Fashion

Style DNA, an AI-powered fashion stylist app, creates a personalized style profile from a single selfie. The app is particularly useful for people interested in seasonal color analysis, a process…

Style DNA gets a generative AI chatbot that suggests outfit ideas based on your color type

eBay on Tuesday launched a new generative AI-powered feature to appeal to fashion enthusiasts: a “shop the look” section within its iOS mobile app that will suggest a carousel of…

eBay adds an AI-powered ‘shop the look’ feature to its iOS app

Featured Article

Selkie founder defends use of AI in new dress collection amid backlash

When Selkie, the fashion brand viral on Instagram and TikTok for its frothy, extravagant dresses, announces new collections, reception is generally positive. Known for its size inclusivity — its sizing ranges from XXS to 6X — and for being owned and founded by an independent artist who’s outspoken about fair…

3:21 pm PST • January 19, 2024
Selkie founder defends use of AI in new dress collection amid backlash

After recently turning to generative AI to enhance its product reviews, e-commerce giant Amazon today shared how it’s now using AI technology to help customers shop for apparel online. The…

Amazon turns to AI to help customers find clothes that fit when shopping online

Founders of a new community-powered product creation platform, Off/Script, are making a huge bet on AI-designed merchandise. Created by Jonathan Brun and Justine Massicotte, the company today announced the official…

Off/Script launches an app to create and buy AI-designed fashion

Even if sustainability isn’t a key differentiator, brand-owned resale sites can help capture some of the value that would otherwise go to secondhand markets.

The circular economy promises to remake retail. Why is it so hard to trust?

In fashion design, success is often determined by talent, hard work and a sprinkle of luck. In the era of big and artificial intelligence, however, fashion design has become somewhat…

Coach’s knitwear supplier bets $1M on Jellibeans’ fashion prediction tech

New York-based peer-to-peer fashion rental marketplace Pickle, which lets users earn passive income from their closets, is readying an expansion with the close of an $8 million seed round. The…

Peer-to-peer fashion rental marketplace Pickle picks up $8 million

Welcome back to Chain Reaction, a podcast that unpacks and dives deep into the latest trends, drama and news in crypto with some of the…

Boys Club co-founders want crypto skeptics to see it as a tool, ‘not just a vehicle for finance or investments’

As Shein eyes an IPO, the company’s image needs a serious makeover. From stealing indie designers’ work, to violating local labor laws, Shein has fallen out of vogue on social…

How Shein’s influencer trip to a Chinese factory backfired

Kenyan fashion e-commerce startup ShopZetu is set to add beauty and home décor categories to its portfolio, in response to the growing needs of the young and style-conscious women in…

ShopZetu raises pre-seed funding to fuel growth of its fashion marketplace beyond Kenya

The materials developer formerly known as ELeather has a new name and $18 million in fresh growth funding from some of the world’s fanciest brands. Now going by Generation Phoenix,…

Gen Phoenix’s upcycled leather woos luxury brand investors

Featured Article

Deep Agency shows the perils of applying AI to the fashion industry

Generative AI is disrupting industries — with understandable controversy. Earlier this month, Danny Postma, the founder of Headlime, an AI-powered marketing copy startup that was recently acquired by Jasper, announced Deep Agency, a platform he describes as an “AI photo studio and modeling agency.” Using art-generating AI, Deep Agency creates…

9:30 am PDT • March 27, 2023
Deep Agency shows the perils of applying AI to the fashion industry

Fashion items are among the most — if not the most — sought after on many e-commerce platforms. In Africa, for instance, fashion has held the top spot in Jumia…

Jendaya raises funding to scale its Africa-focused luxury e-commerce platform

Does the average person want to shop for apparel in virtual reality (VR)? Speaking for myself, it sounds rather cumbersome — having to plop on a headset to browse for,…

Emperia is helping brands like Bloomingdales build shopping experiences in VR

Before founding The Edit LDN, Moses Rashid frequented sneaker festivals and exhibitions to buy limited-edition shoes. But Rashid, who describes himself as a “huge sneakerhead,” was often disappointed by the…

The Edit LDN raises seed round to serve sneakerheads around the world

Fashion is one of the most polluting sectors in the world, accounting for up to 10% of the world’s carbon dioxide output. Can web3 help?

Web3 could help fashion become more sustainable

Fashion rentals marketplace Rent the Runway was hit hard by the pandemic, as its subscribers were largely renting outfits to wear to in-person events. The company survived, however, by slashing…

Rent the Runway’s fashion comes to Amazon, including preworn items and design exclusives

SPIN focuses on luxury consumers, though it’s not hard to ponder what an app such as this could do for a market in desperate need of a transfix, such as…

Lablaco seeks to help usher in the new era of web3 digitized retail

Lyst, the U.K. fashion e-commerce site that last year raised funding at a $700 million valuation, is the latest tech startup to rein in spending by cutting staff. TechCrunch has…

Lyst, the UK fashion marketplace, is laying off 25% of staff

An A.I.-powered online fashion marketplace, Shoptrue, is launching its website into beta today with plans for a public release early next year. The site blends artificial intelligence and personalized recommendations…

AI-driven fashion platform Shoptrue constantly learns its users shopping habits

The company is bringing its sustainability-informed ethos to a new style, the Pacer.

Plant-based leather pushes Allbirds’ new silhouette into classier territory

Digital avatar startup Genies, known its for high-profile partnerships with celebrities such as Justin Bieber, Migos and Cardi B, has just released its long-anticipated NFT storefront, “The Warehouse.” Genies last…

Star-studded digital avatar startup Genies launches NFT fashion marketplace

Beauty may be in the eye of the beholder, but when it comes to getting ahold of an appointment for your hair or another treatment…that’s a different story: The bespoke…

Boulevard books $70M to help beauty and wellness salons with their bookings

Shein has shown the world how combining social media marketing, data analytics and China’s well-oiled supply chain has created a $100 billion fast-fashion behemoth. Its success naturally spawns imitators and…

a16z-backed Shein challenger Cider is growing rapidly

The Fashion Kingdom (TFK), an Egyptian e-commerce marketplace for fashion, beauty and home accessories items, announced today that it has raised $2.6 million in seed funding led by CVentures, a…

The Fashion Kingdom, an Egyptian fashion e-commerce startup, raises $2.6M in seed funding

The wig industry aimed at women of color has an estimated market in the neighborhood of $13 billion. Black women face unique issues when it comes to building these wigs,…

How Parfait is using AI to upend the $13B custom wig industry

The e-commerce market in Egypt is expected to grow 30% to $7.5 billion this year, spurred by a growing number of younger shoppers and rising incomes. Local merchants are essential…

Khazenly, an Egyptian on-demand warehousing and fulfillment platform, raises $2.5M seed funding

Most of us dread the thought of having to return a piece of clothing we purchased online. In recent years, a newer generation of shoppers — mainly Gen Z —…

Influencer shopping app LTK adds creator product reviews in its latest update

Bacterial secretions might dye your future wardrobe, and that’d be an improvement. That’s because textiles usually get their hues from toxic chemicals, and the resulting wastewater — laden with dyes,…

Steal this hot new summer look (it’s bacteria)