Tourism Tasmania

For more than 130 years tourism has empowered Tasmanian communities around the state. Creating jobs, strengthening our economy, supporting infrastructure development and enhancing local services, recreational activities and our quality of life. It is the backbone to our brand, unlocking trade, innovation, and providing opportunities for businesses and entrepreneurship, supporting 42,900 Tasmanian jobs and around 6,500 businesses. Learn more about the Tasmania’s Story of Tourism and how our campaigns have evolved over the years (there is some great footage from the 80’s!) via https://lnkd.in/gVtFzM-T and the video below

We are looking for a Marketing Planning Coordinator who has proven experience in project management and planning, who thrives in a fast-paced environment and who enjoys juggling multiple responsibilities and tasks concurrently. As a member of the marketing team, this new role will work closely with the Marketing Planning Manager to support team planning as well as leverage and grow a range of activities engaging key stakeholders to support the Agency’s strategic objectives. You are a person who keeps things moving and gets things done. You have strong attention to detail, and you have the ability to drive outcomes through effective interpersonal and communication skills. You look for opportunities to build positive relationships and create value through making things happen collaboratively and efficiently. This is an incredible opportunity for someone to join an award-winning marketing team who also happen to be a great bunch of people, striving to deliver outstanding results for the benefit of the Tasmanian tourism industry. If you are outcomes driven, have a love of Tasmania and bring energy and focus to everything you do - we’d love to hear from you. Marketing Planning Coordinator: https://lnkd.in/g_fiseHr Applications close on Sunday 8th September 2024 at 11:55 PM AEST. 📷 Ros Wharton: East Coast Nature World – Wombat Walk #jobs #hiring #tourism #tasmania #marketing #planning 

Tourism Tasmania has partnered with Air New Zealand on an advertising campaign and flight sale to raise awareness for the recommencing Auckland to Hobart route in October. The campaign aims to attract Kiwi travellers to Tasmania during spring and summer, including through a national 48-hour flight sale running today and tomorrow (12-13 August). Advertising promoting Tasmanian experiences and events will be in market until 18 August. Media channels include online video, out of home, social, digital display, press, and Tourism Tasmania and Air New Zealand channels.

Members of Tasmania's tourism and hospitality industry are invited to a pre-season update event as we move into the summer season. Hear an overview of winter 2024 and our Off Season campaign, what to expect for the upcoming season and how to leverage our latest Come Down For Air campaign in your own business. Tourism Tasmania’s Acting CEO, Vanessa Pinto, will host the event, joined by members of the Tourism Tasmania team. Register below to attend an event in your region. We look forward to seeing you there.

wukalina Walk has been named one of TIME's 2024 World’s Greatest Places. The multi-day walk, led by Aboriginal guides, takes guests across wukalina (Mt William National Park) and larapuna (Bay of Fires) connecting them with Aboriginal history, culture and Country. See the 2024 World’s Greatest Places list: https://lnkd.in/gQXCeK-j Find out more about wukalina Walk: https://lnkd.in/gniZgib #discovertasmania 📷 Jesse Hunniford, wukalina Walk

We are looking for a Head of Research and Insights to enable Tourism Tasmania’s strategic marketing program and the 2030 Visitor Economy Strategy priorities, and competitively position Tasmania in the tourism market delivering value to Tourism Tasmania and the state’s tourism industry. As the leader of the Research and Insights team and a member of the marketing leadership team, you will also lead cross-team collaboration to successfully deliver our research and insights program, driving year-round visitation and yield for Tasmania across all markets. At Tourism Tasmania we look to provide an agile work environment where innovation is embraced, and creativity is encouraged. If you enjoy connecting with people, you have a passion for Tasmania and the desire to bring our brand and our destination to life through our partners, we’d love to hear from you. Head of Research and Insights: https://lnkd.in/gcqe8c7t Applications close on Sunday 18th August 2024 at 11:55 PM AEST. 📷 Gordon River Cruises – supplied courtesy of RACT Desitinations #jobs #hiring #tourism #tasmania #marketing #research

🌏 Explore Business Opportunities in Hong Kong and Mainland China! Are you considering expanding your business to Hong Kong and mainland China? Join our exclusive China Expert Insights events, led by Vivian Zhao, Tasmania’s Trade and Investment Advocate to Greater China. Vivian will be in Tasmania ahead of the Tasmanian Trade and Investment Mission to Hong Kong and mainland China in November 2024, and these sessions are your chance to gain valuable insights on: ▪ Economic trends in China ▪ Key considerations for doing business in the region ▪ Opportunities for Tasmanian exporters Don't miss out on this opportunity to learn more about Tasmania's largest export market! Registration is free. Click the links below for more information and to register your interest: Hobart: Tuesday, July 23rd, 9:00 AM - 10:00 AM https://lnkd.in/ggX2eZNY Launceston: Thursday, July 25th, 9:30 AM - 10:30 AM https://lnkd.in/gFqjRp6X Register your interest by: Friday, 19 July. Picture credits: Australian Trade and Investment Commission (Austrade) Pictured: the Hon Anthony Albanese MP, Prime Minister of Australia, with Ms Vivian Zhao, Tasmania's Trade and Investment Representative to Greater China at the China International Import Expo in 2023.

The Australian Government is seeking feedback on Working Holiday Maker visas, and other regional migration settings, through the Review of Regional Migration Settings discussion paper. Submissions close 5:00pm AEST on 26 July, 2024. https://lnkd.in/g4s-cwFq

Do you have an eagerness to learn and an ability to undertake research on visitor economy related topics using digital, spatial and conventional sources. Do you love working in an environment where you are encouraged to develop your experience and continuously innovate to support the broader research program. We are recruiting for a Research Analyst to analyse and report on tourism research and trends; and deliver meaningful research insights to Tourism Tasmania and its stakeholders. This role is an incredible opportunity for someone who’s keen to learn from a high achieving team, while making your own mark on how we provide timely and relevant analysis and interpretation of research. As an organisation we strive to be contemporary and brave and support ongoing learning and development through investment in our people. If you have a creative mind and enjoy crunching numbers with curiosity as to how a world of accelerating change amongst consumers, competitors and technology will transform sectors - we’d love to hear from you. Tourism Research Analyst: https://lnkd.in/gA5_HgZf Applications close on Sunday 21st July 2024 at 11:55 PM AEST. 📷 Tourism Tasmania and Rob Burnett – Trowutta Arch #jobs #hiring #tourism #tasmania #marketing #research