eveDDB "Putting Suicide on the National Agenda" with Campaign Against Living Miserably. "There is no greater responsibility and privilege than what we do for CALM. We hope anybody who engages with this campaign is motivated to visit CALM and read the C.A.R.E kit to understand how they can protect and be there for the young people in their lives." Read more below 👇 https://lnkd.in/et45Avpc
About us
We are adam&eveDDB. The creative company that puts feeling first. We deliver emotionally charged creativity to give brands and businesses an emotional advantage. We are an agency packed with the talent, energy and passion to make things happen, and we’re always on the look-out for new creative opportunities and brilliant new people.
- Website
-
http://www.adamandeveddb.com
External link for adam&eveDDB
- Industry
- Advertising Services
- Company size
- 201-500 employees
- Headquarters
- London
- Type
- Privately Held
Locations
-
Primary
12 Bishops Bridge Road
London, W2 6AA, GB
Employees at adam&eveDDB
Updates
-
In this week's Quote of The Week in The Drum, our Chief Strategy Officer, Martin Beverley, shares his thoughts on the role the agencies should play in raising their client’s attention to problems before it’s too late. Martin explains how "The best agencies aren't afraid to challenge clients. The best clients aren't afraid to challenge agencies. The best agency-client relationships are those that become partnerships, where both sides push each other toward something better and both sides appreciate that different perspectives lead to progress." Read more below 👇 https://lnkd.in/eapK6tFd
Is it an agency’s responsibility to tell failing clients, ‘It’s not us, it’s you’?
thedrum.com
-
We’re thrilled to have received 24 nominations for the Campaign BIG Awards. Thank you Campaign UK and massive congratulations to all our brilliant adam&evers. Bring on the awards ceremony in November! 🤞 https://lnkd.in/eu2uvi8P
-
Our Global Chief Creative Officer Richard Brim spoke to Creative Review about the state of the ad industry today and how adam&eveDDB continue to evolve and define their brand. In reference to the ethos running through the agency's approach, which eventuated in their 'feeling first' positioning, Richard says "people have evolved in how we consume stuff but we still feel things acutely, we still react in the same way emotionally - and we felt there was something in that." Richard explains "it's a way of assessing everything, so in a world that's increasingly machine-led, how is everything that we do going to make people feel? And what do we want people to feel? It’s boosted our sense of belonging." Read more below 👇 https://lnkd.in/e4p4jyiE
How expansion is helping to define adam&eveDDB’s brand
creativereview.co.uk
-
In a recent column for Ad Age, our Planner Ecemnaz Kaya shared her views on The Ludic Century and how Gen Z's playful mindset is shaping the future of communication. Gem shares "The Ludic Century is about how we engage with information in playful and interactive ways, transforming passive consumption into active participation. It is defined by a shift from linear, non-interactive media (such as traditional film and video) to interactive, participatory experiences, making information playable." Read more below 👇 https://lnkd.in/eWgVTuXV
How Gen Z's playful mindset is shaping the future of communication
adage.com
-
2 SHORTLISTS x 2 CAMPAIGNS x EFFIES 2024 🔥 We’ve been shortlisted across 2 brilliant categories at this year's Effie Worldwide Awards! Industry Category/Finance - Aviva, Making it Click Sustained Success-Products - McCain, We are Family A massive thank you to the adam&evers, and all our brilliant clients, for making it happen. Phoebe Barter Charlotte Nairne-Clark Victoria Hayward Esther Gallagher Rachael Sims-Hill Mark Hodge Laura Koscik Jordana Bowman Joanna Eastwood See you on awards night 👀🏆
-
