TreeToTextile

At TreeToTextile we have just started our commercial journey, and we are happy to finally be able to present our new website to the market! This marks an important step in our journey of becoming a fiber producer, presenting our bio-based cellulose fiber with low climate impact.    Collaboration is key to how we develop our business, and without collaboration with our owners, research partners, team members, and suppliers, we wouldn’t be where we are today. A special thank you to our digital agency Rippler Communications, Open Studio Stockholm for our brand identity, and Christopher Hunt for photos and video clips. We are looking forward to an exciting journey together on our mission of supplying Better fibers to all.   Welcome to the future of fibers! www.treetotextile.com

Highlighting our contribution to a sustainable textile value chain!   On November 7, our own Hanna de la Motte joined a panel on the topic of “Sustainable textile value chain of the future”, at the strategic innovation program BioInnovation’s conference at Chalmers in Gothenburg. Hanna stressed the importance of replacing less sustainable fibers on the market with a renewable and resource-efficient fiber with attractive properties. She also discussed the opportunities of contributing to a circular system by exploring the utilization of recycled feedstock.    Thank you BioInnovation for gathering different stakeholders in the value chain together with the research community, to discuss these important topics. #Betterfiberstoall #TreeToTextile

Thank you Stora Enso for including our next-generation cellulose fiber in your stunning installation "Hidden Treasures". It looks amazing!

It’s an honor to be part of Stora Enso’s stunning new headquarters, where our wood-based fibers are elegantly featured in a glass sculpture, exhibited in their "Hidden Treasures" installation. Our collaboration continues to highlight the innovative and sustainable potential of renewable materials.   A big thank you to Stora Enso, for presenting TreeToTextile in such a visionary way and for sharing our mission toward a better and more sustainable future.

Collaboration is key! We're happy to closely collaborate with our owners in evaluating samples of our various fiber applications. The unique properties of our Nyense™ fiber give the fabric a soft, natural hand-feel, with high pilling resistance and high color absorption when dyed. We are continuously working on improving the performance in production, and when blended with other fibers. Thank you to the H&M Group for your continuous support in developing Better fibers to all, here represented by Martin Ekenbark, Gagan Bansal and Suhas Khandagale and our own Ida Alnemo.

Joining forces with Lenzing Group for next-generation cellulose fibers “Today is an exciting day for TreeToTextile and a great example of the collaboration needed to address the environmental challenges of the textile industry. Our mission is to provide Better fibers to all, and we hope our pioneering partnership will serve as an inspiration to others," comments Dr. Roxana Barbieru, CEO of TreeToTextile. Read the full press release: https://lnkd.in/d6vAKeEm #betterfiberstoall #TreeToTextile

Thank you H&M Group New Growth & Ventures team for two fantastic Entrepreneurs’ days, where our own Dr. Roxana Barbieru, MBA , Ida Alnemo and Åsa Östlund, took part. Great to participate in a forum of peers, all striving to drive positive change in the industry through different types of innovations!

What do U.S. consumers say? We conducted an online consumer assessment study for the U.S. market to explore interest in purchasing t-shirts and bed linens made from our innovative fibers, and to see how they compare to textiles made from other materials. As global online shopping continues to grow, the ability to describe the unique qualities of different materials becomes increasingly important. The results confirm a strong market interest. On our website we provide a brief overview of what sets our fiber apart, and the key findings from the study. You can download the full study here: https://lnkd.in/gmJqphBM

Today, we had the pleasure of hosting a study visit from She Entrepreneurs, a Svenska institutet leadership program for impact-driven female entrepreneurs from the Middle East, North Africa, and Türkiye.   It was an honor to be part of a program that provides tangible tools, insights, and connections for participants to grow their businesses, increase their social and environmental contributions, and develop both as entrepreneurs and as leaders.   The interest and enthusiasm energized our discussions on integrating sustainability into the industry and emphasized the importance of collaboration. We all need to join forces to shape a brighter future together.   Thank you for visiting! #SwedishInstitute #TreeToTextile

TreeToTextile nominated for Publishingpriset 2024! We are proud to announce that our website has been nominated in the web category for the Swedish Publishing Prize 2024. This recognition reflects our ongoing commitment to innovation and sustainability within the textile industry, as well as our efforts to communicate our mission clearly and effectively to a global audience. A special thank you to our partners at Rippler Communications for their expertise and support in creating a digital platform that helps us share our vision with the world . We look forward to the final results on November 5th! For further information, visit Publishingpriset website : https://lnkd.in/drj-eXUM #Publishingpriset2024 #TreeToTextile #Betterfiberstoall