Baptiste Benoist

What a great way to start the week - letting you all know that a job has opened up working with me! Seriously, if you have experience in a member-based NFP, you like remote work, and possibly the idea of working with me is even remotely exciting - check out the job description below:

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In the ever-evolving digital landscape, bridging the gap between strategic plans and the myriad of technologies available is crucial for successful transformation. That’s where camberX steps in! camberX harmonizes your team's vision with the right tools to: · Combine Strategy and Technology: Integrates your digital strategy with advanced technologies to streamline execution. · Enhance Team Engagement: Keeps your team aligned and motivated with clear, actionable insights. · Provide Real-Time Feedback: Delivers instant feedback to ensure you’re always on the right track to achieving your goals. Say goodbye to disjointed digital efforts and hello to a cohesive, goal-oriented journey. Embrace the future with camberX and transform how you work today! #DigitalTransformation #TechIntegration #TeamEngagement

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🚀 Elevate your brand experience with 𝑬𝒙𝒑𝒆𝒓𝒊𝒆𝒏𝒕𝒊𝒂𝒍𝒊𝒔𝒕! Our expert event marketing strategies ensure your events captivate and engage, creating unforgettable connections with your audience. Let’s make your next event a landmark success. 🌟 🔗 Learn more about our services: www.experientialist.ca #EventMarketing #BrandExperience #Experientialist #EventSuccess #ExpMarketing

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This week on Brand Chatter, my weekly segment on CP24 Toronto's Breaking News, with the wonderful Jennifer Hsiung and Courtney Heels, we talk about the US Justice's ongoing move to curtail the powers of Google in search, Meta with their concentration in social, Apple in apps, and Amazon in online shopping. Should we be breaking up these companies? I have my say. We then take a slice out of food service. Flavours - mashed, repurposed, borrowed seem to be flavour du jour, but I'd like to know if we are dealing with a taste of sameness. I use Pizza Pizza Limited as a case in point. Their move into wings is a big ask for consumers who grew up framing them as Pizza and having 967-1111 etched into their brains. They tap into the zeitgeist with humour to change consumer perception and behaviour. I share my thoughts why it is a masterclass in marketing, and kudos to Zulu Alpha Kilo Inc. and Mike Sutton l, Brian Murray for another brilliant campaign. It's important to note that why this works so well is that humour can be a magnet for attention but it's also a delicate wire to walk. The brand needs to be an integral part of the story, not overshadowed by it or reduced to a mere host. You can't do much better than no-partisan wings when talking wings. #chatterthatmatters #chatterAi #brand #insights. Adrian Fuoco

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