Curious how we changed the game in outdoor advertising? In our latest case study with SAZKA a.s. and Vision Thing, we show how they leveraged our advanced omnichannel capabilities to redefine DOOH in the Czech Republic. The result? A seamless, integrated campaign that captivated audiences and set a new standard for innovation. Read the case: https://lnkd.in/dbDXe5_V #adform #adtech #omnichannel #DOOH
Adform
Teknologi, information og internet
Copenhagen, Capital Region 37.938 følgere
Change the game
Om os
Adform is the most powerful and safe media buying platform in the world. With a 20+ year history of delivering service excellence and forward-looking technology, Adform enables major brands, agencies and publishers, to create, buy, and sell digital advertising globally. Having pushed the boundaries through augmented intelligence and an industry-leading identity solution, Adform has consistently changed the game for digital advertisers. Accreditation & Certifications: MRC, EDAA Trust Seal Certified, TAG Certified Against Fraud, TAG Certified Against Malware, IAB Gold Standard, JIC|WEBS Brand Safety Certificate Industry Recognition: Gartner Voice of the Customer Rated Customers’ Choice 2022 Positioned as a Leader in Gartner Magic Quadrant for Ad Tech (2018, 2019, 2020, 2021) Top 100 Financial Times Diversity Leaders List 2021 Awards: The Drum Awards: Digital Advertising 2022 ‘Best response to change’ with ID Fusion (2022) iF Design Award (2022) - Award for UX for Adform FLOW Red Dot Award for User Experience (2021) Ad Tech Rising Star 2019 - Jody Shilliday The Drum Digital Advertising Awards 2019 – Mobile Category (Award) IAB Mixx Awards 2019 - Programmatic Advertising (Silver) Top IT Employer 2018 CV-Online Danish Digital Awards 2018 (Gold, Data & Marketing Automation) Danish Digital Awards 2018 (Bronze, E-Commerce B2c + B2B) Danish Digital Awards 2018 (Innovation, Established Brands) Lithuania's Best Employer (2012, 2014, 2016) EY Entrepreneur Of The Year 2015 (Denmark) Gazelle Award (2009, 2010, 2011, 2015) INMA.ORG - New Concept to Incubate Products or Ideas 2017 (Finalist) Outdoor Lions, Cannes Lions 2014 (Finalist) MediaPrisen 2014: Mediekreativitet (Mediaprisen Vinner Av Gull) White Bull Longhorn Award (2011)
- Websted
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https://www.adform.com
Eksternt link til Adform
- Branche
- Teknologi, information og internet
- Virksomhedsstørrelse
- 501 – 1.000 medarbejdere
- Hovedkvarter
- Copenhagen, Capital Region
- Type
- Privat
- Grundlagt
- 2002
- Specialer
- Media Planning, Ad Serving, Personalised targeting, Real Time Bidding, Retargeting, Tracking, Reporting, Dynamic Creative Optimisation, Demand Side Platform, Attribution Modeling, Rich Media, Data Management Platform, Supply Side Platform, Programmatic, Mobile, CTV, Digital Out of Home, Video og Artificial Intelligence
Beliggenheder
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Primær
Silkegade 3b
Copenhagen, Capital Region 1113, DK
Medarbejdere hos Adform
Opdateringer
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We just wrapped up our biggest global Adform summit ever, with over 700 Adformers worldwide! The event kicked off with an inspiring Townhall where we explored our future and celebrated our journey. From the vibrant Adform GLOW party to the unforgettable Cocktail Party, the energy was unmatched! We embraced the city with our "Experience Vilnius" competition, creating connections and lasting memories. And of course our knowledge-sharing sessions stood out as colleagues delivered insights to help us grow smarter together. It’s moments like these that remind us why we’re here—pushing boundaries and changing the game as one global team. #adform #adformsummit2024
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We're proud to share that Adform, in partnership with GroupM Germany, has won the 'Innovation of the Year' award! Together, we've taken meaningful steps toward more sustainable advertising, using our carbon reduction feature powered by Scope3 in an international campaign for a German technology company. Read the full case study on how this was achieved: https://lnkd.in/d3twqny8, and check out the other winners here: https://lnkd.in/dGXXXaUC #adform #CarbonReduction #DigitalCommunicationAward
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Last week, Adformers around the world stepped up for Adform Community Week! Each office picked a cause that resonated with them —whether packing groceries for families in need, sorting donated clothes, supporting animal shelters, or taking on cleanup projects. Together, we had the opportunity to give back in a small but meaningful way. #adform #AdformCommunityWeek
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Not sure which discussions to attend at #AWNewYork 2024 next week? We've got you covered! Join Adform's John Piccone and Audigent's Dave Rosner as they sit down at the Adtech Cafe to review the agenda and give you their personal recommendations. https://lnkd.in/ebB4-x2u Don't forget to sign up to meet the Adform team: https://lnkd.in/et9SdKma Advertising Week New York Advertising Week #Adtech #Advertising #Adform
Adtech Cafe: Advertising Week New York 2024 Recommendations with Audigent’s Dave Rosner
https://www.youtube.com/
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Calling all TAG Community Members! Adform’s John Piccone will be joining the brilliant lineup at #SOTF24 to discuss why transparency is non-negotiable. TAG Community Members can get tickets to State of the Fight here: https://lnkd.in/e6BugFJ3 (Password: in TAG Community Member's inboxes!)
