"In-Store Gamification: Testing a Location-Based Treasure Hunt App in a ..."

Marcus Olsson et al. (2016)

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DOI: 10.1109/HICSS.2016.206

access: closed

type: Conference or Workshop Paper

metadata version: 2023-03-24

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Marcus Olsson, Johan Högberg, Erik Wästlund, Anders Gustafsson:
In-Store Gamification: Testing a Location-Based Treasure Hunt App in a Real Retailing Environment. HICSS 2016: 1634-1641

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