The celebrity basset hound that charmed 1950s America

By Alex Arbuckle  on 
The celebrity basset hound that charmed 1950s America
Credit: Image: Walter Sanders/The LIFE Picture Collection/Getty Images

J.J. Morgan, celebrity dog

The basset hound that charmed America

Alex Q. Arbuckle

1950

Mashable Image
Morgan plays third wheel on the television show <em>Blind Date.</em> Credit: Walter Sanders/The LIFE Picture Collection/Getty Images
During its short lifetime television has produced many actors and critics, but now it has produced its first really important actor and critic combined. - Life Magazine, Mar. 27, 1950

When the weekly musical variety show A Couple of Joes premiered on ABC in 1949, the titular hosts Joe Rosenfield and Joe Bushkin were quickly eclipsed in fame by their occasional co-star J.J. Morgan, a three-year-old basset hound owned by producer Richard Gordon.Morgan didn’t do tricks or perform feats of agility and intelligence, but his soulful snout and droopy eyes won the hearts of audiences. His deadpan reactions to the actors and musicians around him quickly earned him guest spots on other television shows.A tongue-in-cheek LIFE magazine article in March 1950 declared him a celebrity, praising his “polished acting and superb critical aplomb."Here's to one of the OG animal memes, in black and white.

Mashable Image
Credit: Walter Sanders/The LIFE Picture Collection/Getty Images
Morgan registers a blend of critical disdain worthy of George Jean Nathan and Queen Victoria. - Life Magazine, Mar. 27, 1950
Mashable Image
Morgan endures a musical performance during an episode of <em>A Couple of Joes.</em> Credit: Walter Sanders/The LIFE Picture Collection/Getty Images
Mashable Image
Morgan listens approvingly to trombonist Mike Riley. Credit: Walter Sanders/The LIFE Picture Collection/Getty Images
Mashable Image
Morgan joins Peggy Martin in a duet. Credit: Walter Sanders/The LIFE Picture Collection/Getty Images
Mashable Image
Bill Grady, a contestant on <em>Blind Date,</em> chats with Laurie Collier as he holds on to Morgan. Credit: Walter Sanders/The LIFE Picture Collection/Getty Images
Mashable Image
Grady and Collier begin their date, to Morgan's disinterest. Credit: Walter Sanders/The LIFE Picture Collection/Getty Images
Mashable Image
Collier and Arlene Francis are starstruck by Morgan's appearance. Credit: Walter Sanders/The LIFE Picture Collection/Getty Images
Mashable Image
Morgan reluctantly joins the conversation. Credit: Walter Sanders/The LIFE Picture Collection/Getty Images
Mashable Image
Morgan visits a "Diaper Derby" baby race in Palisades Park, New Jersey. Credit: Keystone-France/Gamma-Rapho/Getty Images
Through it all, Morgan maintained the long-faced hauteur that distinguishes him from most other television stars. - Life Magazine, Mar. 27, 1950
Mashable Image
Credit: Keystone-France/Gamma-Rapho/Getty Images
The biggest stories of the day delivered to your inbox.
This newsletter may contain advertising, deals, or affiliate links. Subscribing to a newsletter indicates your consent to our Terms of Use and Privacy Policy. You may unsubscribe from the newsletters at any time.
Thanks for signing up. See you at your inbox!