FERO

A big thank you to Finextra for sharing the news about FERO's launch of our checkout solution for Shopify e-commerce brands in the UK! 🙏 While we're truly excited about this step forward in helping merchants enhance their checkout experience, we recognise that this is only the beginning. We genuinely believe there's a pain point for e-commerce merchants when it comes to checkout abandonment, and we think we can help address this challenge by providing insights into visitor behaviours and actionable strategies to improve checkout conversions. If you're curious to learn more, we're always here to chat! #Ecommerce #Shopify #Personalisation #Checkout #Growth

Are abandoned carts costing you more than you think? 🛒 In the fast-paced world of e-commerce, abandoned carts are a silent revenue killer. But how much is it really costing you? Many online retailers underestimate the financial impact of cart abandonment. With up to 70% of shoppers leaving their carts behind, the potential revenue lost is staggering. Each abandoned cart represents a missed opportunity to convert interest into sales and recover potentially significant amounts of revenue. Here’s why abandoned carts might be costing you more than you realise: 💸 Lost Revenue: Every abandoned cart is a potential sale slipping away. With average cart abandonment rates so high, the cumulative effect on your revenue can be substantial. 💹 Increased Acquisition Costs: You’ve invested in driving traffic to your site. Abandoned carts mean you’re spending more on acquiring customers who don’t complete their purchases. 🏃♂️ Decreased Customer Lifetime Value: A high abandonment rate can affect your long-term customer relationships. Shoppers who leave without buying might be less likely to return. So, what can you do about it? Implementing effective strategies to recover abandoned carts can make a significant difference. From personalised follow-up emails to optimising the checkout process, there are proven methods to turn these missed opportunities into conversions. Want to see how? Our checkout companion offers insights and personalised solutions to help you tackle cart abandonment head-on. With tailored recommendations and streamlined checkout processes, you can start turning those abandoned carts into completed sales. 🔍 Ready to get a clearer picture and boost your conversion rates? Try FERO free for 30 days and tackle survivorship bias head-on: https://lnkd.in/der5yvgU Let’s start addressing those abandoned carts and reclaim the revenue you’re losing! #Ecommerce #CartAbandonment #RevenueRecovery #RetailSolutions #CustomerExperience #ConversionOptimisation

Are you tracking your e-commerce conversion metrics accurately? Most brands know their overall conversion rate, but understanding performance at each stage is crucial. Dive into our latest guide to benchmark your metrics and spot opportunities for improvement 🚀

If you could have any superpower for your e-commerce business, what would it be? 🧞♂️ As we head into the weekend, we're curious to know which superpower would you choose to transform your e-commerce game. 🔮 Predictive Powers – Instantly understand why customers abandon their carts and how to win them back. 📈 Optimised Conversion Formula – A magical tool that boosts your checkout conversion rates effortlessly. 🎯 Perfect Conversion Rate – A magical formula that turns every visitor into a loyal customer. 💨 Instant Personalisation – Automatically tailor the checkout experience for every individual customer, on the fly. Vote for the superpower that would make the biggest impact on your e-commerce success, and share any other dream features you’d love to see in the comments below! 👇 #Ecommerce #BusinessSuperpowers #MarketingMagic #OnlineRetail 

Are you spending all your energy on attracting new customers, but struggling to get them to come back? 🤔 It’s time to shift your focus and unlock the true potential of your returning customer rate! Why is this important? 💡 Lower marketing costs – Research from the Harvard Business Review shows that acquiring a new customer is 5 to 25 times more expensive than retaining an existing one. Retaining customers can significantly reduce marketing costs. 💡 Increased Customer Lifetime Value – According to a study by Bain & Company, increasing customer retention rates by just 5% can increase profits by 25% to 95%. Happy, repeat customers spend more over time. 💡 Positive investor signals – A report by McKinsey & Company highlights that a strong customer retention rate is a key indicator of a company’s health and growth potential, making it more attractive to investors. Get ready to uncover: ✅ What your returning customer rate is and why it’s a game-changer for your business ✅ How to easily calculate it with a simple formula ✅ Actionable strategies to boost your rate and foster customer loyalty 👉 Dive into the article now and start transforming your customer retention strategy: https://lnkd.in/dEER5uzW Let’s turn one-time buyers into loyal advocates! 💡💥 #Ecommerce #CustomerLoyalty #Retail #Shopify #CustomerExperience

Cart abandonment is one of the most frustrating challenges in e-commerce. Every abandoned cart represents a lost opportunity — a potential sale that didn’t happen. Understanding why customers abandon their carts is the first step in reducing this rate. Is it unexpected shipping costs? Complicated checkout processes? FERO uses advanced behavioural analytics to dig deep into these issues, identifying the exact pain points that cause customers to leave. By addressing these, you can recover those lost sales and improve your overall conversion rate 🔍 💡 Did You Know? Addressing checkout pain points can recover up to 30% of abandoned carts, turning potential losses into revenue. #CartAbandonment #EcommerceSolutions #CustomerBehaviour #LostRevenue

Personalisation is no longer a luxury; it’s a necessity in today’s e-commerce landscape. But it’s more than just addressing customers by their first name - true personalisation involves understanding your customers' preferences, behaviours, and purchase history to offer a tailored shopping experience. Whether it’s suggesting the right payment method or offering a personalised discount at checkout, these small touches can make a big difference. FERO empowers businesses of all sizes to implement advanced personalisation strategies that were once only accessible to big players. Make each customer feel special, and watch your conversions soar 📈 💡 Example: Personalised checkout options can increase the likelihood of purchase by addressing specific customer needs in real-time. #Personalisation #EcommerceInnovation #CustomerExperience #SmartSelling

Did you know that approximately 70.19% of online shoppers abandon their carts before completing a purchase? 🛒 Imagine if 7 out of every 10 shoppers in a physical store left their items at the checkout counter and walked out. In e-commerce, this is an everyday reality. For many businesses, the checkout process is a critical battleground where sales are either won or lost. Optimising this process is not just about reducing friction; it’s about doubling your conversion rates and boosting your bottom line without increasing your marketing spend. Every step in the checkout process matters — make sure yours is seamless and user-friendly. 💡 Real Insight: Focusing on checkout optimisation can turn potential losses into guaranteed sales. #CheckoutProcess #EcommerceInsights #RevenueGrowth #AbandonedCarts

A seamless checkout experience does more than just increase your immediate sales — it also contributes to a higher Customer Lifetime Value (CLV). The easier and more pleasant the checkout process, the more likely customers are to return for future purchases. With FERO’s data-driven approach, you can ensure that every visitor has a smooth checkout experience, increasing customer satisfaction and fostering loyalty. Remember, repeat business is the foundation of long-term growth 💼 💡 Stat to Know: 77% of shoppers are more likely to return to a site that offers a personalised and hassle-free checkout experience. #CustomerExperience #CLV #EcommerceSuccess #RepeatCustomers

Exciting times- FERO is growing! #hiring. This is a great opportunity to join a unique start up focused on Data driven Check out conversion 😉 🚀 #MLEngineer #Machinelearningengineer