🍌🍌 Did you know that bananas never grow alone, only in bunches? 🍌🍌 Join us for Episode 2 of Creators’ Circle: Community is Bananas, where we chat about the importance of #community, as well as how #culture, #gags and block parties have to do with more than just belonging to a bunch of cool kids. WHO’S SPEAKING 📢 Eddy Lim (Partner at Jaded, and Consultant at EMPIRE) 📢 Isaac Tan (Regional Creative Strat Head, Hepmil Singapore) 📢 Charissa Kow (Creative Strategist (SEA), TikTok, and VaynerMedia APAC alum) WHERE AND WHEN 📆 Thursday 17 October 🕓 4PM – 7.30PM 📍VaynerMedia APAC Office (1557 Keppel Road, #03-02) WHAT’S ON THE TABLE Dinner and drinks, banter and bananas 🍌🍌🍌 Vanilla food also provided for the banana-allergic. 💥RSVP HERE💥 https://lnkd.in/gR9vc62C By creators, for creators. Open to all. #Creative #Creators #Advertising #Marketing
VaynerMedia APAC
Advertising Services
We're not just a creative agency. We're not just a media agency. We're both in equal measure.
About us
We're not just a creative agency. We're not just a media agency. We're both in equal measure, and we put social at the centre of everything we do 🎯 Hello, we are VaynerMedia – 🚀 Independently owned, built to grow brands 🚀 Born in social with full-service + integrated strategy, creative, media, and analytics capabilities 🚀 Global practitioners of platforms and culture. We are just built different – 🚀 Channel-agnostic, we’re deep practitioners of platforms & culture 🚀 Our integrated structure prioritizes consumer-up ideas to meet people where they care 🚀 We believe the best idea is the one that grows your business – ❤️ OUR CULTURE ❤️ Our people aren't just our greatest asset; they're family. We are creators, writers, artists, comedians, entrepreneurs, foodies, photographers, and data junkies. We live and breathe emerging tech, and we are always growing. Our empathy-driven and collaborative culture helps us attract and retain the most diverse and exciting talent, allowing us to really care about what our teams, clients or target audiences think. It guides our decision-making, which leads to an open, fun and inclusive workspace where people are empowered to do their jobs and be their authentic selves –– every day. – 🚀 ABOUT US 🚀 VaynerMedia is a contemporary global creative and media agency with expertise in driving relevance for clients and delivering impactful business results. The independently-owned company was founded in 2009 by Gary Vaynerchuk and has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Singapore, Kuala Lumpur, Bangkok, Tokyo, and Sydney. VaynerMedia has been recognised for its work at the Cannes Lions, the Clio Awards, and The Webby Awards. VaynerMedia Asia Pacific opened its doors in 2019 and is working across the region with leading brands including PepsiCo, SK-II, YouTube, Under Armour, and more. 🌱 Rooted in Attention ⚙️ Operationalized for Relevance 📊 Accountable to Business Results 💼
- Website
-
https://www.vaynermedia.com
External link for VaynerMedia APAC
- Industry
- Advertising Services
- Company size
- 1,001-5,000 employees
- Headquarters
- Bukit Merah
- Type
- Privately Held
- Specialties
- creative strategy, social media, social media marketing, advertising, strategy insights, media planning and buying, analytics, brandformance, social strategy, social media platforms, brand building, branding, paid social, video production, media buying, digital marketing platforms, social media trends, cultural trends, communications, and digital marketing
Locations
Employees at VaynerMedia APAC
-
woei hern chan
Head of Creative VaynerMedia APAC
-
Miki Sim
Platforms & Culture Director, VaynerMedia | Social Media | Internet Culture | APAC Trends | Marketing Communications | Ex-Apple, Red Bull
-
Melanie Cook
Motivating teams to overcome the inhibitors that limit change and achieve what they desire
-
Elyssa Markle
Senior Account Director at VaynerMedia
Updates
-
🍌🍌 Did you know that bananas never grow alone, only in bunches? 🍌🍌 Join us for Episode 2 of Creators’ Circle: Community is Bananas, where we chat about the importance of community, as well as how culture, gags and block parties have to do with more than just belonging to a bunch of cool kids. WHAT’S HAPPENING 📢 Eddy Lim (Partner at Jaded, and Consultant at EMPIRE) shares about the music community in APAC, how we're showing up on that front, and what it means to shape music globally. 📢 Isaac Tan (Regional Creative Strat Head, Hepmil Singapore) gives us a peek under the hood of how SGAG is evolving from content publisher to creator collective. 📢 Charissa Kow(Creative Strategist – SEA, TikTok, and VaynerMedia APAC alum) spills the tea of how TikTok communities come to be in an unlikely environment of solo influencers. WHERE AND WHEN 📆 Thursday 17 October 🕓 4PM – 7.30PM 📍VaynerMedia APAC Office (1557 Keppel Road, #03-02) WHAT’S ON THE TABLE Dinner and drinks, banter and bananas 🍌🍌🍌 Vanilla food also provided for the banana-allergic. By creators, for creators. Open to all. 💥RSVP HERE💥 https://lnkd.in/gR9vc62C
-
A huge thank you Bobby McGill for sharing the excitement on our campaign –– it's DEFINITELY not a Thanks for Zero!
“Gen Z’s exasperation with the way things are hasn’t dimmed their sense of humor or thirst for life,” said Nicholas Donovan, Associate Creative Director at VaynerMedia Australia. VaynerMedia APAC
-
VaynerMedia APAC reposted this
CUB revives Sub Zero with VaynerMedia Australia in tow, new campaign targets Gen Z Carlton & United Breweries Asahi Beverages VaynerMedia APAC #campaign #subzero #beverages #advertising
CUB revives Sub Zero with VaynerMedia Australia in tow, new campaign targets Gen Z | Mi3
mi-3.com.au
-
Thanks, Ricki Green and Campaign Brief for the story!
