Mamamia

Have you had to miss work because of period pain? 🩸Struggled through an important event because of an Endo flare up? Or maybe things just never felt quite right after giving birth? 40% of Australian women living with ongoing pain issues. Women are more likely to experience chronic pain than men, often face longer wait times for diagnosis and treatment. They report feeling dismissed or not believed when describing their pain to healthcare providers. 🥼🩺 Experts have also found a long history of medical gender bias, where women's pain has been viewed as hysterical or psychological rather than physical, where women more likely to be prescribed antidepressants for pain, while men receive actual pain medication. 💊💊💊 In response the Victorian Government launching an inquiry into women's pain to address these issues and improve care for women across the state. Victorian Premier Jacinta Allan joined Claire Murphy on The Quicky News podcast to unpack the findings from the enquiry and how proceedings played out. Listen to the full interview here: https://lnkd.in/g3FjfAC5 Thanks to our presenting partner Gourmet Garden for supporting independent journalism and women’s voices in media. 🙌 CREDITS Host: Claire Murphy With thanks to: Victorian Premier Jacinta Allan Senior Producer: Taylah Strano Audio Producer: Thom Lion Head of Production: Haidee Brown #chronicpain #employeewellbeing #womenshealth #news #healthnews

A great morning with the brilliant Unilever brand teams talking about 🤳 WINNING IN SOCIAL 🤳 Eliza Sorman Nilsson, our very clever Head of Content, joined Antony Stockdale from The Betoota Advocate and Lilli Lo Russo from Hogarth on the panel to share how Mamamia produces social content at the speed of culture. Want a Mamamia expert on your panel? Ask your Mamamia Sales Manager how.

Good news travels fast 💜 We are so excited to announce the appointment of Georgie Nichols as Chief Revenue Officer at Mamamia to lead our Sales team and set the strategic commercial direction for revenue and partnership growth.  Natalie Harvey, CEO: “We took our time, searching far and wide to find the perfect leader for our Sales team and to join our Executive Leadership Team. This role was the missing piece of our puzzle and we were looking for the best of the best. As we launch hard into the new era at Mamamia, we needed someone who was entrepreneurial, curious & strategic, commercially strong, had strong relationships in market and was an exceptional leader. Basically we were looking for a unicorn and we found her." 🦄 Georgie will join us in mid October.

👑 Women doing amazing things this week 👑 Kate Baldwin and Marie Joyce from our Mamamia Melbourne team had the best time celebrating our favourite agency partners at the AdNews Australia Emerging Leaders 2024 ceremony at The State Library Victoria. Our highlights: 1. Lisa Ronson, Chief Marketing Officer at Medibank, sharing her Golden Leadership Rules: ⚜️Be yourself, authentic and genuine  💛Listen, you have two ears and one mouth  🏆Dont sweat the small stuff  ✨Over-communicate  🌟Be kind 🟡Surround yourself with great people 2. So many of our incredible clients being recognised for their amazing contributions. 3. GRAND PRIX winner Charlotte Berry from Howatson+Company (formerly INNOCEAN), reminding every person in the room that they can use advertising to make the world a better place 🌏 Thank you AdNews Australia Yaffa Media and Amanda Wilson for another incredible event. #mediaandmarketing #mediaevents #mediaawards #melbournemedia

Writer and activist, Africa Brooke, used to call people out on the internet all the time - because this is what the culture wars told her she needed to do.  Until one day - she suddenly stopped. In 2021, Africa wrote an open letter and posted it online. She called it: “Why I’m Leaving the Cult of Wokeness” and it immediately went viral. The letter changed her life, but not in the way she expected it to. This week on Mamamia's No Filter podcast, Africa Brooke and Mia Freedman discuss cancel culture and living in the Age of Intolerance. Listen and let us know what you think https://lnkd.in/gdjNfs36 Thanks to our Presenting Partner SXSW Sydney for supporting this amazing conversation and the whole team involved Host: Mia Freedman Executive Producer: naima brown (rummery) Audio Producer: Thom Lion Head of Content: Eliza Sorman Nilsson Head of Audience Development: Jocelin Abbey Head of Audio Sales: Belinda Cook Sales Manager: Sandy Wooden #cancelculture #wokeculture

