Karen Danudjaja

Founder-Led Branding 💭 This is a FUN one, a non-traditional one, one that is exciting to follow. Jake Karls, Co-Founder of Mid-Day Squares, is a modern-day Willy Wonka who has gotten comfortable being uncomfortable. 🍫 He has built a 'sweet' business but an even better community. His posts are naturally engaging, which most find hard to accomplish. Candy/snacks isn't a typical industry you see Founders talking a lot about on LinkedIn- he took the road less traveled. He brings insight in a different perspective. He brings attention to his business. No wonder he is a Forbes 30 Under 30. #founderledbranding #personalbranding

96

5 Comments

Talking tech and showing some ankle with executive leadership from the cannabis industry last week in Toronto. Key Talking Points 🎤 1. Not all customers are good customers—use data to identify who's who. 2. Track revenue performance (ARPC) and double down on what’s working. 3. Gut feeling is hard to scale, so build an internal culture that values data over intuition. 4. Technology is a tool, not a solution—it’s only as effective as the people using it.

37

1 Comment

People overcomplicate messaging. Listen, if you’re a business owner or leader: Avoid: >> Using too much jargon. >> Trying to be everything to everyone. >> Changing your core message too often. >> Focusing only on your product/service. Instead: >> Keep it clear and concise. >> Tailor your message to your key audience. >> Let your message evolve naturally as your business grows. >> Focus on how you're the solution to the problem/pain point. Focus on this for the first few weeks, then build from there. Clarity in your messaging is the foundation of effective communication. Get it right, and the rest will follow. What’s the biggest challenge you’ve faced when crafting your business’s messaging? #strategiccommunication

8

Canada’s e-commerce scene is stronger than you think—and creative is still the #1 challenge holding brands back. Here’s what I learned at #EcomNorth that every DTC brand needs to know. 1. Canada’s E-commerce Resilience Canada is a lot more resilient than most people think. While the US often dominates the e-commerce conversation, I'm incredibly bullish on Canadian brands. It's exciting to see so many Canadians stepping into the DTC space and investing in their growth. The energy and commitment at this conference were inspiring. 2. Creative is Still a Major Hurdle Creative continues to be a massive challenge for brands. Everyone knows it’s crucial for paid social growth, but many still struggle with how to generate creative at scale that delivers ROI. James Zhao at No Growth (www.nogrowth.ca) gave an incredible presentation on their approach to creative, and tailors their services to lead with video creative while offering media buying as a secondary service. It’s a smart edge for scaling in 2024 and beyond. 3. Aaron Spivak is a beast Aaron was the first speaker, and he set the tone. His story of coming from nothing, failing repeatedly, and eventually achieving his goals was truly inspiring. What stood out was his mindset: "If someone else can do it, I can do it too." That level of confidence is exactly what brand owners need to generate ideas and push their creative boundaries. Brands are lucky he didn’t pick another category to dominate lol Thanks for putting on a great event! Looking forward to seeing everyone next year.

15

2 Comments

🌟 I am Seeking Strategic Investors for JANE DOPE INC 🔮 Why invest in Jane Dope? Here's what we've achieved and where we're heading: 🚀 Web Presence & Sales Since launching www.janedope.ca, we've attracted over 4,800 visitors and seen increasing sales via a smart dropshipping model. 💄 Expanding Product Lines Our newly launched makeup line has been met with enthusiasm, demonstrating significant potential for in retail growth & unique marketing opportunities 📈 Social Media & Engagement With over 135,000 views and 10,000+ engaged interactions in 90 days, our brand is making waves online. 🤝 Collaborations & Influencers Nearly 100 influencers are amplifying our reach, helping us penetrate deeper into the marke via our affiliate program 🏢 Corporate Developments We're officially operational with a trademark in process at ISED. 🌱 Strategic Partnerships Entered a co-packing agreement with licensed producer, for our innovative HER.B cannabis line. 📦 Product Launches & Market Expansion FOUR cannabis SKUs launching this fall, with plans to expand further in Canada and the medical sector. 💼 Investment Call We’re inviting investments to fuel our retail push for the body care & cannabis lines and bolster our marketing efforts. Join us in transforming Jane Dope Inc. into a market leader in the lifestyle and cannabis industry. Let’s grow together! Contact me for more info ❤️❤️❤️ #InvestInJaneDope #CannabisIndustry #Entrepreneurship

29

3 Comments

Delayed Gratification - I know it doesn’t sound fun, but it’s key to succeeding in real estate. Love this advice Matt Lipman, CPA! #newpodcastepisode #podcast #realestateinvesting #propertyinvestment #realestatehacks #MontrealRealEstate #MontrealProperty #NetworkingEvents #MontrealNetworkingEvents #MontrealRealEstateNetworking #MontrealBusinessNetworking #MTLEvents #RealEstatePodcast

5

📊 Canadian Cannabis Market Insights: Analyzing YOY Growth Trends for 2024 As the cannabis industry in Canada continues to evolve, tracking year-over-year (YOY) growth with Stats Can provides invaluable insights and benchmarks into market dynamics. After analyzing YOY growth trends from July 2023 to July 2024, a few key takeaways stand out: 🔻 Ontario: The most significant market is facing headwinds, with consistent declines throughout the year, culminating in a -13.82% drop in July. This drop translates to a $26 million reduction in the market from July 2023. 📈 Quebec: On the flip side, Quebec continues to shine with sustained double-digit growth, posting a remarkable 18.72% YOY growth in July. 📊 Alberta & British Columbia: Both provinces exhibit volatile growth patterns. Alberta shows resilience with positive growth), while BC has seen sharper declines, including -11.91% in July. 📍 Smaller Markets: Provinces like Newfoundland and Yukon are experiencing strong growth, consistently outpacing larger markets with YOY increases of over 10% for several months. 🌱 What are your thoughts? How is your region performing, and what strategies are you seeing to drive growth? Can anyone explain to me why Ontario data is rated a C now on stats can? #CannabisIndustry #DataInsights #MarketTrends #CannabisSales #OntarioCannabis #QuebecCannabis #RetailGrowth #CannabisBusiness

96

6 Comments