Exciting day ahead! Our team are at Melbourne's premier Digital Retail Summit today by Forefront Events . if you're at the event, stop by our booth to say hi or see our Wondaris platform in action. #DigitalRetail #RetailTechnology #MelbourneEvents #RetailInnovation #EXPON
XPON
Information Technology & Services
Newstead, Queensland 1,414 followers
Leading marketing modernisation company, implementing & managing business critical martech, datatech & cloud tech.
About us
We are XPON. We offer award-winning data analytics & marketing consulting service with core competencies in data analytics, digital media, Google Cloud and Google Marketing Platform (and are certified in both GCP and GMP). As part of the XPON Technologies Group, we partner with enterprises in Australia and New Zealand to help modernise their digital marketing by supporting the mapping of business objectives back to technology, strategy, and capability. Our flexible engagement model supports single or multi-product access and extends into measurement and activation strategy, onboarding, implementation, training and managed service support. We enable digital marketing and data teams or our clients' agency partners in delivering business outcomes via innovative data-driven marketing activations using platform integrations extending into First Party Data & CRM.
- Website
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http://xpon.ai
External link for XPON
- Industry
- Information Technology & Services
- Company size
- 51-200 employees
- Headquarters
- Newstead, Queensland
- Type
- Public Company
- Founded
- 2017
- Specialties
- Analytics, AI & Machine Learning, Business Intelligence, Big Data, Data Security, Data-Driven Transformation, Google Analytics 360, Google Cloud Platform, Google Marketing Platform, Digital Maturity, Marketing Analytics, Cloud for Marketing, Google BigQuery, Digital transformation, Customer Data Platform, B2B software, and Digital Experience
Locations
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Primary
Get directions
33 Longland St
Newstead, Queensland 4006, AU
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Get directions
4/85-87 Smith St
Wollongong, NSW 2500, AU
Employees at XPON
Updates
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Join us at Google Sydney on Wednesday 6th November to hear from an awesome lineup of speakers about: ◽ Their approach to marketing measurement ◽ How the data and technology landscape has changed ◽ What are their highest priorities and challenges We're excited to bring this event to life in partnership with Google Cloud and The Marketing Club AU/NZ and we hope to see you there. Secure your spot via the link in the description! 👇 Chanel Clark Piet van den Boer Michael Cornwell Iresha Dharmapriya Lauren McCann Tim Lillyman
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Have you taken our Digital Maturity Survey yet? The survey takes just 8-10 minutes to complete and you'll go straight in the draw to win a pair of Google Pixel Buds Pro 2. What's more, you'll also: ✅ Gain deep insights into your organisation's capabilities ✅ Receive a complimentary Digital Maturity results report ✅ Receive expert recommendations based on your maturity level Take the survey here 👉 https://lnkd.in/gDWXksT7 #digitalmaturity
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Exciting news for Sydney marketers! Next month, XPON is teaming up with The Marketing Club AU/NZ and Google Cloud to talk all things 'marketing measurement'. We can't wait to network and share insights around measurement strategies, successes and failures - along with different strategies marketers can take depending on their business scale and maturity. Are you a marketer in Sydney? Why not come along? https://lnkd.in/gfiY7hdA
Join us for an afternoon at Google Sydney! 🚀 As marketers, we all know one of the hardest things we all struggle with is measurement. What data should we be looking at, what are we comparing it to and where is this data coming from? We've partnered with XPON x Google Cloud to bring you one truly epic panel discussion: Mastering Marketing Measurement 💪 We'll be diving into the evolution of marketing measurement—from basic techniques to advanced strategies—and exploring what the future of data-driven marketing will look like. Key Takeaways: ⚡ Develop practical skills to measure marketing efforts at any stage of maturity. ⚡ Gain a deeper understanding of measurement beyond basic ads and analytics, focusing on more complex strategies. ⚡ Receive a clear roadmap for advancing your measurement capabilities, from foundational practices to cutting-edge techniques. This event is perfect for marketers looking to enhance their skills, get a better understanding of measurement and stay ahead of emerging data trends. Don't miss out on expert discussions, practical takeaways - and some great networking of course, TMC style 🔥 RSVP through the Eventbrite ticket link to secure your spot - limited spaces available. #marketingmeasurement #datadrivenmarketing #googlecloud #sydney #event Tim Lillyman
