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VWO
Technology, Information and Internet
New Delhi, Delhi 25,617 followers
Increase web & app conversions by gathering actionable user insights, hypothesizing ideas and A/B testing them with VWO.
About us
Running an A/B testing program is tricky. Whether your goal is to boost website conversion, reduce cart abandonment rate, increase customer retention, or improve user experience, there’s just so much you need to do to get things right. That’s why thousands of the world's leading enterprise Brands like WMG, Ubisoft, Qualicorp, Dominos, and more look to VWO for running and scaling their digital experimentation. VWO Experience Optimization Platform started when A/B testing or CRO was considered an option and not necessary for user experience optimization. Today, any organization with a digital presence cannot consider their marketing strategy whole if they are not testing to take into account what the end-users really want. In the last 13 years, VWO’s global customer base has scaled to include brands like Vodafone, Samsung, Toyota, and eBay. Last we checked, more than 4,500 brands across the globe had run over 600,000 experiments. VWO has grown into the world’s leading web testing and conversion optimization platform that enables growing businesses to optimize their web experience across desktop, mobile, and other devices, to deliver a unique experience. Our WYSIWYG – What You See Is What You Get – Visual Editor is thoughtfully designed for ease of experimentation. You can launch a test within minutes without any help from IT. With industry-leading 24/7 support and a 98% customer satisfaction rate, servicing a billion requests a day while ensuring 100% uptime – VWO is built for Enterprises! We take data security very seriously. Certifications, including BS and ISO, make VWO fully GDPR compliant and provide robust security by design and default. Test VWO out by signing up for a free trial of our platform @vwo.com
- Website
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https://vwo.com/
External link for VWO
- Industry
- Technology, Information and Internet
- Company size
- 201-500 employees
- Headquarters
- New Delhi, Delhi
- Type
- Privately Held
- Founded
- 2009
- Specialties
- CRO, Experimentation, Optimisation, User Research, Server-side Testing, A/B Testing, Personalization, Experience Optimization, UX Research, Engagement, Feature Rollout, Website Testing, Landing Page Optimization, and Website Optimization
Locations
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Primary
11th floor, KLJ Towers, Pitampura
New Delhi, Delhi 110034, IN
Employees at VWO
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Sparsh Gupta
Co-founder and CEO at VWO ✦ A/B Testing & Conversion Rate Optimization Expert
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Paras Chopra
I build & write • Bootstrapped 0 → $45mn • Forbes 30 under 30
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Brent Colby
Strategic Partnerships, Business Development, Marketing Strategy & Live Events
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Aditya Mittal
VP, Head of Revenue at Wingify
Updates
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Business owners are looking for results that show real value. 🔍 Ilan Hurwitz, Founder of Clever Conversions, explains why CRO is not just about running tests. ❌ It's about proving that your efforts drive growth, improve customer satisfaction, and impact the bottom line. 🚀 Check out our full-length conversation with Ilan exclusively on the VWO Podcast. 🎙️ Spotify: https://lnkd.in/g85U9Ezg YouTube: https://lnkd.in/gfVYrxHs #CROValue #CustomerSatisfaction #BusinessGrowth #CROWizards #B2BPodcast
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ConvEx, the annual virtual event by VWO, began with a simple idea - share growth stories of world's leading brands told by experts themselves. 2024 will witness the 4th edition of the event, with experts from Primark, Bitly, New Look, and more taking the stage. Get ready for live workshops, fun quizzes, and a whole lot more fun and learning. 🥳
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What does it take to optimize conversions for four of the biggest retail brands across Australia and New Zealand? 🤔 Discover insider strategies from the person making it all happen! 🌟 Welcome to a new episode of the CRO Wizards series. 🎤✨ Today we have Emma Orton, CRO specialist at Super Retail Group, the powerhouse behind brands such as Supercheap Auto, Rebel, BCF, and Macpac. In this episode, Emma chats with Jhinal Sandip Shah (host) and shares her tried-and-tested strategies for optimizing retail conversions and how her background in psychology gives her a winning edge.🚀 Emma also covers: 🔍 Key data points often overlooked in CRO test analysis ⚠️ Common A/B testing errors that lead to invalid results 🚀 Future challenges for retailers and how CRO can address them 🤖 AI tools to enhance optimization efficiency Watch the episode now! 🎧 Tune in now on Spotify - https://lnkd.in/gAQ5Yb9K ▶️ Watch on YouTube - https://lnkd.in/ghebuGXd #CROWizards #ConversionRateOptimization #Retail #PsychologyInCRO #VWOPodcast
