In-App Messaging BETA
Engage active app users
Send targeted, contextual messages that encourage app exploration and discovery.
Nurture your most valuable users
Firebase In-App Messaging helps you engage users who are actively using your app by sending them targeted and contextual messages that nudge them to complete key in-app actions - like beating a game level, buying an item, or subscribing to content.
![Two users getting messages in-app](/https/firebase.google.com/static/images/products/in-app-messaging/in-app-messaging-1.png)
Trigger messages based on behavior and interests
In-App Messaging integrates with Analytics to give you advanced targeting capabilities. You have the power to send messages to users based on their actions (past, present, and future) and their interests. A guiding light within the app, in-app messages are highly contextual and relevant because they appear as a direct result of behavior.
Customize the design for a variety of use cases
You can easily tailor the design of in-app messages to match your brand so they feel like a native part of your app experience. You can also tweak the copy and content to appeal to different audiences and run a variety of engagement campaigns. Plus, you have the flexibility to choose between three formats - banner, modal, and image.
![Two in-app messages with different styles](/https/firebase.google.com/static/images/products/in-app-messaging/in-app-messaging-2.png)
![Administration panel](/https/firebase.google.com/static/images/products/in-app-messaging/in-app-messaging-3.png)
Get insight into performance
Since In-App Messaging works with Analytics, you'll be able to see how each messaging campaign is performing. In-App Messaging tracks impressions, clicks, and conversions by date so you can understand the success of campaigns and make informed decisions on re-running them or altering them based on the results.
Learn how In-App Messaging helps teams across the world improve app quality
Pricing
There's no cost to using In-App Messaging