About IntentKey
We put the entire web to work
to find your best audiences
![](https://inuvo.com/wp-content/uploads/2024/05/IntentKey-LLM-V2.png)
What We Built
![](https://inuvo.com/wp-content/uploads/2024/07/IK-Diagram-LLM-Revised.png)
Inuvo built a large-language model that we use to generate custom models.
Our LLM, IntentKey, is trained by reading the open web.
We organize this information into a concept graph unique to each brand.
What We Do
Audience Targeting Using AI
![](https://inuvo.com/wp-content/uploads/2024/07/IKprocess.png)
Create
IntentKey creates concept graphs connecting thousands of topics & interests.
Build
IntentKey builds models based on concept graphs.
Match
IntentKey finds the media concepts that are most connected to brand concepts.
Activate
IntentKey models inform all media buying decisions.
WHY-Based Targeting, Not WHO
![](https://inuvo.com/wp-content/uploads/2023/09/icon1.png)
Generative AI based on a large language model
![](https://inuvo.com/wp-content/uploads/2023/09/icon2.png)
Removes cookie reliance through rich, AI-generated insights
![](https://inuvo.com/wp-content/uploads/2023/09/icon3.png)
AI-generated insights inform optimizations and creative messaging
![](https://inuvo.com/wp-content/uploads/2023/09/icon4.png)
Privacy-compliant audience discovery increases conversion and ROI
How to Activate
Next Steps to Launch
The Inuvo Advantage
No Cookies, Cost-Savings, Privacy Compliant
We deliver performance that beats incumbent media by up to 67%
AI Across All Channels
Whether it’s branding,
awareness, prospecting,
conquesting, or retargeting, we blend the best of contextual, behavioral,
& sentiment at scale.
![](https://inuvo.com/wp-content/uploads/2023/05/portal.png)