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Delighted to announce our new partnership with Omni Factors! 🎉 This collaboration combines VWO's powerful experimentation and optimization platform with Omni Factors' deep industry expertise to help businesses unlock their full potential. Together, we’ll enable brands to enhance customer experiences, drive conversions, and boost growth through data-driven user behavior insights, A/B testing, and personalization. 🌟 Check out the full press release to learn how this partnership is set to revolutionize digital optimization! https://lnkd.in/gFFZkrYJ Yudum Yaman #VWO #Partnership #DigitalOptimization #OmniFactors #Growth #CustomerExperience #ABTesting #DataDriven #UserBehavior
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What if the future could be prompted? Tech is evolving, trends are shifting, and the way we connect is transforming faster than ever. Ready to see where the next big idea will take us? At DMEXCO - Digital Marketing Expo & Conference '24, under the theme “Prompting the Future,” we’ll dive deep into the cutting-edge world of technology and communication. And of course, our team will be there, ready to unlock what’s next. Come see what’s in store! 📅 September 18-19, 2024 📍 Koelnmesse GmbH, Cologne 🎪 Booth - Halle 8, Stand M012 (World of Media) Jan, no pressure, but make sure no one leaves without a taste of the killer ideas we’ve been brewing! Also, meet: 👉 Oliver Engelbrecht– Director, Sales (DACH) 👉 Melike Taspinar – Growth Specialist, DACH Book your time here: https://bit.ly/4gezsGJ
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Who doesn’t want a testing platform that runs tests quickly and smoothly, without causing disruptive flicker? ✨ With VWO, you get all that and more! We’re thrilled that Garret Cunningham, Director of Optimization at Columbus, has achieved these benefits firsthand, praising our platform’s speed and pricing. 🙌 Thank you, Garret, for your kind words and valuable feedback! Want to see these benefits for yourself? Start a free trial today and discover what VWO can do for you: https://lnkd.in/gjM5cqSC #VWOTestimonial #UserExperience #ConversionRate #UserFeedback
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Imagine having a tool that shows exactly where your users are most engaged and where they lose interest in your website. That’s where scrollmaps come in! 📊✨ Our latest blog explores how scrollmaps—an essential type of heatmap—can simplify your approach to understanding user behavior. Here’s what you’ll discover: ✅ How to effectively use scrollmaps for engagement analysis. ✅ Innovative use cases for scrollmaps to optimize website elements. ✅ The benefits of VWO scrollmaps for enhancing your user experience. ✅ Success stories from companies that increased conversions with scrollmaps. 👉Read the full blog here: https://lnkd.in/g2uzu-pP #Userbehavior #BehaviorAnalytics #Scrollmaps #Heatmaps #ConversionOptimization #VWOWebInsights
Ultimate Guide to Scroll Maps: Benefits, Setup and More | VWO
vwo.com
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Collaboration is key in CRO. 🤝 Marty Youssef, Director at Unlock, speaks about the importance of sharing data & insights within the organization. 🚀 In this episode from the CRO Wizards series, Marty also warned against the pitfalls of blindly following 'best practices.' ❌ Check out this full-length conversation exclusively on the VWO Podcast. 🎙️ Spotify: https://lnkd.in/gEeZGjPu YouTube: https://lnkd.in/gEF72Tp3 #CROResearch #WebsiteOptimization #SpotifyPodcast #CROTalk #VWOPodcast
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Brands often ignore data and research in favor of guesswork! 🤔 While that does sound more exciting, the results are not that fun to look at. 🤷♂️ Instead, here are some steps that can actually help improve your website experience: ✅ Analyze how visitors interact with your website 🔍 Use heatmaps to identify areas with high or low engagement 🎥 Watch session recordings to understand why visitors drop off 🤔 Trigger surveys to gather crucial feedback from visitors Pro Tip: With VWO Insights, you can perform all these steps and gather some really cool insights into visitor interactions. 🚀 Try it for free now - https://lnkd.in/gmXYidWe #VWOInsights #UserExperience #WebAnalytics #WebsiteHeatmaps