OBJECTIVES OF AFRICAN PACKAGING ORGANISATION
To bring to the attention of African states the role that packaging can play in addressing some of the continent's major development challenges.
To build packaging capability in Africa by promoting and maintaining the status and business of those engaged in packaging, and by the recognition of packaging as a profession, this to be achieved by international collaboration, and by establishing, publishing and disseminating educational standards and training information, examinations, and the awarding of bursaries and qualifications as may seem appropriate from time to time;
To encourage the competitiveness of African exports by assisting where possible in the improvement of product presentation through effective packaging;
To promote and support the packaging industry as represented by its members and to serve as a forum for discussion and exchange of knowledge between its members and other organisation or persons interested in packaging;
To seek to increase the collaboration among Members in the areas of packaging research, development, sustainability, and the promotion of the role packaging plays in society;
To inform the public of the benefits to be derived from effective packaging;
To hold conferences, exhibitions, seminars and other functions calculated to promote the interests of packaging;
To affiliate or associate itself with other packaging organisations or federations having common interests and objectives, band through local and international co-operation, to exchange packaging knowledge and expertise to foster and develop the packaging industry in Africa;
To contribute to whatever means possible to the fostering of international trade;
To commit itself to the promotion of environmental; friendly packaging and management of packaging waste;
To act in such other manner as the members may unanimously decide upon from time to time
Cory Connors ♻️📦will speak at the upcoming conference of the European Co-Packers Association (ECPA) on Monday November 11th at the beautiful Amsterdam Conference Centre Beurs van Berlage. Cory is one of packagings top voices, with an unrivaled global network. His Sustainable Packaging Podcast with Cory and Brodie has 76.000 downloads. He's got 25.600 followers on LinkedIn, 13.050 subscribers to his Sustainable Packaging Newsletter and 90.000 followers on TikTok!
Cory will be sharing his views on global packaging innovations and trends, as these impact all of us in the packaging industry.
Make sure to register quickly. Delegate rate for ECPA-Members is € 275 and for Non-Members € 550. Registration couldn't be more easy. Just send a mail to [email protected] with your details and advise if you want to join for the networking dinner as well.
There are still a few sponsor opportunities available for those who wish to promote their product to the ECPA delegates.
Looking forward! One more step towards an strategic goal to address a global agenda to support sustainable food systems!
WPO World Packaging Organisation
🚀 Only 4 days until the Global Dialogue at the Vienna Sustainable Food Packaging (VSFP) ConFex on 11 October! 🌍📦
As we count down to the event, we are thrilled to introduce our long-term strategic partners in the field of packaging, and a key speaker at the Global Dialogue: Ms. Luciana Pellegrino, President of WPO World Packaging Organisation!
She shared her excitement: "As president of WPO, I am excited to take part of VSFP with a bold delegation of Board Members from various regions across the globe, and I am confident that VSFP solidifies the collaboration among strategic bodies as UNIDO, WPO, the academia FH Campus Wien | University of Applied Sciences and Packforce, and offers participants a holistic debate on a solid roadmap.”
Let's get ready for an insightful and transformative event in Vienna this week! 🌟💡
#UNIDO#VSFP#VSFP24#Packaging#FoodPackaging
#Navigating the #Paradox of #Packaging: #Regulation, #Sustainability, and #Innovation
Introduction: Packaging plays a crucial role in protecting products, preventing waste, and promoting convenience. However, it also contributes to environmental issues like pollution and waste management challenges.
In this interview, we bring together three industry experts - Sarah Warscher, Nerida Kelton FAIP and Alexander Reitz - to discuss the contradictions between regulation, sustainability, innovation in packaging.
Sarah Warscher, Federal Ministry for Climate Protection, Environment, Energy, Mobility, Innovation and Technology a regulatory expert, emphasizes the need for clear guidelines and standards to ensure safety and compliance.
