The Roku VOD Evolution 2025 report shows how TV streaming is changing and how marketers can adapt to it. Read the key insights here: https://hubs.ly/Q02S9d6p0
IAB Canada
Advertising Services
Toronto, Ontario 7,943 followers
Powerful Digital Leadership | Sharing the latest IAB news, insights and webinars
About us
The Interactive Advertising Bureau of Canada (www.iabcanada.com), is the national voice and de facto thought leader of the Canadian Interactive marketing and advertising industry; and is a not-for-profit association representing Canada’s most well-known and respected advertisers, agencies, media companies, service associates, educational institutions and government associations. As the only organization fully-dedicated to the development and promotion of Interactive advertising in Canada, IAB Canada works with its Members to: - Conduct original, Canadian interactive research - Establish and promote interactive advertising standards + best practices - Develop educational courses, certification programs and other initiatives that assist the industry in attracting, training and motivating human resources - Act as an advocate for the Canadian interactive advertising Industry to the Canadian Government and, - Organize networking events and webinars that enhance communication between members
- Website
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http://www.iabcanada.com
External link for IAB Canada
- Industry
- Advertising Services
- Company size
- 2-10 employees
- Headquarters
- Toronto, Ontario
- Type
- Nonprofit
- Founded
- 1996
- Specialties
- Digital Marketing, Digital, Interactive Educational, Policy Creation, Research, Standards, Advocacy, and Marketing
Locations
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Primary
180 John St
Toronto, Ontario M5T 1X5, CA
Employees at IAB Canada
Updates
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At this year’s Enterprise event, the message was clear – sustainability is not an option, it’s essential. To continue building on these discussions, IAB Canada is launching a barometer study to examine how deeply sustainability is influencing decision-making in digital advertising. Read more from our bi-weekly Newsletter article here: https://hubs.ly/Q02S2KSJ0 Lend your voice today and take our survey. Reach out to [email protected] to get started.
Your Insights Matter – The Future of Sustainable Advertising - IAB Canada
https://iabcanada.com
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Roku's 5th VOD Evolution study is here! 📺 Discover top streaming trends, addressable audiences, ad opportunities, & consumer insights. Join Laura Chaibi 🇨🇦🇬🇧 on October 10, 2024 to learn how to maximize your media planning for premium TV viewing experiences. Register here: https://hubs.ly/Q02R2d3d0 #Roku #VOD #Streaming #Canada
Webinar: Roku Video-on-Demand (VOD) Evolution 2025 - IAB Canada
https://iabcanada.com
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As the digital marketing landscape shifts beyond third-party cookies, industry leaders are pioneering strategies for audience targeting, identity resolution, and data privacy. Join us for an insightful discussion on how these emerging technologies are reshaping the way we engage with audiences. 🎤 Moderator: Dan Saltalamacchia, Director, Client Leadership, dentsu 🎙️ Panelists: * Christina Nguyen, Trading Director, Western Canada, MiQ Digital * Joshua Nathan, Senior Director, Data Partnerships, The Trade Desk * Kelly Thomas Nojaim, RVP North America Corporate Sales, Microsoft * Marc Brasset, President, Western Media Group This session will explore key innovations that are game-changers in today’s quest to captivate audiences while maintaining data privacy and compliance. Don’t miss it, register NOW! #IABCanada #DigitalMarketing #DataAnalytics #Networking #Event #MediaIndustry #Vancouver #DataNight #Addressability #CookieIndependance
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Join our LIVE stream webinar, organized by IAB Canada's Branded Content/Social Media Committee. This one-time live stream welcomes industry leaders Jeanette Rees (#Paid), Marie-Claude Dion (Cirque du Soleil Entertainment Group), Vanessa (V) Gaik (TikTok) and Committee Chair, Darcy MacNeil (Corus Entertainment). Register here: https://hubs.ly/Q02RJJ8w0
Webinar: Is your Next CEO your Social Media Manager? - IAB Canada
https://iabcanada.com
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IAB Canada is pleased to welcome new member, TC Transcontinental #IABCanada #NewMember #PowerfulDigitalLeadership #DigitalCommunity #Leadership #CanadianAdIndustry
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October is packed with amazing events you won't want to miss! IAB Canada is bringing back highly demanded courses, member hosted webinars and Data Night is on the road to Vancouver. Mark your calendars and register now! ✏️ Paid Search Marketing (Oct 2-3) 💻 Is your Next CEO your Social Media Manager, presented by IAB Canada's Branded Content and Social Media Committee (Oct 8) 🎟️ The Great Outdoors - Mastering Digital Out of Home, presented by IAB Canada's DOOH Committee (Oct 9) 💻 Roku Video-on-Demand (VOD) Evolution 2025, presented by Roku (Oct 10) 🎟️ Data Night Vancouver: New Frontiers of Addressability (Oct 17) 💻 Canadian Newcomers on Snapcat (Oct 22) ✏️ Programmatic Media (Oct 22-23) ✏️ Digital Media Sales (Oct 29-30)
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Get ready for our next Data Night in Vancouver: New Frontiers of Addressability! Join Sonia Carreno and Trevor Cresswell (Google) in an unplugged discussion about the latest news in addressing audiences and privacy management. Limited spots available, don't sleep on it and get your ticket NOW! https://hubs.ly/Q02RrGlL0 #IABCanada #DigitalMarketing #DataAnalytics #Networking #Event #MediaIndustry #Vancouver #DataNight #Addressability #CookieIndependance
Data Night Vancouver: New Frontiers of Addressability - IAB Canada
https://iabcanada.com
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A big thank you to everyone who joined us yesterday at our sold-out Data Night: New Frontiers of Addressability at The Rivoli! The evening was filled with insightful discussions and engaging conversations on the future of digital advertising in a post-cookie world. Thank you to our speakers for their #thoughtfuldigitalleadership: Trevor Cresswell (Google), Bosko Milekic (Optable), David Phillips (Environics Analytics), Joshua Nathan (The Trade Desk), Nicky Anderson (MiQ Digital), Shane Phillips (IPG Mediabrands), Alun Manton (Integral Ad Science), Cassidy Coles (Magnite), Maksym Varaksa (Bell Media), Saad Uddin (Native Touch). A special thank you to our sponsors and partners for making this event a success: Environics Analytics, Google, The Globe and Mail, Snap Inc., Roku, and The Trade Desk. A special shoutout to our Industry Sponsors: IAS, MiQ, and Optable, as well as our Topic Sponsors: Magnite, mplus, and Native Touch. 📅 Up Next: Join us on our next Data Night in Vancouver on October 17. Sign up NOW! https://lnkd.in/gj5MMxfJ #IABCanada #DigitalMarketing #Event #MediaIndustry #Toronto #Networking #DataNight #Addressability #CookieIndependance #thoughtfuldigitalleadership
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Explore the evolving role of Digital Out of Home (DOOH) Advertising at IAB Canada’s Upcoming Members Only Seminar – The Great Outdoors. Organized by IAB Canada’s Digital Out of Home Committee, this comprehensive seminar will unearth innovative strategies, tools, and trends that drive DOOH’s booming growth. A special thank you to our host, Captivate for making this seminar possible. Reach out to [email protected] to reserve your spot - spaces limited! #DOOH #Seminar #Committee #MembersPerk Horizon Media Canada PATTISON Outdoor Rogers Sports & Media Vistar Media