What’s working in Branded Content this week? Travel ✈️, toddler-taming tips 👶🏼 and time-saving roundups 🎁. Our best performing #advertorials from the last week: 1️⃣ Tara Watson helped her out with a perfectly timed round up ‘If your dad enjoys a drop for Father's Day, here's 8 to gift him next’ for Dan Murphy's 2️⃣ Hannah Vanderheide got her clicking with ‘17 women on the tips and tricks that helped them most with a toddler’ for Bellamy's Organic 3️⃣ Travel content has been taking off, and Zoe McGrath’s article ‘8 of the best hidden gems in Queensland to take your kids’ for Accor was no exception. ❓Page views are one thing, but do advertorials actually work? ✅ 71% of readers have bought products/services after reading about them on Mamamia. 86% intended to buy products/services after reading about them on Mamamia. ❓Why do they work? ✅ Mamamia Advertorials don't feel like "Ads" because they're filled with real recommendations from trusted talent. AND our talented Branded Written team work super hard to make sure #sponcon is held to the same standards we have for Editorial content. ❓ Where can I learn more? ✅ Chat to your Mamamia sales rep about the effectiveness of Branded Written Content and how it can work for your brand. #brandedcontent #advertorials #marketingtips #mediaandmarketingaustralia

Got the Sunday Scaries? Time to shake things up? Come join SQUAD our full service content and influencer agency. We’re looking for a Client Manager to be the go-to person for our clients' content and influencer marketing needs. Your job is to: 🔮 understand what clients want 🪄plan effective campaigns ✨ make sure they're executed smoothly Stalk your team: Madison Lawler Holly Kane Tys Autagavaia Lilli Stevenson Zoe Cocker Lisa Battle Olivia Henderson Paris Katrivesis Jemima Foyle Karen Alexander Apply: https://lnkd.in/gdfTMTnv #hiring #jobhunting #newrole #jobsinsocial #jobsincontentmarketing

✨ Sometimes the simplest ideas spark the most fun content ✨ In this week’s episode of This Glorious Mess, podcast hosts Tegan Natoli and Annaliese Todd meticulously categorised the seven distinct types of school parents that roam the school grounds. 👩💻 👷♀️ 👩💼 👩🎨 👨🌾 👨⚖️ Our audience LOVED the idea and immediately began identifying their type. Picking up on the trend, our Quiz-Master General Sydney Mitchell jumped into action and made an interactive quiz to capitalise on the interest and funnel new audiences to our Parenting newsletter 👉 📧 Meanwhile the Content team raided the costume box to create this fun Reel and continue the conversation on Social. A real one team, one dream effort 🙌🙌🙌 🎧 Listen to the latest This Glorious Mess podcast: https://lnkd.in/g6SC2eTB 🤳Take the quiz (you know you want to): https://lnkd.in/ggaxwNdd Big thanks to this week's presenting partner WaterWipes and the whole team involved.... TGM Host: Tegan Natoli, Annaliese Todd & @Sarah Marie Fahd  TGM Producer: Grace Rouvray TGM Audio Producer: Lu Hill Audience Development team: Sydney Mitchell Jocelin Abbey, Charlotte Begg Social media content: Sharn Jaye, Olivia James, Isabelle Dolphin, Carly Wright

Have you heard of the “lazy tax”?  Maybe you’ve been a victim? We’re talking parking fines. Late fees. Items you never picked up from the post office because the effort required was far too much. Missing out on cool prizes because you couldn’t be bothered to enter in the first place.  So we decided to sort it out. Enter: 🌟 The Lazy Gewl Giveaway 🌟   The world’s laziest giveaway club. How it works: Every Mamamia subscriber is automatically entered into every lazy gewl giveaway now and forever. That’s it. She doesn’t even have to think about lifting a finger. We just announced the winner of our biggest prize ever, a trip for TWO to Turkey thanks to our friends at Explore Worldwide and Gate 7. We’ve already given away Roomba Combo Vacuum & Mops by iRobot, a lazy gewl library with 15 of our favourite books and $1,000 Uber Eats vouchers and now are excited to open up our next partnership spot for a subscriber-exclusive giveaway. 🚨🚨🚨🚨🚨 👉 Hosted on the Mamamia site and promoted across multiple touchpoints within our network. 👉 This includes unique access to channels we typically reserve for internal content, giving you unparalleled reach to our lazy, but still very dedicated audience. Reach out to Bree Peiris, Giveaways Project Manager, for more details. #travelmarketing #travelgiveaways #competitions #giveaways #travelPR

This week we officially welcomed Zara Curtis GAICD as our new Chief Content Officer. Straight into the hot seat - Zara joined Mia Freedman for a live, very unfiltered No Filter interview. Two publishing powerhouses, one incredible conversation, lots of #talkingwithyourhands 👋 🙌 🙌 👋 This episode won't be hitting the airwaves 🌶️🌶️🤫 it was just for Mamamia staff at our monthly All Hands. But don't worry, you'll see Zara taking the stage at our upcoming Upfronts. Stay tuned, it’s going to be epic 🧨💥 #Leadership #MediaMoves #Recruitment #newstarters #Mediaandmarketingjobs