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An unsupervised framework for extracting and normalizing product attributes from multiple web sites

Published: 20 July 2008 Publication History

Abstract

We have developed an unsupervised framework for simultaneously extracting and normalizing attributes of products from multiple Web pages originated from different sites. Our framework is designed based on a probabilistic graphical model that can model the page-independent content information and the page-dependent layout information of the text fragments in Web pages. One characteristic of our framework is that previously unseen attributes can be discovered from the clue contained in the layout format of the text fragments. Our framework tackles both extraction and normalization tasks by jointly considering the relationship between the content and layout information. Dirichlet process prior is employed leading to another advantage that the number of discovered product attributes is unlimited. An unsupervised inference algorithm based on variational method is presented. The semantics of the normalized attributes can be visualized by examining the term weights in the model. Our framework can be applied to a wide range of Web mining applications such as product matching and retrieval. We have conducted extensive experiments from four different domains consisting of over 300 Web pages from over 150 different Web sites, demonstrating the robustness and effectiveness of our framework.

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cover image ACM Conferences
SIGIR '08: Proceedings of the 31st annual international ACM SIGIR conference on Research and development in information retrieval
July 2008
934 pages
ISBN:9781605581644
DOI:10.1145/1390334
Permission to make digital or hard copies of all or part of this work for personal or classroom use is granted without fee provided that copies are not made or distributed for profit or commercial advantage and that copies bear this notice and the full citation on the first page. Copyrights for components of this work owned by others than ACM must be honored. Abstracting with credit is permitted. To copy otherwise, or republish, to post on servers or to redistribute to lists, requires prior specific permission and/or a fee. Request permissions from [email protected]

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Published: 20 July 2008

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Author Tags

  1. attribute extraction
  2. attribute normalization
  3. web mining

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