Lexus House at 2024 Lexus US Open of Surfing
Now through August 11, 2024, Lexus fans and surf fans unite in Surf City, Huntington Beach for the 2024 LEXUS US OPEN OF SURFING.
Some of Lexus luxury and medium to large SUV vehicles are on display for visitors to admire and test drive. See the beautiful blue 2024 LX 600 F Sport that starts at $108,125, and all-new Earth color 2024 GX 550 Overtrail starting at $77,250.
Don’t miss seeing at the entrance of the iconic Huntington Beach pier, the captivating 2024 LC 500 convertible. The starting price for this vehicle starts at $121,900.
The premium Lexus House is open free to the public. It’s an ideal shady space to take in all the action of the annual surfing competition. Fans can enjoy exclusive product giveaways and athlete meet-and-greet, plus signings by pro surfer Daniela (Kane) Stewart on August 8.
There will also be a free one-the-sand surf lesson by Nathan Fluellan, founder of ‘A Great Day in the Stoke’ on August 3 and August 9. This organization celebrates the largest public gathering of Black surfers. Held annually in Huntington Beach, this organization supports the charitable commitment to water safety, adventure, fun and education for Black youth. Lexus has carved out space within the Lexus House to showcase their important work, as well as invite its community members to watch the competition from its VIP viewing deck.
Nearby the Lexus House, watch top pro and amateur skaters compete on the X Games Vert ramp right on the beach during the Lexus X Games Vert Pro.
Throughout the 1o-day event there are food and drink offerings, product demonstrations, and live music daily at the Beach Bar stage. There will also be yoga instruction and live art demos on the sand.
The Lexus House provides exciting activations and community-building opportunities. Sit on one of the comfortable couches, or in a chair or on the risers with pillows to take in the sun protected 180 views of the Pacific Ocean, golden sand and iconic Huntington Beach pier.
Food will be provided during certain times prepared by Lexus Culinary Masters, such as Bravo’s Top Chef in Portland, Shota Nakajima. Seasonal-inspired curated bites might include a fresh and refreshing watermelon salad for guests of the Lexus House to enjoy.
In collaboration with LA-based clothing brand, Free & Easy, the Lexus House is displaying a capsule collection of event-exclusive merchandise – including premium apparel, beach towels, surfboard and other surf-inspired goods. Products are given away daily to fans holding raffle tickets given away at the event. Winners are announced during certain times of the day from the Lexus House. Giveaways will also take place virtually on the NTWRK app on August 9th.
The Lexus US Open of Surfing is the world’s largest surf competition. Located south of the Huntington Beach Pier, its free to the public. For more information, please visit USOpenofSurfing.com.