The opportunity to reimagine a retro icon has been pretty damn fun. Introducing Sub Zero … a refreshingly unpolished zero sugar cola with spirit. Bringing Australia’s favourite drink flavour to the vodka premix category. Thanks for Zero! Huge thank you to Sarah Wilcox Liam Hale Ben Farlow Olivia Dickinson Edwina Murphy Harriet Ross Christie McGuire Alex Lam Chloe Brown and our Gen Z gurus VaynerMedia APAC Afonso Martins Sara Hailan Lehi Curtis Nicholas Donovan We Know Video
Retro icon Sub Zero relaunches for a new generation in new campaign via VaynerMedia
https://campaignbrief.com
-
VaynerMedia APAC reposted this
By popular demand, Creators Circle is back with EP02 - Community is Bananas! we've got an amazing lineup planned for you all on THU17OCT so swing by VaynerMedia APAC at 4pm for some exciting speakers, drinks, light bites and chats. 💥 RSVP HERE💥 https://lnkd.in/g_UUCMYa WHAT’S HAPPENING 📢 Eddy Lim (Partner at Jaded, and Consultant at EMPIRE) shares about the music community in APAC, how we're showing up on that front, and what it means to shape music globally. 📢 Isaac Tan (Regional Creative Strat Head, HEPMIL) gives us a peek under the hood of how SGAG is evolving from content publisher to creator collective. 📢 Charissa Kow (Creative Strategist (SEA), TikTok, and VaynerMedia APAC alum) spills the tea of how TikTok communities come to be in an unlikely environment of solo influencers. WHERE AND WHEN 📆 Thursday 17 October 🕓 4PM – 7.30PM 📍VaynerMedia APAC Office (1557 Keppel Road, #03-02) WHAT’S ON THE TABLE Dinner and drinks, banter and bananas 🍌🍌🍌 Vanilla food also provided for the banana-allergic. By creators, for creators. Open to all. 💥 RSVP HERE💥 limited seats available https://lnkd.in/g_UUCMYa Tim Lindley Jon Kee Marc Langenfeld Melanie Cook Shrey Khetarpal Kelly Roxanne Miki Sim Jian Yi Lay Mae Katherine Ong Lenon
-
Australia’s first zero-sugar cola + vodka drink is here 🎉 30 years after its launch in 1994, the 90s' cult classic premix Sub Zero has been reimagined for a new generation! Carlton & United Breweries (now part of Asahi Beverages) has launched Australia’s first zero-sugar cola + vodka drink with our bold new #campaign, Thanks for Zero. We’ve tapped into Gen Z’s irreverent spirit — defiant against rental stress and noise-complaining neighbours — yet still optimistic despite the short straws they feel they’ve been dealt 💥 As Nicholas Donovan, Associate Creative Director at VaynerMedia Australia, puts it: “Gen Z’s exasperation with the way things are hasn’t dimmed their sense of humour or thirst for life. Where they get especially frustrated is when people — and #brands — pretend everything is all roses. So we gave them a chance to tell it how it is and say ‘Thanks for Zero’ to previous generations." #SubZero #ThanksForZero #GenZ #ZeroSugar #Vodka #Cola #Launch #Marketing #Advertising #Social #OOH VaynerMedia
-
VaynerMedia APAC reposted this
I never thought Google would be able to pack more ad formats into YouTube. And yet the newly launched "Pause ads" will have some of the greatest impact on consumers for brands! Check out more details here: https://lnkd.in/gSmEF7rE #YouTubeAds #PauseAds #Google #YouTube #Marketing
YouTube's pause ads: Will 'pause-vertising' cause more ad fatigue?
marketing-interactive.com
-
VaynerMedia APAC reposted this
Platforms & Culture Director, VaynerMedia | Social Media | Internet Culture | APAC Trends | Marketing Communications | Ex-Apple, Red Bull
It's amazing to see how far TikTok has come yesterday at their TikTok Unboxed event in Singapore. Here are my two key takeaways: 1. Just like training your muscles, consistent social media engagement leads to improvement. Every success and failure offers valuable lessons that can help you refine your social media strategy. Social can be an engine to find right. 2. Understanding TikTok as a holistic ecosystem is crucial. Its powerful algorithm ensures the right content reaches the right people, making it an invaluable tool for learning from your marketing efforts. Marketing for better marketing! P.S. The lessons learned on TikTok can be applied to other social media platforms, as the trend towards "TikTokification" continues to shape the digital landscape. #social #socialmedia #digitalmarketing #digital #marketing VaynerMedia APAC TikTok for Business
-
VaynerMedia APAC reposted this
September LI Dump! What a fun few weeks for us at VaynerMedia APAC showing up through the many types of work we do every day. On a personal note, i finally got an ad that got boosted much to the cringe of my gen A kids, but definitely upping the Z followers for the brand. No cap, and ahem, FR FR. Also to everyone who's been DMing me, yes it's me. We picked up 2 silvers for Pepsi in Experiential Marketing and PR at the marketing excellence awards Thailand! Team GXB and their pocketful of dreams really brought it home at the YouTube Works Awards Malaysia with 🏆 Best of Malaysia 🏆 The Big Bang 🥉 Best Brand Story - 2nd Runner-up AND we are delighted to discover that our SEA consultancy project for Grab was featured at the TikTok Unboxed event in SG as a best-practice case! These 4 thumbnails span the breadth of the many ways social-centred thinking can help brands show up and stand out. And if you're curious and keen to chat, drop a comment or DM us!