Nerida Kelton FAIP, Vice President Sustainability, WPO World Packaging Organisation a sustainability advocate, stresses the importance of eco-friendly packaging solutions that minimize waste and environmental impact.
Alexander Reitz, PreZero España , an innovation specialist, highlights the role of technology and design in creating sustainable and efficient packaging systems.
The Conversation
The interplay between regulation, sustainability, and innovation in packaging presents both challenges and opportunities. By understanding the perspectives of regulatory experts, sustainability advocates, and innovation specialists, companies can navigate these contradictions and create packaging solutions that are safe, sustainable, and innovative.
Outlook Austrian Packaging Day 2024 kicked off today at the FH Campus Wien | University of Applied Sciences Wien, bringing together industry leaders, experts, and stakeholders in the packaging sector. The event was inaugurated by Wilhelm Behensky, Chairman of the Management Board, FH Campus Wien, who warmly welcomed the attendees.
Silvia Apprich, Head of Packaging and Resource Management, FH Campus Wien, also extended a warm welcome to the participants, emphasizing the importance of sustainable packaging solutions. The event also saw the presence of esteemed guests from UNIDO and the World Packaging Organisation, including Gunther Beger, Managing Director of the Directorate for SDG Innovation and Economic Transformation, and Luciana Pellegrino, President of the WPO World Packaging Organisation and Executive Director of ABRE Associação Brasileira de Embalagem - Brazilian Packaging Association.
The Outlook Austrian Packaging Day 2024 aims to explore the latest trends, innovations, and challenges in the packaging industry, with a focus on sustainability and environmental responsibility. The event features a packed agenda, including keynote speeches, panel discussions, and networking opportunities, providing a platform for industry experts to share their insights and expertise.
Some of the key topics being discussed at the event include #circular#economy approaches, #biodegradable#packaging#materials, and #digitalization in the packaging industry. The event is expected to attract a large audience of packaging professionals, researchers, and stakeholders from across Austria and beyond.
Gunther Beger; UNIDO , is Managing Director of the Directorate for SDG Innovation and Economic Transformation
The Directorate for SDG Innovation and Economic Transformation, responsible for the development of innovative services in areas of agro-industry, sustainability standards, fair production, and climate-improving technologies, the development of innovative technical cooperation concepts, and the identification of new sources of finance and new partnerships.
Detail of his speech ...loading
Stay tuned for more updates from the Outlook Austrian Packaging Day 2024!
It was a pleasure meeting Richa Bansal, Founder of ecobee.ae, a homegrown brand championing sustainability through innovative eco-friendly products. Excited to explore solutions like EcoWraps and more, designed to support both consumers and businesses in their journey towards a greener future. Thank you, Richa, for sharing your inspiring vision!
Packaging MEA#Sustainability#EcoFriendly#InnovativePackaging
The 2nd edition of agrofood & plastprintpack West Africa & Afrik'Embal 2024 was opened to great fanfare by the Minister of State, Minister of Agriculture, Rural Development and Food Production, H.E. Mr. Kobenan Adjoumani.
Earlier, representatives of the Ministry of Trade and Industry, as well as the German and Italian ambassadors and economic attachés and the Association Ivoirienne de l'Emballage APECI had underlined their commitment to professional cooperation in their respective speeches.
