Still haven't heard about our Canadian data solution, Publicis ID? Well, now's the time to catch up by reading David Rusli's interview with Globe Media Group! If you're interested and would like to learn even more about it and request a demo, visit https://lnkd.in/eq-F8gNT
Data-driven marketing isn’t easy. Stringent privacy regulations, an ecosystem where the majority of data is owned and controlled by Google and Meta, lack of integration, and the erosion of third-party cookies, is prompting marketers in Canada to invest in alternatives. David R., Chief Strategy & Data Officer at Publicis Media Canada, describes new ways for marketers to define and activate audiences across digital platforms. ➡ Read the article: https://lnkd.in/gNme8SDq The #ICA’s Report on Marketing, in partnership with Globe Media Group, is where Canada’s leading agencies and brands discuss insights, cutting-edge research, and drivers of effectiveness. #ReportOnMarketing #CanadianMarketing #CanadianMedia #DataDriven