PUMA Group

Happy Diwali from PUMA ✨ Are you ready to light up the night? As the festival of lights begins, we're sending you all the good vibes for a celebration full of joy, laughter and heartwarming memories. This beautiful festivity celebrates more than a tradition, it’s a time to reflect, renew and reach out to others with kindness and positivity. It's a reminder to seek light within ourselves and a chance to spread that light to those around us. Let's make Diwali one to remember! 🌟

Experience our culture 🌍 This is PUMA Around the World – your introduction to the PUMA Family. Join us as we hop over to the first destination on our tour of PUMA offices across Asia: Japan. Located in Tokyo, our PUMA office sits at the vibrant crossroads of Japanese culture, history, trends, and fashion. こんにちは！ようこそ日本へ！ Be part of the PUMA Family in Japan: https://lnkd.in/dTHKrRym 🐾 #LifeAtPUMA #FOREVERFASTER

Can you guess where our #PUMAAroundTheWorld journey is heading next? 🤔 During the past few weeks, you've already been following us all over Europe for PUMA Around The World - an initiative highlighting several of our offices globally and introducing them to you. Tomorrow, we're heading to the next stop on another continent. Can you guess where our journey continues? 👇

Another step towards #ForeverBetter 🌱 PUMA is thrilled to announce the world’s first t-shirt made entirely from 100% textile waste, with no virgin plastics or bottles! As a partner of the Carbios #FiberToFiber consortium, we are excited to be a part of this breakthrough in textile circularity alongside other companies in the industry. Today, most recycled polyester is made from plastic bottles, with only 1% of textiles recycled into new ones. Leveraging Carbios’ unique enzymatic recycling technology, together we have successfully transformed complex textile waste into high-quality material. A special mention to our PUMAs Anne-Laure Descours, Romain Girard and Howard Williams for their involvement in this impactful project! This achievement represents a crucial step towards a more circular future for textiles, and we are proud to be a part of it. There’s only one FOREVER. Let’s make it BETTER! Read the press release here 👉🏻 https://bit.ly/48sLrwD

Hot, hotter, Speedcat 🔥 It's no surprise that our PUMA Speedcat has been ranked among the top three hottest products of Q3 2024 by Lyst, one of the most influential online fashion platforms in the world. Are you still wondering how to style them? No worries, we've got you. Get inspired by how our #PUMAFam rock them below. Step up your style game 👟

SEE THE GAME LIKE WE DO 🏀 We are excited to unveil the latest chapter of our worldwide brand campaign, igniting the future of our PUMA Hoops division. We invite everyone to see the game like we do: determined to win, ready to show out, and playing for the joy of the game. Featuring PUMA Hoops athletes such as Breanna Stewart, LaMelo Ball, and our newest signee Tyrese Haliburton, the campaign draws upon each player’s unique perspective on the game, with their own story, crew, and unique style of play. You don't want to miss this ⚡ #ForeverFaster

PUMA advances its commitment to Fair Pay👇 PUMA has been named "Universal Fair Pay Developer" in Italy, certified by FPI Fair Pay Innovation Lab. Italy joins the list as the fifth PUMA location to join the rank of certified locations that promote pay equity for all our employees, alongside PUMA Germany, PUMA Spain, PUMA Sweden and PUMA Middle East. Fair Pay is a strategic goal for PUMA, and the certification recognises our commitment to fostering a culture of inclusivity. Join us as we celebrate this milestone! 🎉

Healthy Minds, Happy Hearts 💚 Our PUMA offices are dedicated to keeping our #PUMAFam happy and healthy. Our team in Boston enjoys regular exercise classes such as yoga or pickleball, while our office in Chile dedicates a no-meeting day to focus on mental well-being. In Herzo, we have brain food and cards of wisdom. Now, let's hear from you!

No plans, just pals and Palermos 👟 Gen Z have taken the reins in our latest PUMA India campaign, bringing the vibrant streets of Mumbai, Kolkata and Shillong to life with our PUMA Palermo. Together with up-and-coming content creators and influencers, PUMA Ambassador Ibrahim Ali Khan Pataudi brings a fresh take to street style, capturing unfiltered moments of youth and spontaneous adventure. This campaign celebrates the energy, creativity, and influence of Gen Z. Be part of our energy ⚡️

Do you #KnowYourStuff now? 💭 Over the past few weeks, Sustainable Fashion Activist and PUMA Voice of a RE:GENERATION Aishwarya Sharma has embarked on mission to unpack one of fashion's material debates: Leather vs Vegan Leather. With the release of the final episode today, let's recap her key learnings. 💡 How PUMA’s use of leather has evolved. 💡 The pros and cons of leather, synthetic and plant-based alternatives. 💡 When leather is considered a by-product of the beef industry. 💡 How approximately half of cow hides from the beef industry go to waste. 💡 Innovations and environmental considerations in leather tanning process. 💡 What’s on the horizon for plant-based or synthetic leather alternatives. Visit foreverbetter.com to catch up on all 7 episodes. 🌱 #ForeverBetter