Joanne Gore Communications

Are you prepared to risk your busines by playing the “blame game”? What if you could turn the blame game around to generate revenue! Because when you do, you can: Identify areas of your business where frustration is often felt. 🔍 Leverage the various subject matter experts in your business to create information that addresses and solves common problems, and share it with prospects and customers! ⚖️ Developing a guide that outlines best practices and identifies ways to avoid common mishaps. 📖 Flip the blame-game script: https://loom.ly/clrd8U4 #JGC4B2B #Marketing #Sales #Print

Ready to turn your LinkedIn profile into a conversation starter? 💬 Join us for an exclusive webinar, Your Golden Ticket to LinkedIn Success: Perfecting Your Personal Profile, where you'll learn the art of storytelling to transform bland bios into captivating narratives. We'll guide you through tips & tricks to help you break the ice, and even sprinkle in some AI to save you from writer’s block. Hosted by Joanne Gore, president of JGC, and featuring storytelling master Dan Manning, this webinar offers an inside look at the strategies that will set you apart on LinkedIn. Don't miss this golden ticket to LinkedIn success – where you can build connections and have better conversations. 🎫

Watch Morten B. Reitoft and Joanne Gore, President of Joanne Gore Communications discuss sustainability in the Xeikon booth at PRINTING United Expo for the latest edition of "Spot On LIVE!" Sustainability isn’t achieved overnight—it starts with small, meaningful steps.👣 The first step? Commit to real, sustainable solutions. Empty promises won’t cut it. ♻️ Questions to ask yourself: 💭 Are you tracking your carbon emissions? 💭 What about your entire carbon footprint? Sustainable practices go far beyond just using recycled paper—it’s one small piece of a much bigger puzzle. WATCH HERE: https://loom.ly/CMBw_n8 #JGC4B2B #Sustainability #Print #PrintIndustry #Conversations #CarbonFootprint

Introducing The GenLenZ™ blog series. In the first edition of this series, Brayden Foreht asks a compelling question: Should we determine someone's generation based on when they enter the workforce, or by their birth year? Brayden was born in 1996, so according to pewresearch, that would make him the last of the Millennials. Yet, had he been born a few months later – say January 1997 instead – would that really be the differentiation of being a Gen Z over a Millennial? It was this line of thinking that began to spur many questions, such as: ❓Can generations be defined accurately? ❓What are the differentiating factors across generations? ❓How can they be measured? ❓Are any noted differences truly the product of generational factors? ❓Can age and period effects be isolated enough to accurately gauge whether generational distinctions are significant and meaningful? The goal of this series is to de-mystify the concept of generation, and temper the notion that generation is a useful segmentation while providing an effective alternative. READ MORE: https://loom.ly/EUkj4_s #JGC4B2B #Marketing #TheGenLenZ #Print #Millennials #GenZ #GenX #Boomers #Generations

QR Codes are all the rage...yes, still! If you're wanting to learn more about QR codes, this article is for you! A deep dive into Joanne Gore's presentation looking at the evolution of QR Codes from misused novelties to truly useful marketing tools and how to use them successfully. Some key takeaways: 💡 The pandemic drove the long-awaited widespread adoption of QR codes that marketers had been waiting for 💡 The ability to incorporate the physical interactive print to the buying journey, creates a subconscious memory 💡Printers need to invest in QR Code platforms that, while still allowing people to scan the codes using any mobile browser, capture more data on the back end When printers can capture more consumer data, from a customer's location to their online behaviour, printers can rise to the top of the food chain. 💫 READ MORE: https://loom.ly/Ifow0-I #JGC4B2B #Marketing #QR #QRCodes #QRCode #Print #PrintIndustry #PostPandemicMarketing

🔓Unlock exclusive access to industry experts with Joanne Gore Communications' new Business Connector program! Connect with LinkedIn pros, B2B specialists, and print professionals who have the insights and strategies to elevate your business. Business Connector is a done-for-you system using a proven messaging strategy that keeps you top-of-mind with the right people. 🔗 Gain insights from LinkedIn experts like Daniel Manning, Nigel Cliffe, and Warren Werbitt. These industry leaders will help you broaden your network and boost your sales by sharing their expertise on effective networking, strategic content creation, and leveraging LinkedIn's potential. 1️⃣ Optimize Your Profile: We'll help you define the DNA of a lead, optimize your profile, and develop the best strategy to attract your ideal prospects. 2️⃣ Target The Right Prospects: Using proprietary software, our team will lay the foundation, contact your prospects via LinkedIn, and spark engaging conversations. 3️⃣ Connect And Engage Strategically: Our content team has mastered LinkedIn messaging and can help you create strategic, personalized content. ...4️⃣ Watch Your Calendar Fill Up! 📆 💪 Leave the heavy lifting to JGC and let us turn prospects into sales. 🤓 We’re experts in leveraging LinkedIn to generate business. ▶️ More connections. More conversations. More conversions. --- How does this look? LEARN MORE: https://loom.ly/d1OKDZA #JGC4B2B #Marketing #BusinessConnector #LinkedIn #Networking #OnlineAdvertising

Marketing and social media go hand-in-hand. It makes sense to reach out to potential customers on social media. However, as anyone who has tried to do it themselves knows -- it's time consuming. It can take hours per day to -- 🤷♀️Create/curate content, posts, hashtags and imagery 🤷♀️Source imagery or create images for posts 🤷♀️Monitor and engage responses, likes, shares, etc. 🤷♀️Look for trends in spikes/dips – and what caused them And....what about paid ads? Which platform? Who's going to be in charge? Here's how to make the most of your social media investment: https://loom.ly/Cj7qU7Y #JGC4B2B #Marketing #Sales #Print #SocialSelling #SocialMedia

How can you bolster employees’ cognitive skills and ongoing learning? 🧠 Simple: Give them work that permits autonomy, demands problem-solving, and meets other criteria for good design. How can we further enhance work to promote learning? Is it possible to speed up people’s informal learning at work? Can some types of work make people more (or less) intelligent over time? Researchers addressed these questions in this article below. ⏬ READ:https://loom.ly/WgNMBY4 #JGC4B2B #EmployeeSuccess #WorkCulture #Business

By simply pointing your phone camera at it, you could scan, click and voilà – you are transported to your online destination. 🤳 What are we talking about? The QR code. But with printed media in decline, some within the print industry are digging in their heals in resistance and many have come to see digital marketing as the enemy. if you’re still shaking your head saying, “No, I’ve already made it this far without having to adapt to digital,” then stop playing games and go directly to jail, do not pass go and DO NOT collect the massive profits you’re missing out on. ❌ ...and P.S. this blog post is directed at you. 😉 ⤵️ READ MORE: https://loom.ly/p75rNIs #JGC4B2B #Marketing #Print #QRCodes #CustomerExperience #Brand #Events

Sharing is the new selling. 🗣️ There are 2 keys to getting it right: 1️⃣ PINPOINT WHO YOU HELP AND HOW Clean up your CRM Re-connect with your customers Engage via social media Find your quickest time to money Adapt your solutions to meet new buyer needs Test new messages and calls to action 2️⃣ GET YOUR MESSAGE ACROSS A variety of different ways to do this, but some include: Success stories Blogs Whitepapers How-to guides Industry research Webinars LEARN MORE ⬇️ https://loom.ly/2CBzNZI #JGC4B2B #Marketing #Sales #Print #LeadGen #Messaging #Trends #Socialselling #LinkedInGuru