Today marks the launch of our latest campaign with Campaign Against Living Miserably, Missed Birthdays, which seeks to turn the tragic increase of youth suicide in the UK into an unignorable and nationwide talking point. At the heart of the campaign is a major activation at Westfield White City which will be live between 9th and 11th of September, including World Suicide Prevention Day on September 10th. The installation uses a universal symbol of celebration, birthday balloons, to deliver a sombre message of loss and raise awareness of the tragedy that is youth suicide. It will feature 6,929 balloons, each one representing a young person who has died by suicide in the last decade and the ensuing birthday that they did not reach. Visitors of the exhibition will be given the opportunity to hear intimate voice notes from loved ones who have lost a young person to suicide, describing what they were like and what they hope to achieve in being part of the Missed Birthdays campaign. A national campaign runs across press, OOH, display and social featuring the young people lost – each balloon colour carefully chosen by their families. To enable trusted adults to play an active role in ending youth suicide, all messaging in the campaign will direct to a newly-created resource, the CALM C.A.R.E kit – a suite of practical tools and resources to equip you with everything you need to be there for a young person - from introducing the topic to keeping them safe in crisis. Simon Gunning, Chief Executive Officer, CALM, says: “It’s devastating for a young person to not make it to their 15th, 16th, 17th birthday. It’s absolutely tragic when that reason is suicide. Over the last decade, 6,929 families have been affected by the tragedy of youth suicide. We want to thank everyone who shared their stories in this campaign for their strength and courage, and hope it can open up conversations and give everyone the tools to support the young people in their lives.” Antony Nelson & Mike Sutherland, Executive Creative Directors, adam&eveDDB, comment: “The numbers behind youth suicide are a sobering statistic. Talking about the number of lives lost to this tragedy is one thing, but seeing the sheer volume represented with birthday balloons and the ages these young people didn’t reach is another. We hope that anyone who engages with the campaign will be motivated to use CALM’s tools and help end youth suicide for good.”
-
In a recent article for Campaign UK, our Creative Director of Design Chris Chapman has shared his views on the modern relationship between brand design and advertising. In reference to capturing the attention of today's distracted audiences, Chris says "in an attention economy, we can make advertising more valuable by adopting stronger brand design principles to ensure recognition and recall. Consistent use of distinctive brand assets enhances brand attribution, making campaigns identifiable amid the noise." When looking at how we bring brand design and advertising closer, Chris shares that "brand designers must find ways to improve brand attribution without hindering emotional connection. Most branding agencies lack experience in crafting emotionally engaging advertising, so increasing the role of brand design in ad agencies might help address this gap." Read the full article here: https://lnkd.in/gqQGZzfh
Matchmaking: A modern relationship between brand design and advertising
campaignlive.co.uk
-
In this week's Quote of The Week in The Drum, our Executive Experience Strategy Director, Sara Chapman, shares her thoughts on 'how to stay ahead of the pack in adland'. Sara explains how we "Embrace the new. Experiment boldly. Partner with those ahead of us. While these are not official principles, they sum up how we approach staying up to date with the latest in tech." Read more below 👇 https://lnkd.in/gVgPdjsS
People and partnerships: how to stay ahead of the pack in adland
thedrum.com
-
On your mark. Get set. COMPETE! 🥇 As part of our recent “They’re not playing games” campaign for the International Paralympic Committee, some of the world’s leading Paralympians have declared on their social channels that they’re not “participating” in the Paris 2024 Paralympic Games. But by swiping left, followers on social media will discover the athletes declaring “I will be competing” – a reminder that Paralympians have often been praised simply for taking part in sport, not because of their elite skills or fierce drive to win. As part of the wider campaign to drive viewership for the Paris 2024 Paralympic Games, this social strategy has been created to spark conversations around the language used to describe Paralympians, compared to athletes who compete without a disability. 36 world leading athletes have taken part already, including Jessica Long 🏊🇺🇸, Bebe Vio and Marissa Papaconstantinou 👟 🇨🇦 #paralympicgames2024 #parisparalympics #paralympics #sport Read more below 👇 https://lnkd.in/dKyDAGAF
Paralympians challenge perceptions in campaign ahead of Paris Games
campaignlive.co.uk