1Milk2Sugars Inc.

CLIENT EVENT: Ready to redefine beauty sleep with Clinique Canada!  💤 Last week, we hosted beauty editors and creators for an exclusive preview of Clinique’s latest innovations: the Smart Clinical Repair Overnight Cream & Mask and Smart Clinical Repair Retinoid AM/PM Balm. 🌙 The immersive, sleep-inspired experience offered a deep dive into how Clinique is revolutionizing nighttime skincare, with insightful sessions led by our experts. 🧴✨ You won’t want to sleep on this Clinique innovation!  #PREvent #PRAgency #Clinique 

CLIENT ACTIVATION: Last week, beauty guru and Naturium founder, Susan Yara joined media and creators in Montreal and Toronto to share her tips on creating the best skincare “cocktail” including the 3 newest NATURIUM product innovations! Spirit mixologists were also on-hand delighting attendees with fresh summer sips.  ✨🍸 The garnish on top? The evening yielded +310 pieces of content and a reach of over +15M impressions! #ClientEvent #PRAgency #Naturium

CLIENT ACTIVATION: We swirled into the city with E.L.F. BEAUTY! 🍦 On a warm August weekend, e.l.f turned a local ice cream truck into a cool activation to to serve up Soft Glam and soft-serve! The first 50 e.l.f.z in line received a FULL SIZE Soft Glam Satin Foundation, expertly matched to their unique skin tone. Everyone who visited the truck had the chance to be shade matched and enjoy a summer treat.  ✨ And to sweeten the deal? This activation garnered over 4M impressions and almost 50 pieces of organic content! 👀

Exciting news—our Fall #Sugarship interns have arrived! 🎉🍂 Say hello to Lilly Wang and Cassandra Golea, our newest PR and Digital superstars. 🌟 Lilly joins our Montreal PR team, bringing her creative spark from her Public Relations and Communications studies, plus a strong arts background. 🎨✨ Cassandra, our Toronto Digital intern, is honing her skills at Guelph-Humber, where she’s mastering social media strategy and creating scroll-stopping campaigns. 💻📲 Welcome aboard the Sugarship! ⚓️

Congratulations to our client Briogeo Hair Care & Nancy Twine who are celebrating 10 years of haircare excellence. 🫧🎂 Did you see how they launched a limited-edition vanilla birthday cake scent? Very demure, very mindful, very cutesy. 🍰✨ #BriogeosBirthday https://lnkd.in/gJVG9bea

Exciting news! Four of our clients— E.L.F. BEAUTY, NATURIUM, Clinique, and Rare Beauty are featured in WWD's latest round-up of the Most Powerful Beauty Brands! 🫧💄 This recognition is a testament to the incredible innovation and creativity driving the beauty boom right now. From redefining beauty standards to embracing sustainability and inclusivity, brands are pushing the envelope like never before. The current wave of beauty success isn’t just about products—it’s about creating a movement. We’re beyond proud to be part of this journey, helping these trailblazing brands build buzz and communities around their iconic products and missions. ✨🏆 https://lnkd.in/gSQVnpjg

We're #hiring a new Account Manager in Montreal, Quebec. Apply today or share this post with your network.

NOW SERVING:  Vivier Pharma ✨🤵♀️ Canada’s premier skincare brand delivers transformative results for every concern—from aging to acne. Trusted by dermatologists and coveted by enthusiasts, it’s the ultimate choice for professional-grade formulas.  We’ll be serving up 🍽️ : → Always-on PR → Influencer Relations → Content Production

Over 1 BILLION impressions? That's pure gold. ⭐️ 🗞️ In today’s digital world, online coverage boosts SEO and in turn, e-com sales. We're hyped to help Diaper Genie and Compost Genie connect with new parents and eco-conscious consumers across Canada & the US. #PRCoverage #PRAgency #ClientSuccess Le Groupe Angelcare ┃ Angelcare Group

We're #hiring a new Account Manager in Montreal, Quebec. Apply today or share this post with your network.