👉 𝐕𝐢𝐬𝐢𝐭𝐨𝐫 𝐢𝐧𝐟𝐨𝐫𝐦𝐚𝐭𝐢𝐨𝐧: https://lnkd.in/e2YZUAV6
👉 𝐕𝐢𝐬𝐢𝐭𝐨𝐫 𝐫𝐞𝐠𝐢𝐬𝐭𝐫𝐚𝐭𝐢𝐨𝐧: https://lnkd.in/eS_4a6jx
👉 𝐄𝐱𝐡𝐢𝐛𝐢𝐭𝐨𝐫 & 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐬: https://lnkd.in/eEX7UWek
𝐎𝐩𝐞𝐧𝐢𝐧𝐠 𝐡𝐨𝐮𝐫𝐬:
𝐎𝐜𝐭𝐨𝐛𝐞𝐫 𝟎𝟗: 𝟏𝟎 𝐚𝐦 - 𝟓 𝐩𝐦
𝐎𝐜𝐭𝐨𝐛𝐞𝐫 𝟏𝟎𝐭𝐡 : 𝟏𝟎 𝐡 - 𝟏𝟕 𝐡
#agrofoodWA#pppWA#fairtrademesse
The Vienna Sustainable Food Packaging Confex (VSFP) kicked off today, 9th October 2024, in Vienna, Austria, the global capital of packaging. The first day was a whirlwind of activity, with 32 members of the WPO World Packaging Organisation from 25 countries including 5 five African countries members of African Packaging Organisation travelled from the Vienna International Center (VIC) by bus/coach for an on-site visit and training at the International Atomic Energy Agency (IAEA) laboratories in Seibersdorf.
Today's activities included introductory presentations on Nuclear Applications in food safety and control presentation on the activities of the Food Safety and Control Laboratory and a visit to the Food Safety and Control Laboratories. WPO members were briefed on the day's activities by Johannes Bergmair, WPO General Secretary, and Aleksa M., UNIDO project coordinator. Day 1 activities included a visit to the WPO Office in Vienna.
The VSFP aims to promote sustainable food packaging solutions and address global challenges in the industry. The conference will continue over the next two days 10 -11 October, featuring expert sessions, panel discussions, and networking opportunities. The focus will be on finding innovative solutions for sustainable food packaging, reducing waste, and promoting eco-friendly practices in the industry. Stay tuned for more updates from the VSFP!
Propak West Africa 2024 & Smart Packaging Conference 3.0 Concludes Successfully in Lagos
#Lagos, #Nigeria — The eleventh edition of the Propak West Africa International Exhibition and Conference successfully concluded at the @Landmark Events Center in Lagos from the 10th to the 12th of September 2024. The event, organised by Afrocet-Montgomery in collaboration with the Advanced Institute of Packaging Professionals Nigeria LTD/GTE, the African Packaging Organisation, and the WPO World Packaging Organisation, brought together industry leaders, experts, and stakeholders in packaging, printing, and plastics industries across West Africa.
This year’s exhibition was a resounding success, attracting key players from across the globe and highlighting the latest innovations and trends in packaging technology. Attendees were treated to insightful presentations, networking opportunities, and product showcases from leading companies within the packaging sector.
A special note of gratitude is extended to H.E. Folashade Ambrose-Medebem, Honourable Commissioner for Commerce, Cooperatives, Trade, and Investment (CCT&I), Lagos State, Mrs. Luciana Pellegrino, President, World Packaging organisation /ABRE - Associação Brasileira de Embalagem (Brazilian Packaging Association, Ali Badarneh, Division Chief, United Nations Industrial Development Organisation (UNIDO) Headquarters Vienna and all other speakers who contributed to the success of the event by sharing their time, expertise, and insights during various sessions. Their contributions, along with the active participation of the audience, were integral in shaping discussions on sustainable packaging, innovation in materials, and the future of the African packaging market. Your input and engagement were crucial in driving these discussions forward.
"We extend our heartfelt thanks to all participants and especially to our esteemed speakers for their valuable contributions," said Amb. Amb. Ahmed Alex Omah, Global Ambassador for the World Packaging Organisation and President of the African Packaging Organisation. "The success of Propak West Africa 2024 was driven by the collective efforts of everyone involved, and we look forward to sharing the post-show report with further updates."
As the packaging industry in West Africa continues to grow, Propak West Africa remains a pivotal platform for fostering innovation, partnerships, and business growth. We are committed to keeping you informed and involved in the latest updates and developments from Propak in the months ahead. Stay tuned for more exciting news.
About Propak West Africa
Propak West Africa is the largest trade event in the region for the packaging, plastics, and printing sectors, bringing together professionals from across the globe to discuss trends, network, and explore new business opportunities.
