The second phase of Historical Analysis is live! You can now see the top posts on Facebook, Twitter/X, Reddit, Instagram, TikTok, and LinkedIn, up to a full calendar year. Find out what this looks like in practice over on our blog:
NewsWhip
Public Relations and Communications Services
Dublin 2, Leinster 15,827 followers
From Hindsight to Foresight: Quantify and forecast the impact of news and social media with NewsWhip.
About us
NewsWhip is a predictive media insights platform that helps comms and insights professionals to proactively monitor and defend their brand’s reputation. We track web coverage and all the major social networks in real-time, helping you quantify cross-platform coverage and forecast the impact it will have on your brand. We work with comms and insights teams at the frontline of reputation management and give them the context they need to make the best decisions when managing live events, monitoring the news ecosystem, or keeping stakeholders informed across the business. NewsWhip's unique ability to quantify and forecast the impact of any news story or social post is why we're trusted by global brands such as Google, Tinder, Deloitte, Nissan, Walmart and more.
- Website
-
http://www.newswhip.com
External link for NewsWhip
- Industry
- Public Relations and Communications Services
- Company size
- 51-200 employees
- Headquarters
- Dublin 2, Leinster
- Type
- Privately Held
- Founded
- 2011
- Specialties
- real time media monitoring, commstech, and Predictive analytics
Products
Locations
-
Primary
42 Pearse Street
Dublin 2, Leinster D02 YX88, IE
-
WeWork, 25 Broadway
New York, NY 10004, US
Employees at NewsWhip
Updates
-
Through interviews with communications leaders across the US and Europe, we devised the Foresight framework, an essential tool for comms pros dealing with polarizing issues. In this blog we introduce the first two components of this framework: level setting and benchmarking. We illustrated those with some real-world examples, including: - Change in brand interest, illustrated by Salesforce's Dreamforce event - Change in interest for pre-identified topics, with examples including AI, sustainability, and inflation - Brand mentions alongside an issue or crisis, taking the recent CrowdStrike outage as a case study
Stay one step ahead of issues with the Foresight Framework
https://www.newswhip.com
-
In today's edition of the Note we reveal a bit more about how we developed our ROI calculator. Plus, Barbie called and she said the '90s are back.
The NewsWhip ROI Calculator
NewsWhip on LinkedIn
-
We calculated that on average NewsWhip clients saved almost $100k per year. Find out more and start calculating your own savings with our new ROI Calculator. https://lnkd.in/gYV-D-Va
-
Save your spot for tomorrow's webinar! Our Director of Content, Benedict Nicholson, and in-house media expert Sara Katritos, will sit down with Chris Miles, former Strategy Lead at CrowdTange, to discuss what the future of social monitoring looks like for journalists, fact-checkers, non profits, and more. What you will learn: - How publishers are responding to the changed relationships between news and social media - The wider social news landscape beyond Facebook and X - Publishers’ biggest needs when it comes to social monitoring and insights - Using NewsWhip as an alternative for newsgathering and benchmarking Register here:
Welcome! You are invited to join a webinar: The future of social monitoring: What's next for journalists?. After registering, you will receive a confirmation email about joining the webinar.
us06web.zoom.us
-
In this week's Note — Target's radical approach of lowering costs seems to be working, and gaining attention. Plus, Lowe's and Jack Daniels become latest brands to scale back DEI policies.
Target's lowered costs boost sales
NewsWhip on LinkedIn
-
Join us next week to learn more about how we can help you on your search for a CrowdTangle replacement. We'll be hosting a webinar with Chris Miles, former Strategy Lead at CrowdTangle, to discuss what the future of social monitoring looks like for journalists, fact-checkers, non profits, and more. Here's what you'll learn: - How publishers are responding to the changed relationships between news and social media - The wider social news landscape beyond Facebook and X - Publishers’ biggest needs when it comes to social monitoring and insights - Using NewsWhip as an alternative for newsgathering and benchmarking
Welcome! You are invited to join a webinar: The future of social monitoring: What's next for journalists?. After registering, you will receive a confirmation email about joining the webinar.
us06web.zoom.us
-
Corporate executives are stepping up their comms efforts to prepare for politically motivated attacks that criticize how DEI policies impact business performance. Brands like Harley-Davidson and John Deere have recently reversed their DEI commitments under pressure, and these decisions are garnering significant attention. You can read more in this Axios article, featuring NewsWhip data.
Corporate boards brace for DEI backlash
axios.com
-
We recently devised the Foresight Framework, which is becoming an essential tool for comms professionals dealing with polarizing issues, but it’s just as effective for mitigating a wide range of challenges. In this blog we dive deeper and introduce the first two of six key components in our framework: level setting and benchmarking. Here are some real-world examples of what this might look like. - A tech giant might keep track of competitors, AI advancements, and data privacy. - An FMCG brand could measure its own brand alongside plastic waste and inflation. - Larger companies may also track political events like boycotts, strikes, elections, and maybe even public interest trends.
Stay one step ahead of issues with the Foresight Framework
https://www.newswhip.com
-
In this edition of the Note we look at coverage around back-to-school costs and how it's impacting families around the country. Plus, who is dominating DNC speaker attention so far?
Back-to-school, back to rising costs
NewsWhip on LinkedIn