Wait... what? Even MORE speakers joining #SOTF24?! 😱 Yup that's right! We've got: 1️⃣ Kroger 84.51˚'s Christine Foster talking about overcoming #brandsafety challenges in newer channels like #retailmedia 2️⃣ Black Enterprise Magazine's Justin Barton chatting being bold for #publishers 3️⃣ Kenvue's Adam Benaroya & 4️⃣ Adform's John Piccone talking about how #transparency is a non-negotiable Book your tickets for State of the Fight here 👉 https://lnkd.in/gD2nBT4H (Password: in TAG Community Member's inboxes!)
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Ready to change the game? We’re thrilled to partner with Carwow, joining forces to create a powerful media network in key European markets. Starting with the UK, we’re expanding into Spain and Germany—pushing boundaries and redefining the industry together. https://lnkd.in/diBGPNZF #adform #adtech #digitaladvertising
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We’re thrilled to have ID Fusion recognized on ExchangeWire’s shortlist for ‘Best Marketing Technology Solution.’ Our collaboration with Vodafone UK demonstrates how ID Fusion is transforming reach and setting new standards in marketing innovation. Congratulations to our fellow nominees! Find the shortlist here: https://lnkd.in/esC6htYZ #adform #adtech #identity #IDFusion
The shortlist for 'Best Marketing Technology Solution' has been announced! Congratulations to the following👇 - Adform's ID Fusion: Changing the Game of Post-Cookie Marketing with Vodafone UK - Brand Metrics: How Brand Metrics’ technology is turning brand lift into a scalable metric - Clinch: Flight Control by Clinch: Automated Omnichannel Advertising + Gen AI - impact.com: Unifying marketing excellence with the power of partnerships - KINESSO UK&I : KAS: the essential cookieless cross-channel audience solution - MiQ: MiQ TV Intelligence: empowering brands and agencies to tune into their winning mode - Ogury, the advertising technology grounded in privacy - Onyx by Outbrain: Onyx Captivates Audiences for Leica’s New Home Cinema The full shortlist is available here: https://lnkd.in/esC6htYZ #TheWires24
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We’re thrilled to be shortlisted for ‘Best Use of CTV Technology’ by ExchangeWire! Our collaboration with Vodafone, pairing CTV inventory with Adform’s ID Fusion solution, has truly changed the game—delivering an impactful full-funnel campaign. It’s an incredible honor to be recognized among top innovators. Find the shortlist here: https://lnkd.in/esC6htYZ #adform #adtech #CTV
Congratulations to everyone who has been shortlisted for the 'Best Use of CTV Technology'👇 - Adform & Vodafone: Adform's Game-Changing CTV Campaign for Vodafone Germany - DanAds & Waymark: Nine Ad Manager powered by DanAds, changing the game for SMEs in the CTV industry - OpenX: TV by OpenX - Quantcast & Havas Australia (appointed media agency): Fisherman’s Friend drives 76% lift in brand awareness and 99% confidence rating with BVOD, in partnership with - Havas and Quantcast - Samsung Ads & Sky Italia: Sky Italia's Audience Discovery Soars with Samsung Ads' Cutting-Edge Machine Learning - ShowHeroes SE, Citroën & Publicis Groupe UK - Starcom: Driving Creativity: ShowHeroes and Publicis Group UK - Starcom Leverage Awareness with Citroën ë-C4's CTV Green Campaign - ShowHeroes SE, Unilever, Say It Now & Initiative (Mediabrands group): UNILEVER & SHOWHEROES LAUNCH THE FIRST VOICE COMMAND BRANDED PLAYER CAMPAIGN FOR CONNECTED TV IN THE BRAZILIAN MARKET - Simpli.fi: Simpli.fi and TRG Drive Growth for Resort Casino with ZTV - VDX.tv, Renault Group & OMD Worldwide: Renault Clio E-Tech Vehicle Launch Campaign Delivers High Impact with TV & Video Magnify Full shortlist available here: https://lnkd.in/esC6htYZ #TheWires24
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Did you miss the highlights of DMEXCO 2024? Together with our game-changing clients, we dove into AI, Sustainability, Identity, and CTV, sharing fresh insights. From bold stage presentations to hosting the hottest Currywurst & Kölsch party, this year was all about redefining the future. Check out our wrap-up of the last couple of days. #adform #dmexco24 Jochen Schlosser Oliver Whitten Andreas Sierts, Stefan Sommer Katja Henneveld Tessa Johanneke van den Dool Alexander Weißenfels Dr. Stefan Binder Tim Offermann , MBA Slava Zamikhovskyy Bastian Jargstorf Markus Forster Eric Martens Fabian Lütkemeier Andreas Grasel Tobias Rein Anna Wendlinger Marc Diele Senga Powers Laurids Weinelt Jannik Hesse Marc-Oliver Michel Vicky Foster Elena Turtureanu Thomas Park Monica Vazquez William Jones Vittorio Capasso Anja Hofmeister Cecilia Francolí Belinchón Blanca San Martín Dinesen Louise Kloster