Publicis Luxe

Charles Georges-Picot, CEO of our luxury practice at Publicis Groupe, led Cannes Lions International Festival of Creativity' first Luxury & Lifestyle jury. For Contagious, he emphasizes the importance of deep connections and the major challenges luxury brands face today: maintaining their status and staying relevant to new generations. #PublicisGroupe #PublicisLuxe #LuxuryMarketing #CannesLions

Under the aegis of Cultish, Publicis Luxe returns to #Arles as curator and producer of the second edition of its annual exhibition alongside the Rencontres de la Photographie festival. After exploring the relationship between time and creation in 2023, new hybrid duos of creatives and artists have been brought together to explore its consequences: MÉTAMORPHOSE(S) We look forward to welcoming you to the opening of our exhibition on Wednesday 3 and Thursday 4 July. If you can't be there, you can follow Cultish on Instagram : https://lnkd.in/eebka8Xv If you don't know yet Cultish: Born of Publicis Luxe's passionate relationship with the arts and savoir-faire, Cultish is a new field of cultural exploration for the agency.

𝗟𝗨𝗫𝗨𝗥𝗬 & 𝗖𝗥𝗘𝗔𝗧𝗜𝗩𝗜𝗧𝗬: 𝗣𝗔𝗧𝗥𝗜𝗖𝗜𝗔 𝗟𝗢𝗣𝗘𝗭 & 𝗚𝗨𝗜𝗟𝗟𝗔𝗨𝗠𝗘 𝗚𝗔𝗨𝗗 Patricia Lopez and Guillaume Gaud were in Cannes last week to represent the agency in the FILM category at the Young Lions festival. They took a moment with us to share their passion for creation and what is specific to creating for luxury brands.

Mylène Kerjean, Director of Communication and Image at Lancôme, along with Marie-Eve Schoettl and David Soussan, Executive Creative Directors at Publicis Luxe, analyze (in French) the importance of creativity for luxury brands and the recognition of luxury with a new category at the Cannes Lions International Festival of Creativity. The opportunity to once again celebrate the Gold Lion received for the campaign “Aya Nakamura: High Level x Lancôme.”

We are honored to have won a Gold Lion award in the newly-created category "Luxury & Lifestyle" at the Cannes Lions International Festival of Creativity for Aya Nakamura : Haut Niveau X Lancôme. Thank you Lancôme, for your trust. This Gold Lion celebrates your values and commitment. We are proud to have won this award for this authentic piece of entertainment, blurring the fine lines between culture, luxury, and beauty: it's a piece of work that encourages all young women to believe in their dreams. A project made possible by everyone’s commitment and relentless work.  Thank you all: Françoise Lehmann Mylène Kerjean Adélaïde Colin Olivier Harris van Donselaar Idriss « Yagooz », K. Gloire Savula Mbongo, Marie-Eve Schoettl, David Soussan, Alice Colagrande, Vincent Piveteau, Simon Petorin, Patrick Noyon, Gautier Chevreuse, Lenny Hajj, Anne-Sophie Dhomps, Fanny Anseaume, Anne-Laure Cottereau, sanae belkouri, Adélaide Rocherolle, Alexis de Montaigu, Donatien Souriau But also the Prodigious team Jean Charles Rosi, Laurent Charon, Romain Busnel, christopher thiery and WE ARE 360, Rec. 118 (Warner Music France).  

𝗙𝗜𝗥𝗦𝗧 𝗜𝗠𝗣𝗥𝗘𝗦𝗦𝗜𝗢𝗡𝗦 𝗢𝗙 𝗢𝗨𝗥 𝗬𝗢𝗨𝗡𝗚 𝗟𝗜𝗢𝗡𝗦 𝗔𝗧 𝗖𝗔𝗡𝗡𝗘𝗦 Yesterday, Patricia Lopez and Guillaume Gaud were guests on the show #MyFrenchCo Day 2, live from the Cannes Lions International Festival of Creativity. Alongside Olivier Lefebvre and Karim Naceur, they shared their first impressions of the Young Lions competition, with only 24 hours left to finalize their creation. A moment full of creativity and emotions! Watch the replay of the show here: https://lnkd.in/esRW_qZZ #CannesLions #Creativity #YoungLions #PublicisLuxe #LaFrenchConnexion #MyFrenchCo Pascal Cübb SUNGLASSES Publicis France

Find Charles Georges-Picot, appointed president of the jury for the new "Luxury & Lifestyle" category at Cannes Lions International Festival of Creativity 2024, in the latest CB News. Charles states that "creativity is essential for redefining luxury and delivering unique experiences." This nomination underscores the crucial importance of creativity in the luxury sector. Publicis Luxe celebrates this recognition and looks forward to Charles's impact at this edition. Merci Amelle Nebia pour cette interview #PublicisLuxe #CBNews #CannesLions2024

𝗣𝗨𝗕𝗟𝗜𝗖𝗜𝗦 𝗟𝗨𝗫𝗘 𝗔𝗧 𝗧𝗛𝗘 𝗬𝗢𝗨𝗡𝗚 𝗟𝗜𝗢𝗡𝗦 𝗖𝗢𝗠𝗣𝗘𝗧𝗜𝗧𝗜𝗢𝗡 The competition is approaching! Our young creatives, Patricia Lopez and Guillaume Gaud are ready to represent the agency in the FILM category at the prestigious Young Lions festival. Having only a few days to respond to the brief, their challenge is immense, but we believe in their talent and determination. Good luck to our champions that are off to Cannes! #PublicisLuxe #YoungLions2024

𝗣𝗨𝗕𝗟𝗜𝗖𝗜𝗦 𝗟𝗨𝗫𝗘 𝗔𝗧 𝗧𝗛𝗘 𝗦𝗪𝗜𝗦𝗦 𝗕𝗥𝗔𝗡𝗗 𝗦𝗨𝗠𝗠𝗜𝗧 𝟮𝟬𝟮𝟰 On June 12th, the Swiss Brand Summit 2024 took place: the leading brand conference in Switzerland, held at the Dolder Resort in Zurich. Deborah Marino and Alexis de Montaigu took the opportunity to share their best practices on transforming marketing for luxury brands on stage.   #SwissBrandSummit #PublicisLuxe #BrandInnovation

We are proud to have our CEO, Charles Georges-Picot leading the Luxury & Lifestyle Jury as President at the Cannes Lions International Festival of Creativity 2024.   Alongside a talented and multidisciplinary team of experts from around the world, he will set a new standard for work that points to the future of branded communications in luxury. Together with his fellow jurors, they will be working to recognise works that are breaking convention and bridging the gap between culture and commerce in the luxury industry. https://lnkd.in/g7JR7ufb Vanessa Kingori, OBE, Rankin, Diana de A. Maranhão Nascimento, Toshihiko Tanabe, Peter Ammentorp Lund, Ozwald Boateng, Caroline Rush, Jae Goodman