Last call! 📣 First round of ExchangeWire voting for #TheWires24 closes this Friday, October 4. 🌟 Congratulations again to everyone nominated, including our own Arnaud CREPUT, Céline Gauthier-Darnis, Valérie Behr, and Julia Bemis! Don't miss your chance to weigh in! Details on the nominations and how to vote can be found here 👉 https://lnkd.in/e62_62x6
À propos
Equativ is a leading independent adtech platform built to serve the interests of both advertisers and publishers. We provide brand and privacy-safe solutions that empower our clients to achieve maximum impact while respecting the rights of consumers, and combines client expertise and engineering excellence to serve the interests of both the supply-side and demand-side with equal professionalism and technical sophistication. We offer the market its own independent ad server, SSP, buyer tools, and media services to fulfill the promise of advertising technology. Visit Equativ.com to learn more about our offerings and how we can help you achieve your advertising goals!
- Site web
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https://www.equativ.com
Lien externe pour Equativ
- Secteur
- Services de publicité
- Taille de l’entreprise
- 201-500 employés
- Siège social
- Paris
- Type
- Société civile/Société commerciale/Autres types de sociétés
- Domaines
- ad serving, video ad serving, mobile ad serving, online advertising, online marketing, digital marketing, digital campaigns tracking, real time bidding, RTB, display advertising, mobile advertising, supply side platform (SSP), full stack ad technology platform, Connected TV, Demand Side Platform (DSP) et Ad Tech
Lieux
Employés chez Equativ
Nouvelles
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Last week Claude S., SVP of Data and Retail Media, joined a panel of experts at The Digital Distillery's Cards on the Table event in London. The lively discussion focused on the latest digital media trends, including a focus on retail media. If you'd like to learn more about our retail media capabilities or our recent acquisition of Kamino Retail, get in touch! #TheDigitalDistillery #CardsOnTheTable #Programmatic #RetailMedia
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Thanks to everyone who joined our team in Dubai for the Q4 Advertising Strategies event! Many great discussions were had around the topics of addressability, attention measurement, shoppable ads, and sustainable advertising. Check out our recap below and get in touch if you’d like to discuss how we can help you elevate your Q4 planning! https://lnkd.in/e3ScMkJP
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What a busy week for the Equativ and Sharethrough team at AdExchanger Programmatic IO, where it was fantastic to reconnect with friends new and old. A huge thank you to everyone who visited us at our Live Exchange booth! If we didn’t get a chance to connect at #ProgIO, please reach out. We look forward to continuing the conversation!
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🔊 We’re thrilled to announce our acquisition of Kamino Retail, a leader in onsite retail media solutions! This acquisition enables us to offer a comprehensive suite of solutions for optimizing both onsite and offsite monetization. Benefits for our partners: 🛍️ Retailers: Gain improved control over technology and brand relationships, enhancing the management of advertising space and audience data. Key onsite opportunities include sponsored products, banner ads, and video ads for retargeting customers. 🛒 Agencies and Brands: Access a scalable and interoperable platform with enhanced targeting capabilities and seamless integration across web, mobile, and in-app environments, supporting a unified audience strategy across various formats. Welcome to the Kamino team! We’re excited to work together to provide enhanced retail media solutions for our clients and partners. 🚀 Learn more about our retail media offering: https://lnkd.in/eTT72u3w #KaminoRetail, #RetailMedia, #CommerceMedia, #eCommerce, #AdTech, #DigitalAdvertising
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Despite the reverse course on cookie deprecation, addressability should remain a key priority. In our latest Q&A, we sat down with Georgina Bankier at Eyeota, a Dun & Bradstreet company to discuss how advertisers can ensure continued success in a continually evolving data landscape and the benefits our partnership provides to the market. Here's what she had to say 👉 https://lnkd.in/eJ3q_DTP #AudienceTargeting #Programmatic #EquativBuyerConnect
