Ripe

Why SaaS companies should invite more of their signups and users to 1:1 demos: >10-15% is what a GREAT free-to-paid conversion rate (human-assisted) looks like. A good one is 5-7% 🥹 We are talking about products like HubSpot, GitLab, etc: - A free plan is available. - People start using it on their own. - But a rep needs to be involved in giving a full demo and signing new customers. Translation: Real $$$ are made with humans in the loop. But here's where things get interesting: - Freemium: a great conversion rate is 10-15% - Free trial: a great conversion rate is 15-25% 🤯 The difference can be explained by the amount of sales-assist these companies do: - Freemium: ~25% of companies have reps engaging with more than half of sign-ups. - Free trial: ~50% of companies have reps engaging with more than half of sign-ups. Yes, pricing models and ACVs differ, however: A helping hand plays a HUGE role in getting free sign-ups to paying customers. And data proves it. PS: This data comes from 1000+ products, collected and analyzed by the pros Kyle Poyar and Lenny Rachitsky :)

In a typical B2B SaaS product > 70% of users get stuck before activating 🤯 Here is how you enable your team to do something about it When I first heard this stat, I was shocked We think we are building easy-to-use, frictionless software. But in reality, most B2B software is complex. Listen in when Victor and I discuss this topic in detail, and we'll leave you with three actionable insights on how to reduce friction for valuable signups P.S. We are currently thinking about the format for a Product x Sales podcast; let me know if you'd like to give it a listen or have any ideas for interesting topics!

Introducing: Location Insights 🌍🌎🌏 Too many revenue teams are not engaging with new signups because of incomplete data and broken routing flows. So Ripe now enriches all user profiles with their location, instantly ⚡️ 📍 See where all your users are based 🔀 Segment and route users based on country, continent, or defined regions 🖇️ Use location data from Ripe's built-in enrichment, IP address, or CRM 🎯 Get insights even on users with gmails or free email addresses that lack company information Happy slicing and dicing!

🔥 Ripe has been named one of the Top 100 Cloud Challengers by Notion Capital! We are super excited to be included in this annual report on Europe’s very top 100 early-stage B2B SaaS Cloud companies. 🩷 Honored to be mentioned alongside users, friends, and other notable up-and-coming SaaS companies: Junto HiPeople dema.ai Cello We Are Learning WorksHub Native Teams Vev Bloobirds A massive shoutout to our customers and supportive community. This is just the beginning. Read the full report: https://lnkd.in/exAu-sGC

🔔 Feature upgrade alert. We’ve refreshed the customer-facing widget! ➡ Now you can include customised video messages for your most important users ➡ 30% larger media canvas without increasing the total footprint ➡ Ultra-low friction when minimising, and closing the widget ➡ Subtle, un-intrusive minimised state that can display dynamic messages Would you like to see it in action? Reach out to us for a demo. https://lnkd.in/gYRwjbCX #design #b2bsaas #sales

🚢🚢 Forget everything you knew about connecting your product with your CRM, because... We just shipped another heavy-hitter CRM integration: Salesforce! ☁️ Know which accounts are using your products and launch human, contextual journeys to engage users at these accounts. ...without having to worry about who on your team is assigned to them ✌️ Here's what's new: 🆕 Push user and company data directly from Ripe into Salesforce 🆕 Launch in-app journeys based on product triggers combined with Salesforce record ownership How to get started? 1️⃣ Connect Salesforce via the integrations page in Ripe 2️⃣ Leads and Companies in Ripe can now be synced as contacts, leads, and accounts based on their Ripe assignment Read more in the changelog in the comments!

Today, we are releasing something INSIGHTFUL + COOL ✨ I recorded a quick demo to share it with you all. Say hello to... Ripe's new 🤸♀️ LEAD VIEW A game-changer for SaaS teams that want to get deeper insights on users. Ripe already lets you connect your CRM with your product to see who your users are, what companies they belong to, and what they do in your app. Revenue teams can based on this launch different go-to-market journeys for different users, hyper-targeted and in-app. With the Lead View, we go even deeper and make it simpler, slicker, and faster to see a feed of your users' sessions. This enables teams to: 👁️🗨️ See which leads are online in your app right now (LIVE) 👁️🗨️ Understand pages visited and product milestones reached. 👁️🗨️ See and customize the view of ANY of the attributes of a user. "Is this great new ICP sign-up on our Pro or Starter plan?" Just have a look at your Lead View, and now you know :D Take it for a spin and let us know what you think!

Are you going to SaaStock Dublin next week? We hope to see you there! 🎉 Join us October 17-18 for two action-packed days of networking, deep dives, and workshops from some of the best in SaaS. Visit us at our booth (📍Growth Area) to learn how we can help your company grow more efficiently. The Ripe team will be there, meeting new and old friends, taking selfies, and eating lots of watermelon 🍉 Want to meet with us 1:1 at SaaStock to talk sales-assist and #growth? Use the link below to schedule a meeting ahead of time 👇  https://lnkd.in/eHusNJyG

📣 The Ripe design team has some exciting news to share! With the latest update, you can now switch between light and dark mode. We know that not everyone is a fan of dark mode, so we wanted to make sure everyone has a choice. Which mode do you prefer? 👍 = Light ♥️ = Dark #Design #LightMode #DarkMode

If you know what a CDP is, keep reading! If not, it's never been easier to provide your revenue team with state-of-the-art ways to engage with your customers in-product. It can literally take minutes ⚡️ We're very glad to announce we now support the latest and greatest ways to integrate with Twillio Segment, it's fast and very easy to use. And with the new actions framework, you retain full control over your data.