Ben De Jonge

Turfcare WA were, and still are in 2019, a fast growing business taking a progressive approach to their sector. Using the latest technology, cutting edge equipment, and a totally professional approach to sporting surfaces and turf recreation areas, it was time to evolve their branding to match what their business had become. We worked closely with their team to develop a crystal clear communication strategy. The strategy then informed the development of new logo and branding design, and then… Show more

Turfcare WA were, and still are in 2019, a fast growing business taking a progressive approach to their sector. Using the latest technology, cutting edge equipment, and a totally professional approach to sporting surfaces and turf recreation areas, it was time to evolve their branding to match what their business had become. We worked closely with their team to develop a crystal clear communication strategy. The strategy then informed the development of new logo and branding design, and then the 'Foundations of performance' hero campaign. A great project, for a business doing awesome things in a niche sector. Show less

Zipform Packaging needed to update and improve the way they displayed their products to potential clients. While they had no need to be transactional, Shopify's premium product catalogue and management systems provided the best solution for their budget. The outcome is a website that exactly meets the clients needs and increases their exposure to potential clients. Some lateral thinking created gave this client a great solution and we also helped them create beautiful new product photography of… Show more

Zipform Packaging needed to update and improve the way they displayed their products to potential clients. While they had no need to be transactional, Shopify's premium product catalogue and management systems provided the best solution for their budget. The outcome is a website that exactly meets the clients needs and increases their exposure to potential clients. Some lateral thinking created gave this client a great solution and we also helped them create beautiful new product photography of their various packaging solutions Show less

I met Tim and Bec Polmear as they were taking their new, then-named 'Flat Tummy Tea' business to the next level. We helped them evolve the messaging strategies and hero visuals and subsequently embarked on a complete custom theme design for their Shopify ecommerce website. We went on to work closely with Flat Tummy Tea to implement ongoing feature and functionality enhancements, as the business grew and expanded over a number of years, culminating in the sale of the business to North America.

Abode Real Estate were merging with the iconic Paxton Hoad business and moving forward with the Abode brand name. This was the motivation behind this rebrand project. As was the objective of turning a traditional looking brand that was not well known, into a modern, progressive and highly visible real estate brand in the western suburbs. Strategy was the first stage, followed by logo and branding design with a focus on timeless simplicity and visual strength. With the new logo locked down, we… Show more

Abode Real Estate were merging with the iconic Paxton Hoad business and moving forward with the Abode brand name. This was the motivation behind this rebrand project. As was the objective of turning a traditional looking brand that was not well known, into a modern, progressive and highly visible real estate brand in the western suburbs. Strategy was the first stage, followed by logo and branding design with a focus on timeless simplicity and visual strength. With the new logo locked down, we then developed the 'Lives Here' hero campaign and rolled out the new branding onto all collateral from office signage to for sale signs and press ads. Show less

The Udio software development project is the perfect case study for The Cut because it demonstrates the full extent of our software and application development capabilities. Udio was developed to be a custom, business management application for a well established business with multiple locations. Their existing 'technology stack' was expensive and not giving them the functionality they really needed. Udio was developed to run their business from top to bottom, including lessons, students… Show more

The Udio software development project is the perfect case study for The Cut because it demonstrates the full extent of our software and application development capabilities. Udio was developed to be a custom, business management application for a well established business with multiple locations. Their existing 'technology stack' was expensive and not giving them the functionality they really needed. Udio was developed to run their business from top to bottom, including lessons, students, instructors, learning progressions, accounts, responsible adults, class check ins and so on and so forth. This project took a number of years to produce a very sophisticated and high value solution that is now, in 2019, running various lessons-based businesses across Australia, Asia and the USA. Show less

We worked with this start up to create their name, logo, brand identity and campaign concept before we started to develop a challenging Shopify ecommerce website project. This business needed complex meal plan ordering and purchasing functionality, and during the project we learned to push Shopify to its limits. In the end we achieved a young brand with great attitude and a perfectly functioning ecommerce website for a progressive food delivery business.