4VI Group

🌲 Exciting news! 🌲 4VI is evolving its social enterprise model to include its tourism non-profit, a charitable giving directive, and a for-profit corporation, all forming the 4VI Group. “This is an exciting day for the 4VI Group. After successfully shifting our governance and delivery model to a social enterprise in April 2022, we continue our path towards the expansion of our services and define a new way to give back,” said Janet Docherty, Board Chair, 4VI Group. “We were also methodical in our planning for this new evolution, ensuring that we met the needs of our long-standing relationships and our future work beyond Vancouver Island. I couldn’t be more proud.” 4TVI, the long-standing regional organization, will continue to operate as a non-profit corporation that supports the needs of communities and tourism businesses through government-funded work in the Vancouver Island Region. This organization will continue to work directly with the Ministry of Tourism, Arts, Culture and Sport, Destination British Columbia, Indigenous Tourism BC, the BC Regional Tourism Secretariat, destination management organizations, and other community contributors to steward the region. Launching alongside its two partners, 4EVER Strategies Inc. is a for-profit corporation that delivers sustainability, storytelling, and strategy services for its clients. The corporation was conceived through a series of dialogues with current and potential clients, partners, First Nations, and the 4VI Group Board of Directors. 4EVER will include community clients such as Tourism Cowichan and Tourism Ucluelet in the Vancouver Island Region. As part of the 4VI Group, 4GOOD, the new charitable giving directive, further aligns to the mission of ensuring that travel remains a force for good for Vancouver Island – forever. 4GOOD will continue to build toward the 4VI Group’s 2030 goal of contributing $10 million back to the residents of the Vancouver Island Region. The directive will function to monitor, measure, and distribute contributions while increasing opportunities for partnerships and growth. Learn more at forvi.ca. #bctourism #vancouverisland Destination British Columbia Indigenous Tourism BC (ITBC) Tourism Industry Association of BC (TIABC)

🌟 Executive Chair & CEO Anthony Everett, ICD.D recently spoke with Tourism Industry Association of BC (TIABC) CEO Walt Judas on the Voice of Tourism podcast. The discussion ranged from Anthony's career path to the evolution of our organization. Our thanks to Walt and the TIABC team for their time and their support. Listen here: https://lnkd.in/gcUUqAf8 #sustainability #vancouverisland

🌲 Note to Vancouver Island Region businesses! Mark your calendars for September 3. #vancouverisland #sustainability

🔥 Effective Wednesday, August 28, 2024, the campfire ban, prohibiting all Category 1 fire activities, will be lifted in the Coastal and Kamloops Fire Centres. This follows the lifting of campfire bans in the Southeast and Cariboo Fire Centres on August 26 and August 23 respectively. Campfires in the Prince George Fire Centre have been permitted since August 1, 2024. ⚠️ Category 2 and 3 fires, which include the use of fireworks, sky lanterns, burn barrels and more, will remain prohibited in all regions at this time. 🚫 A fire ban in the Northwest Fire Centre will remain in place until September 30, 2024 unless otherwise announced by BC Wildfire. 📌 Visit the BC Wildfire website for the most recent changes and more information on fire restrictions: https://lnkd.in/gSkyfds5 As always, it's important to practice fire safety when having a campfire, regardless of the conditions or time of year. ▶ Keep campfires smaller than 0.5 metres high by 0.5 metres wide. ▶ Check with your local government for local restrictions or bylaws that may be in place. ▶ Never light a campfire or keep it burning in windy conditions. ▶ Never leave a fire unattended. ▶ Make sure that any fire is completely extinguished, and the ashes are cold to the touch before leaving the area for any length of time. #BCTourismCounts #FireSafety #FireBan #OutdoorRecreation Cariboo Chilcotin Coast Tourism Indigenous Tourism BC (ITBC) Kootenay Rockies Tourism Association Northern BC Tourism Association Thompson Okanagan Tourism Association (TOTA) Vancouver, Coast & Mountains Tourism Region 4VI Group

🌲 Sign up today! Destination British Columbia has opened two FREE intakes for the Tourism Digital Academy. Designed for business owners or their marketing team members, this comprehensive program is focused on providing practical, actionable guidance to complete your digital marketing plan. From setting your goals, to building a better understanding of SEO, website usability, content, email marketing, analytics and more – you’ll leave the program with the confidence and knowledge to put that plan into action. Apply and learn more here: https://lnkd.in/ddqe7mZ #bctourismcounts #vancouverisland

👍 As always, the support provided by Island Coastal Economic Trust to the regional tourism industry is incredibly valuable. #vancouverisland

The future of destination management is destination stewardship. Join Destination Wayfinder on August 28 for an interactive webinar where we'll discuss how #destinationstewardship can become a powerful catalyst for addressing urgent challenges and driving meaningful change, all while promoting long-term #sustainability and well-being for destinations. Use the discount code MILESPARTNERSHIP24 at checkout to register for the #webinar for free! 👉 https://lnkd.in/gxqf5Mj2

⌛ Don't miss out – Apply for the Destination BC Tourism Digital Academy today! Space is filling up quickly for both sessions, starting October 8 and October 15. ✅ 𝗟𝗲𝗮𝗿𝗻 𝗺𝗼𝗿𝗲 𝗮𝗻𝗱 𝗔𝗽𝗽𝗹𝘆: https://lnkd.in/ddqe7mZ 👩🏫 The Tourism Digital Academy is a FREE, eight-week program that helps tourism businesses develop their understanding of #SEO, website usability, content, #EmailMarketing, #analytics and more. The program includes live, virtual sessions, self-directed learning modules, and practical exercises to help you gain the knowledge and skills needed to excel in the world of marketing. #BCTourismCounts #DigitalMarketing #TourismDigitalAcademy #CDMO #TourismBusiness Cariboo Chilcotin Coast Tourism Indigenous Tourism BC (ITBC) Kootenay Rockies Tourism Association Northern BC Tourism Association Thompson Okanagan Tourism Association (TOTA) Vancouver, Coast & Mountains Tourism Region 4VI Group

🌲 Don't delay! The next intake for program one - FREE sustainability enhancement for your business - opens on September 3, 2024! #vancouverisland #bctourism #bctcri #sustainability

New employees expect a psychologically healthy & safe workplace free from bullying and other psychological harm. Employers can set themselves apart by investing in workplace psychological health & safety. 💁♀️ Get started by connecting with our Workplace PH&S Consultants! Book a free 1:1 consultation today: https://lnkd.in/g8vQs3Rb #mentalhealth #BCTourism #BCTourismmatters "