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In 2023 we found that the gap was quickly widening between businesses with low and high maturity due to macro factors such as data privacy, technology evolution and changing customer expectations. A year has passed and our 2024 Digital Maturity survey is now open for submissions. Help us further explore how the Digital Maturity landscape is changing by taking part in the survey here - https://lnkd.in/gq-X9M2Z What's in it for you? ✅ Receive a results summary report ✅ Get personalised recommendations based on your maturity score ✅ Go in the draw to win a pair of Google Pixel Pro 2 Earbuds Want to learn more about the 2023 results? You can watch the full insights webinar hosted by Tom Sowerby here - https://lnkd.in/ggpKBiy7 #DigitalMaturitySurvey #AIinMarketing #XPONInsights
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AI can help businesses optimise operations in several ways. 🚀 XPON Founder and Group CEO, Matt Forman shares real-world examples of this in action - highlighting how XPON is harnessing AI to improve marketing and sales processes, saving executive time and enabling more high-value work. How is your business using AI to optimise current processes? #AIinBusiness #ProductivityHacks #XPONinsights Maxme Renata Sguario Eugene Fedorchenko LL.M. Belinda Wall
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🚀 The XPON 2024 Digital Maturity Survey is Now Live! Take part in the 10-minute survey to benchmark your digital maturity and go in the draw to win a pair of Google Pixel Pro 2 Earbuds! Everyone who completes the survey will also: ✅ Receive a personalised Digital Maturity results report ✅ Get expert recommendations tailored to your maturity level ✅ Identify key areas to mature your marketing, data, and technology practices ✅ Join leading organisations in shaping industry benchmarks Take the survey now 👉 https://lnkd.in/gq-X9M2Z #DigitalMaturitySurvey #AIinMarketing #XPONInsights
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In under one week, XPON will be launching the 2024 release of our Digital Maturity Survey: The AI Edition. As we prepare for the launch on October 1st, it's also important to revisit why Digital Maturity is such an important consideration for businesses in 2024. Interested in learning more? Check out our blog here 👉 https://lnkd.in/gDp-ghBd
Why Digital Maturity is a Key Indicator for Business Success in 2024 | XPON
https://xpon.ai
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We're thrilled to announce that XPON Technologies has been named a finalist in TWO categories at the inaugural Australian AI Awards 2024! 🏆🎉 🔹 AI Innovator - Information Technology 🔹 AI Innovator - Media and Communications This recognition is a testament to the hard work and innovation of our entire team, especially the brilliant minds behind our AI-driven data platform, Wondaris. Why Wondaris stands out: 🚀 Democratises AI for non-technical marketing users 🚀 Accelerates custom AI model deployment for technical teams 🚀 Enables advanced marketing use cases at a fraction of the time and cost We can't wait to celebrate with the other finalists on November 6th! Read more about the exciting news here 👉 https://lnkd.in/grgYYC3i Momentum Media Google Cloud XPON Technologies Group (ASX:XPN)
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📣 XPON's Digital Maturity Survey will be back for its landmark 5th edition on October 1st! Our 2023 research revealed a widening gap between high- and low-maturity organisations, driven by evolving data privacy laws, technology advancements, and shifting consumer expectations. In this era of rapid AI innovation, how has the digital maturity landscape transformed? Help us uncover the latest trends by participating in our 2024 survey. By taking part you will also: ✅ Gain deep insights into your organisation's digital capabilities ✅ Benchmark your maturity against industry peers ✅ Receive a complimentary, personalised Digital Maturity results report ✅ Go in the draw to win an incredible prize! 🏆 (Details revealed on Oct 1st) #DigitalMaturity #AIinMarketing #XPONInsights