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Building a culturally-competent corporate web site: an exploratory study of cultural markers in multilingual web design

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Huatong SunAuthors Info & Claims

SIGDOC '01: Proceedings of the 19th annual international conference on Computer documentation

Pages 95 - 102

https://doi.org/10.1145/501516.501536

Published: 21 October 2001 Publication History

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Abstract

The localization of transnational corporate websites requires a strategy for designing usable web interfaces that can be easily accessed and understood by international audiences. With a discussion of a pilot study of cultural markers in two multilingual websites, this paper explores how we might accomplish website localization more effectively by defining criteria, searching for efficient and effective strategies and techniques, and evaluating current practices.

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Kim Mten Brink RChenal C(2023)Development of Proposed Heuristics for Evaluating Multilingual Website UsabilityProceedings of the Human Factors and Ergonomics Society Annual Meeting10.1177/2169506723119271567:1(1419-1424)Online publication date: 21-Oct-2023
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Published In

SIGDOC '01: Proceedings of the 19th annual international conference on Computer documentation

October 2001

272 pages

ISBN:1581132956

DOI:10.1145/501516

Conference Chairs:
Mary Jane Northrop
Enlighten, USA
,
Scott Tilley
University of California, Riverside, CA

Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Association for Computing Machinery

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Published: 21 October 2001

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SIGDOC01: 19th International Conference on Systems Documentation

October 21 - 24, 2001

New Mexico, Sante Fe, USA

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Overall Acceptance Rate 355 of 582 submissions, 61%

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Building a Culturally-Competent Web Site: A Cross-Cultural Analysis of Web Site Structure

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