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Congratulations to our colleagues at Sharethrough on winning in the Best Sustainability Initiative category at the 2024 AdExchanger Awards! 👏 We look forward to combining forces very soon to help push the advertising industry to become the first to reach net zero emissions. 🌍
🎉 Exciting news! Sharethrough has just been named a winner at the 2024 AdExchanger Awards for Best Sustainability Initiative! 🌱 A huge shoutout to the Sharethrough team for their hard work in launching innovative solutions like GreenPMPs and GreenPMP+, helping to reduce emissions in ad tech, as well as implementing initiatives to raise awareness around sustainability & media with events such as the Green Media Summit. We are thrilled to be recognized as a leader in sustainability, and proud to be featured as a winner amongst AdExchanger's prestigious awards program honouring the best of the best in programmatic. 👉 Learn more about Sharethrough's sustainability initiatives: https://lnkd.in/dXsgf7t3 🏆 Check out the full list of winners: https://lnkd.in/eisy_8mh #AdExchangerAwards #AdExchanger #Sustainability #greenmediaproducts
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We’re honored to be ranked in the HappyAtWork Index in the Focus Tech category for France by ChooseMyCompany! 🏆 Congrats to our team! 👏 #HappyAtWork #LifeAtEquativ #JoinOurTeam
Quelles sont les entreprises de 200 à 499 collaborateur(trice)s qui savent le mieux répondre aux attentes des tech en 2024 ? Pas moins de 7170 salariés dans la fonction IT / Tech Data ont donné leur avis sur le sujet... 🥁 🏆 Découvrez ci-dessous le classement HappyIndexAtWork® - Focus Tech 2024 des entreprises composées de 200 à 499 collaborateurs ! 👏 Bravo à : Foodles⎮Nomios Group⎮HelloWork⎮AIS⎮Staffmatch⎮Wakam⎮I-TRACING I Equativ ⎮Polyconseil⎮ LumApps __________ Classement basé sur les résultats de l'enquête EngagementIndex® menée du 01/10/2023 au 31/07/2024 sur 63936 répondants dont 7170 travaillant dans la fonction IT / Tech / Data - Périmètre France.
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Check out what our Director of Data Partnerships Guillaume Ballin had to say about the evolution of Equativ Buyer Connect and our partnership with Eyeota, a Dun & Bradstreet company in the Q&A below. #DataMarketplace #Addressability #SSP
In this Eyeota, a Dun & Bradstreet company Audience Data Session Q&A, we speak to Guillaume Ballin, the Director of Data Partnerships over at Equativ. In this Q&A, Guillaume goes into detail about the evolving Supply-Side Platform landscape. He further illustrates how Equativ is uniquely positioned within it the industry, the importance of the Equativ Buyer Connect platform and why they partnered with Eyeota to supplement their data marketplace Read the full Q&A from the link below 👇 https://hubs.li/Q02QfMf80
Audience Data Sessions: Q&A with Equativ
eyeota.com
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We're excited to announce we've been shortlisted for our work with EssenceMediacom (powered by GroupM), Dr. Oetker, & Utiq for Best Use of Data in the 2024 Wires Awards by ExchangeWire! Our curation platform helped double user reach and cut ad waste by 21% for Dr. Oetker during the 2024 EUROs. Congratulations to everyone involved! 👏 #TheWires24
Check out the shortlist for Best Use of Data. Congratulations to the following👇 - Audigent & My Code - Blis, UKTV & Havas Entertainment - Equativ , EssenceMediacom (powered by GroupM), Dr. Oetker & Utiq - GroupM UK & EssenceMediacom - Hivestack by Perion, Omnicom Media Group Hong Kong (OMG) & Helena Rubinstein - Incubeta & Nobody's Child - MiQ Digital Ltd, Wavemaker & e.l.f. Cosmetics Australia - Nectar360 & Unilever UK - Permutive & Sky - The Telegraph - Vistar Media, Alberta Women Entrepreneurs & Pink Spot Studios - Vistar Media, Starbucks® chilled coffee & The Barn The full shortlist is live here: https://lnkd.in/esC6htYZ #TheWires24
The 2024 judging panel have been busy evaluating and scoring all The Wires award entries over the last few weeks . We're delighted to announce the shortlist for The Wires Global 2024. The Wires 2024 award winners will be announced on Nov 7 at One Marylebone.
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