Ambassador @ WPO World Packaging Organisation | Basic Broadcast Production
News Release: Propak West Africa 2024 Concludes Successfully in Lagos
#Lagos, #Nigeria — The eleventh edition of the Propak West Africa International Exhibition and Conference successfully concluded at the Landmark Events Center in Lagos from the 10th to the 12th of September 2024. The event, organised by Afrocet-Montgomery in collaboration with the Advanced Institute of Packaging Professionals Nigeria LTD/GTE, the African Packaging Organisation, and the WPO World Packaging Organisation, brought together industry leaders, experts, and stakeholders in #packaging, #printing, and #plastics industries across West Africa.
This year’s exhibition was a resounding success, attracting key players from across the globe and highlighting the latest innovations and trends in packaging technology. Attendees were treated to insightful presentations, networking opportunities, and product showcases from leading companies within the packaging sector.
A special note of gratitude is extended to all speakers who contributed to the success of the event by sharing their time, expertise, and insights during various sessions. Their contributions were integral in shaping discussions on sustainable packaging, innovation in materials, and the future of the African packaging market.
"We extend our heartfelt thanks to all participants and especially to our esteemed speakers for their valuable contributions," said Amb. Ahmed Alex Omah Global Ambassador for the World Packaging Organisation and the President of the African Packaging Organisation. "The collective efforts of everyone involved drove the success of Propak West Africa 2024, and we look forward to sharing the post-show report with further updates."
As the packaging industry in West Africa continues to grow, Propak West Africa remains a pivotal platform for fostering innovation, partnerships, and business growth. Stay tuned for further updates and developments from Propak in the months ahead.
https://lnkd.in/d-uFXgaj
About Propak West AfricaPropak's in West Africa is the largest trade event in the region for the packaging, plastics, and printing sectors, bringing together professionals from across the globe to discuss trends, network, and explore new business opportunities.
Title: The Role of Packaging in the 5Ps of Marketing
Introduction
Packaging plays a crucial role in the marketing mix, and its importance cannot be overstated. In this article, we will explore the relationship between packaging and the 5Ps of marketing: Product, Price, Place, Promotion, and People.
Product
Packaging is an integral part of the product itself. It protects the product during transportation and storage and also provides important information to the consumer. Effective packaging can differentiate a product from its competitors and make it more attractive to potential buyers.
Price
Packaging can also impact the price of a product. Premium packaging can justify a higher price point, while eco-friendly packaging can appeal to budget-conscious consumers.
Place
Packaging influences the distribution and availability of a product. For example, packaging that is designed for e-commerce can help reduce shipping costs and improve delivery efficiency.
Promotion
Packaging can be a powerful promotional tool. Attractive packaging can grab attention on store shelves and online, while limited-edition packaging can create buzz and drive sales.
People
Packaging can also impact the consumer's experience and perception of a product. User-friendly packaging can enhance customer satisfaction, while sustainable packaging can appeal to environmentally-conscious consumers.
Conclusion
In conclusion, packaging plays a vital role in the 5Ps of marketing. By considering packaging in the marketing mix, businesses can create a competitive advantage, build brand loyalty, and drive sales. As the packaging industry continues to evolve, marketers need to stay up-to-date on the latest trends and innovations in packaging technology.
SPECIAL ANNOUNCEMENT!!!
ADVAN AWARDS HAS A NEW SCHEDULE
We are excited to announce that the ADVAN AFRICAN AWARDS FOR MARKETING EXCELLENCE holds FEBRUARY 2025
The new schedule for the awards is as a result of careful research and feedback from participants.
This timeline is to ensure all marketing campaigns and brand activities that run from January to December 2024, are completed and can be included in the awards.
ADVAN is also set to release some very exciting new additions to awards in the coming weeks
The ADVAN African Awards for Marketing Excellence is the most prestigious and anticipated event for the Nigerian and Sub Saharan African Marketing Communications Industry
